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Romney Launches Campaign in New Hampshire As If It's Just Another Box to Check

Posted: 06/02/11 04:23 PM ET

STRATHAM, N.H. - In New Hampshire this week, somebody doesn't get it -- either Mitt Romney or Sarah Palin. Maybe neither one does.

Romney declared for president the old-fashioned way, with a picture-perfect, substantively vapid speech in front of a flag-draped barn and a chili-fed crowd of the usual political suspects.

Meanwhile, like a hurricane or a hitchhiker, Palin worked her way up the coast solo in her non-campaign bus, without bothering to tell the state chairman that she was coming, or telling the press -- which was following her in an ever-lengthening convoy -- where she is going to host a clambake (Seabrook, evidently).

The national press corps at the Romney event noted the respectful but hardly wild reception for the candidate, even as they spent most of their time trying to figure out where Palin was going -- and whether they had the time to catch up with her.

"She's a cultural figure, not a political one," said a member of the Romney team, dismissively. But the opposite is true as well: Romney is a political figure, not a cultural one.

Even by the empty modern standards of announcement rituals, Romney's speech was remarkable for its cursory, content-free nature. He said that he believed in America, that President Obama had made the economy worse, and that he, Romney, had the management and business experience to put the country in "turnaround."

He promised to put a cap on federal spending and balance the budget, but did not give the slightest hint of how he would do either.

He attacked Obama, but mildly, and made no mention of his actual or potential rivals. At the end he somehow decided to thank his family -- some of which were in the audience rather than on the stage -- for listening.

It was as though the campaign felt it had a duty to do a "launch," but to say and do as little as possible in the process. Romney's handlers didn't seem to mind or care that the crowd was tepid and the speech evanescent. It was just another box to check.

Romney is raising tons of money -- the old-fashioned way -- from donors and bundlers -- and he has the support of most if not all of the GOP political establishment in the state, from the Sununus on down to Doug Scamman, whose gentleman farm here hosted the launch.

And having run once, he knows what mistakes to avoid. The absence of tactical errors is a worthy thing. And talking to voters here, they are not looking for magic this time or ideological purity and inspirational charisma. They are just looking for someone to beat Obama.

But how can you be that someone when your "launch" is an afterthought and you are almost an asterisk at your own debut event?

 

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HUFFPOST SUPER USER
Proletarian101
10:50 PM on 06/05/2011
The only reason that Romney's launch was an afterthought, as the Fineman calls it, is because our media has lost the ability to discern politics and entertainment. Sarah Palin has become a rolling freakshow and unfortunately the media is eating it up, both on the left and the right. The problem with politics today isn't that we don't have any true, and different choices (we do), the problem is that we turned that choice, our choice, over the political punditry and talking heads.
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HUFFPOST SUPER USER
Joseph LeCompte
The USA isnt broke.It was robbed.
09:25 PM on 06/05/2011
Only the religious right can keep Romney from the nomination. Running a Leverage Buyout group isnt being a business leader its a business raider. He specialized in the big debt buyout financial dealing(a type/ kind that caused the recession) not running a real business.
09:22 PM on 06/05/2011
I just saw a "60 Minutes" interview with Lady Gaga. She said that "fame" is an art-form...the art of attaining and keeping fame. She has a lot in common with Sarah Palin -- they're both good at it. However, Lady Gaga is completely open and up front with it, whereas Palin is deliberately elusive about it.
justobserve
Not left nor right or center. Just a free thinker!
07:54 PM on 06/05/2011
Palin the hitchhiker, it's the most accurate word to describe Palin. She hitched on the Vietnam Veterans, the Memorial Day,...,where there were people who truly gather to honor the dead and their sacrifice so that she is on the headlines. She must be laughing all the way to the banks when the lamestream media keep following her with her secretive bus. LOL!
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HUFFPOST SUPER USER
Pansey
California transplant living in the South
07:25 PM on 06/05/2011
Yada yada yada.....Mitt, even the so called "experts" don't know how to "turn the economy around"........so you expect us to believe you can?
DoTheMath
We're outspent, but they're outnumbered
06:24 PM on 06/05/2011
Maybe Romney's uninspired performance reflects his realization that he can't win. If he is intelligent and practical enough to realize that he can't do what it would take to win the nomination without ensuring his defeat in the general election, he's head and shoulders above the rest of the GOTP field. Sorry, Mitt, I know that's not much consolation.
HUFFPOST SUPER USER
ORAXX
Free lance philisopher and unicorn rancher.
05:42 PM on 06/05/2011
I think Romney would make a terrible president but, just like Ronald Reagan, he would probably be good at playing one one television.
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HUFFPOST COMMUNITY MODERATOR
Gudrun
My micro-bio is empty
06:09 PM on 06/05/2011
Romney lack's Reagan's fake sincerity. He will never be president.
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HUFFPOST SUPER USER
Joseph LeCompte
The USA isnt broke.It was robbed.
09:27 PM on 06/05/2011
His being rich and wanting to be president is not really a good reason to elect him
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sunbeltvoter
Teapublican Evangelical Cults ARE The Problem
05:29 PM on 06/05/2011
We must lobby for a Romney/Palin Ticket. With kids named Tagg and Trig how can they go wrong?
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sunbeltvoter
Teapublican Evangelical Cults ARE The Problem
05:16 PM on 06/05/2011
"He promised to put a cap on federal spending and balance the budget, but did not give the slightest hint of how he would do either."

Same empty lie every political politician utters. He knows specifics would sink him. Cut spending in half or raise taxes. Got to do both in the real world to do what he says. If he wants to keep tax cuts for the rich and just cut Federal spending in half, just list which programs will be cut BEFORE the election so the elction is also a referendum on whether the people want those programs cut. No politician will do such as they know it will cost them the election. More lies and bee ess.
05:16 PM on 06/05/2011
As a Conservative, Romney is near anathema to me (I confess it, I can never forgive RomneyCare), but Mr. Fineman's analysis may hold some insight into Romney's thinking. Suppose he views the GOP primaries as following one of two scenarios. In Scenario #1, several contenders who are more closely aligned with the Tea Party and the more Conservative elements of the party enter the fray. Since they will be contending at least as much with each other as with Romney, he can envision a clear path to the nomination by simply outspending and outlasting them. In Scenario #2, those more conservative candidates bow out in favor of just one. In that case, Romney can rely on the Republican establishment (who fear the Tea Party probably more than they fear President Obama) to rally strongly to his side and "grease" his nomination. Notice that in both scenarios, very little is actually required of Romney as a campaigner (or as source of ideas to solve problems); he merely needs to avoid any stupid mistakes. I think his strategy will fail, but I know that at least part of my thinking is heavily influenced by my tremendous desire to see him fail.
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sunbeltvoter
Teapublican Evangelical Cults ARE The Problem
04:47 PM on 06/05/2011
Of course she is going the cultural figure route. She noticed many more clueless base Americans watch "Dancing with the American Idol of Snookie Stars" than a Presidential press conference. More can name the 10 finalists on "American Karioke Idols That's Making a Brit Very Rich" than can name one Cabinet officer. Hell I bet more can name one of Lilos defense lawyers or what she wore to jail today than can name one Cabiner officer. The Hollywood celeb worship culture is all that is left in this country. Everything else has been outsourced to China.
05:33 PM on 06/05/2011
It's still very unclear what Sarah Palin's intentions really are; I'm still thinking 60/40 that she will not run, but she's too unpredictable to draw out any betting money from me. One aspect is clear, however, and that is her unmistakeable decision to thumb her nose at both the Republican establishment and the press. And since both of those groups have worked overtime (whether rightly or wrongly, fairly or unfairly) to diminish her, it's not hard to understand her motivation there. Hearing the press "whine" and watching Romney's crew spewing blood trying to bite their tongues is pure entertainment for me. I say, "Keep it up, girl!"
09:39 PM on 06/05/2011
Nobody has to work overtime to diminish her. She does it every time she opens her mouth. Isn't there a requirement for some minimal knowledge about the country you want to run? Or that thing about resigning as governor? How can anyone be considered a serious candidate when they would do something like that? Isn't there any minimum bar for these conservatives?
HUFFPOST SUPER USER
leftbehind2000
Occupy Your LIFE.
03:59 PM on 06/05/2011
Even by the empty modern standards of the typical Presidential candidate, Romney's essential core is remarkable for its cursory, content-free nature.
HUFFPOST SUPER USER
leftbehind2000
Occupy Your LIFE.
04:36 PM on 06/05/2011
Even by the empty modern standards of the typical blog comment, the above insight is remarkable for its virtual favorite-free status.
03:46 PM on 06/05/2011
Mitt Romney?

Are you kidding?

Mitt Romney for President of the United States?

You are talking about "Bankruptc­y" Romney, aren't you?

Here we have a guy who’s telling us we need a "businessm­an" to head our government and that he's that businessma­n.

And his solution to troubles in our American auto industry was to let it FEND FOR ITSELF in bankruptcy­.

Just push it off a cliff and then stand back and watch it flap and flounder and gasp out a death rattle as the case may be, ho hum. (Slurp those Slurpees).

http://www­.nytimes.c­om/2008/11­/19/opinio­n/19romney­.html

Hundreds of thousands of jobs lost. Tens of thousands of ancillary businesses lost. A ripple effect throughout our economy that would have plunged us from a Great Recession to a Great Depression­.

You folks got to be kidding.

Fortunatel­y for all of us, President Obama showed the leadership necessary to choose a different path and now look at the results. Our American auto industry once again flourishes­.

Mitt Romney?

You ARE kidding, aren't you?

In a saner time, he'd be laughed out of the campaign.

Mitt Romney?

LMAO.

C’mon.
09:42 PM on 06/05/2011
But then, you put him on the stage with Palin, Bachmann, Gingrich, and the whole freakin' lot of 'em, and he starts to look almost, well, nearly almost reasonable.
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ahumbleopinion
tax $$$ for public services, not private profits
10:58 PM on 06/05/2011
Ohio elected an investment banker as governor and he's working to "right size" the government the way he would a company - out source jobs, pay workers less, give money to his backers.

Florida elected a Medicare criminal as governor and he is continuing with his questionable practices.

It is not like voters did not know what they were getting.
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HUFFPOST SUPER USER
Kurt
Creates: sculpture. Loves: husband & chihuahuas. V
03:41 PM on 06/05/2011
Great, another member of the über rich running for office moving us further towards a plutocracy. What this country needs is a politician who will come out and say wages need to be raised, people are making too little money and if this trend is not changed the 20% of the population which owns 80% of the country will own 90% in a few years.
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sunbeltvoter
Teapublican Evangelical Cults ARE The Problem
04:57 PM on 06/05/2011
Only an uber rich whose family can survive for two years without the parent working can run for President. No working person can run. So you either elect an uber rich or an unemployed homeless person. They are the only ones that can afford to run any more.
HUFFPOST SUPER USER
conservativelady
10:34 PM on 06/05/2011
That's not true, Palin has been running for President for over 2 years now, Fox News has been paying her to do it.
This user has chosen to opt out of the Badges program
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WorldEdition
Speak Truth to Power
02:43 PM on 06/05/2011
I didn't know Fineman was an editorial director for HuffAol.

Romney has made a decision. To embrace the real moderate self and try to buy his way through the primary. That way, he'll be the guy with similiar positions to Obama, but not the president with 9% unemployment.

It was his only path, really.