Hana Abaza
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A rare blend of hippie chic, tech geek and entrepreneurial hustle, Hana writes about entrepreneurship, tech, startups, marketing and health.

(Annoyingly) curious about everything. Unhealthy obsession with infographics. Official bio here. More content available on my Hub.

Follow @HanaAbaza for fun, facts, and other shenanigans.

Entries by Hana Abaza

If I Can't Read Your Website on My Phone, You're in Trouble

(0) Comments | Posted January 8, 2014 | 10:10 AM

It has been argued that 2014 is the year of content, but what about how your audience consumes your content?

According to EmailMonday.com, 61 per cent of consumers now read at least some of their emails on a mobile device yet only 12 per cent of newsletters use...

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Looking Back At The Top 2013 Marketing Trends [Infographic]

(0) Comments | Posted December 4, 2013 | 3:17 PM

Looking back can be a great way to gain insight into the direction we're currently headed. Despite all of the changes in the marketing landscape over the last decade, the past 12 months alone indicate we're in for another big year of changes in 2014.

Some of the key trends...

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How To Avoid Losing Major Dollars On Your Next Event

(0) Comments | Posted November 4, 2013 | 1:13 PM

$1.3 million dollars. That's how much money an event called Taste of Chicago lost in 2012. In 2013 the Canada Cup lost $20,000.

And these major financial hits aren't limited to large events and festivals. Even the little guys take on an unreasonable amount of...

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Should Your Brand Try its Hand at Content Marketing?

(0) Comments | Posted October 24, 2013 | 11:34 AM

Content marketing seems to be all the rage lately but its easy to forget that this is a tried and true strategy -- not something new. Startups, bloggers and SMBs have been using this method to tell their story, build an audience, and connect with their customers for years.

...
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Getting Past The Buzz: 7 Must Reads for Content Marketers

(3) Comments | Posted October 3, 2013 | 4:09 PM

Every now and then, a new buzzword hits the business world sending people scrambling to make sense of it all.

A few years ago it was social media. I remember having a conversation with a marketing executive at a large multi-national corporation and she asked "are you doing Twitter?"

...
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5 Alternative Wedding Registry Ideas That Don't Suck

(4) Comments | Posted June 20, 2013 | 6:47 PM

Getting married? Already living together? If you answered yes to both of these questions, you're like 70 percent of engaged couples' out there. This is up from approximately 20 percent in 1960 (albeit, this could have been due to people not wanting to report that somewhat scandalous fact at the...

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Don't Be a Bad Bride: Wedding Gift Etiquette for Couples

(6) Comments | Posted June 20, 2013 | 5:02 PM

Imagine this: You're invited to the wedding of someone you consider a casual acquaintance. Someone you like but isn't an "I-would-do-anything-for-you" kind of friend. What do you get them as a wedding gift?

In the case of Toronto native Kathy Mason and her boyfriend the gift was a basket full...

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Democratizing the Investment Game -- Can Startups Level the Playing Field With Wall Street?

(1) Comments | Posted March 21, 2013 | 11:38 AM

There are countless examples of where tech connects us with the information we need, to take control of certain aspects of our lives. Before companies like Mint.com getting a handle on your finances was complicated. Before apps like Eat This, Not That it was virtually impossible...

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Wedding Registry Trends For 2013

(3) Comments | Posted March 13, 2013 | 11:50 AM

If you're in the midst of planning your wedding, do business in the wedding industry, or are simply a wedding enthusiast (you know who you are... not getting married, but just can't stay away from the wedding section on Pinterest -- don't worry you're not alone!) you know...

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The Awkward Social Dynamics of Gift Giving

(1) Comments | Posted December 19, 2012 | 9:34 AM

You've just been handed a gift, and you can feel the excitement from your wide-eyed friend. The huge grin on their face says it all... "you're going to LOVE it!"

The anticipation builds as you untie the ribbon and tear apart the gift-wrap to reveal... a ceramic statue of bird....

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Does 'I Do' To A Public Proposal Mean Success?

(20) Comments | Posted November 28, 2012 | 1:06 AM

When you fall in love you want to tell the world. And when you're getting married you want to shout it out from the rooftops -- literally. But does a public proposal guarantee a smooth trip to the altar? Consider this: while a public proposal is intended to...

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What Does Your Wedding Registry Say About Your Personality?

(7) Comments | Posted October 10, 2012 | 11:46 AM

"Judge not lest ye be judged."

But let's face it; people are judgmental, especially when it comes to your wedding. If you're in the midst of wedding planning everything you do (or don't do) is under scrutiny.

Your mother, your mother-in-law, your friends, your Aunt Irma and Uncle...

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5 Must Have Tech Tools For Wedding Planning

(1) Comments | Posted October 4, 2012 | 11:29 AM

Technology isn't the usually the first thing you think of when it comes to weddings, but the bridal industry is about to be taken over by young, willing and able tech entrepreneurs with one mission: to pull weddings into the 21st century with the latest apps, websites and online tools....

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Five Things You Should Know Before Setting Up Your Wedding Registry

(1) Comments | Posted August 28, 2012 | 2:28 PM

Weddings are funny things. They're riddled with etiquette dos and don'ts, complex social dynamics, and conflict between family members as you go through the wedding planning process. One of the areas where there seems to be the most confusion is your wedding registry.

Why? It's partially a generational thing....

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