One of the points of South By Southwest is to try and tell who the next superstar will be. Many a famous name got their start at the Austin, TX festival, and if you're lucky enough and paying attention, you can say you saw them way back when (bragging rights are everything). While there genuinely is a lot of great music at SXSW, with every act being so loudly "buzzed" about, it's almost impossible to hear anything.
With this list of 30 about-to-break bands and singers, you won't have to spend all day running up and down 6th street trying to get in. No matter what you're into, there's something on here for you. Give them all a listen and remember these names, because you're going to be hearing a lot more of them soon.
Strange Talk - "Young Hearts"
Boys Noize - "Starter"
SOHN - "Artifice"
Penny & Sparrow - "Brothers"
Royal Teeth - "Wild"
Tomas Barfod - "Pulsing (ft. Nina K)"
Andrew Belle - "Open Your Eyes"
Slow Magic - "Corvette Cassette"
Tove Lo - "Out Of Mind"
Chet Faker - "Talk Is Cheap"
The Griswolds - "Red Tuxedo"
Samsaya - "Stereotype"
MØ - "Don't Wanna Dance"
Owl Eyes - "Faces"
Peking Duck - "High (ft. Nicole Millar)"
Echosmith - "Cool Kids"
Goldroom - "Embrace"
Nina Nesbitt - "Selfies"
Magic Man - "Paris"
Chloe Howl - "Rumour"
Panama - "Strange Feeling"
RÜFÜS DU SOL - "Tonight"
ASTR - "Hold On We're Going Home" (Drake cover)
Miami Horror - "Holidays"
Ivy Levan - "Money"
Sir Sly - "Gold"
Blondfire - "Walking With Giants"
Matthew Koma - "One Night"
Cyril Hahn - "Perfect Form (ft. Shy Girls)"
RAC - "Let Go (ft. Kele and MNDR)"
Follow Hugh McIntyre on Twitter: www.twitter.com/popbanghugh