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Local Anchors Apologize for Movie Promo

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September 6, 2007 10:54 AM EST | AP


PHILADELPHIA — Two morning TV show anchors apologized on-air for a movie promotion that involved giving away a jacket riddled with fake bullet holes.

"Good Morning Philadelphia" anchors Clayton Morris and Sue Serio had promoted the new Clive Owen movie "Shoot 'Em Up" with the jacket and other paraphernalia.

They were subsequently criticized by Philadelphia Daily News columnist Jill Porter, who wrote that the promotion was inappropriate in a city besieged by gun deaths and on pace to record its highest murder total in a decade.

The anchors, whose show airs on the Fox affiliate WTXF-TV, cited the column in their apology on Wednesday's show.

"It was in poor taste," said Morris, who modeled the jacket on the air. "I was a complete idiot. ... Our sincere apologies."