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James A. Fragale

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Save the Music, Music, Music!

Posted: 07/28/11 03:53 PM ET

"Don't Take Away the Music

It's the only thing I've got

It's my piece of the rock..." - TAVARES

~ K. St Lewis, F. Perren and C. Yarian


Freddie Foy, the most recognized voice in broadcasting -- "Hi-Ho, Silver!" -- passed away not long ago at 89 and I was reminded that in 2011 radio still knocks me out.

The industry is a fighter. Right now, it's battling to get broadcast radio apps into media devices, smart-phones, and the like, so radio too can be player in the burgeoning popular song arena. Look out world.

And, lethargic Congress already approved legislation that allows thousands of low powered FM stations to do, legally, what underground pirate radio does under the radar.

Fight Number Three: Recording artist and performance royalties. For that argument see Nancy Sinatra's passionate The New York Times op-ed, August 2009.

Which brings me to this quandary: why can't I hear my favorite music on radio? The Recording Industry Association of America claims buyers over 45 years of age rose nearly 10% last decade from 24.7% in 1999 to 33.7% in 2009. Music consumers over 40 now account for nearly half of all "record" purchases. It appears young people download. Older folks plunk down hard cash for CDs.

I spent a lot of my childhood at my paternal grandparents' house with six sensually beautiful Italian aunts with popular music continually on the radio and the Victrola. In the summertime, my "zias" and I would spread out on the front lawn on worn cotton quilts and soak in the sun, a strong scent of Coppertone laced with iodine and baby oil in the atmosphere -- the sound of laughter and pop music filled the air.

Radio formats were looser back then: back to back, you could hear big bands, renowned vocalists, the noisy flavor-of-the-day, a novelty tune, a movie score -- all the Standards in the Great American Songbook, in no particular order. The current hits were repeated over and over and over, and I rarely tired of any of them. Like Julie London's "Cry Me a River," one of the strongest pieces of pop material ever penned to 5-lined staff paper. I wore out that disc.

The melodies and lyrics I'd listen to on those summer days didn't fade when autumn came. I absorbed them; they became a part of me.

Then one winter, my middle aunt, Anna-Marie, had a debilitating bout of rheumatic fever -- which damaged her young, weak, immune system. Not long after, she was packed off to Cleveland Clinic for an experimental heart valve replacement, never to return. The tragedy put a pall on a once-cheery Italian haven -- a household overflowing with music, cigarette smoke, simmering pasta sauce on the Magic Chef, sweet smells from the oven, and ice-cube-clicking cocktail glasses -- suddenly as quiet as the church yard at midnight. The music stopped. Radio was forbidden for a mandatory period of mourning and most of us wore black.

The silence was devastating. I sneaked hits of my records in other places: Hagan's Ice Cream parlor on Main Street, schoolmates' houses and Aunt Mary's on the other side Clarkburg, W. Va., the other side of the family.

The quiet in my house that winter only foreshadowed what was to become of my beloved Standards. In the 1972 monster pop hit "American Pie," singer-songwriter Don MacLean immortalized death, tears, smiles -- and repeated the lyrical line "the day the music died" a half-dozen times. He might well have been lamenting the passing of American Popular Standards as well as the demise of once-mighty radio itself. If we are to believe The New York Times, radio listening in the last ten years has declined more than 14 percent. (Another source, BIA Financial -- BIA estimates per-station revenues as well as hazards long-term trends -- and claims 2009 New York radio ad revenues fell a whopping 16 percent, thus continuing a five-year trend).

What both reports failed to point out is that American Standards all but disappeared from broadcast radio long before. My new hometown, New York City, has not been able to support a 24-hour-a-day "Traditional Music" radio station for 12 years -- AM or FM -- since WQEW (1560 AM) became Radio Disney in December 1998. (The Times leased the station to Radio Disney). When we yearn for "That Old Devil Moon," preferably by Rosemary Clooney, older, seasoned music lovers are stymied by the new bottom line.

Clearly, it's all about dinosaur demographics. Radio programmers and advertising agencies claim not enough mature folks tune in the "The Classics" to justify the advertising dollar. Imagine this: some "Oldies" station programmers even consider hits from the 1970s too passé to spin (an exception is Los Angeles' KRTH 101 -- Number One midday, playing 1970s hits). It's "The Theory of Disposability" in overdrive. Glass bottles, cotton diapers, Vinyl records, old computers, conventional TV sets, cassette players, tape machines, record stores, good barbers, tomatoes with taste, the original Herbal Essence Shampoo (and other favored brands), relationships -- have disappeared and now radio itself.

To music mavens, that's downright depressing. Weren't the radio airways designed for everyone? Is it not immoral, illegal and quite possibly unconstitutional to leave out a healthy segment of the general population simply because radio "top dogs" surmise older listeners don't spend enough money to justify broadcasting, the music they love?

High on my short list of simple pleasures in this relentlessly changing world is an obsession with American Standards -- the subject I know best and love most. (Generally speaking, a Standard is a lasting popular song that predates the mid-1950s arrival of rock and roll -- usually a chart hit, a Broadway show song, or a motion picture tune. Specifically, ANY song can become a standard when it's played, sung, and heard often enough to be fixed in the public's psyche). I believe recorded Standard songs are an art form, and as such deserve to be respected, played, heard, and treasured as any other work of art might be.

Lest you think I am stuck in the past, I'm here to tell you, I've always stayed on top of music's changing tune. When I was a sophomore and had a date with an angel, I put these lush and lugubrious Jackie Gleason 33 rpm's on the turn table -- Music to Make Her Change Her Mind, and Music to Make Her Misty -- heard in the film L.A. Confidential, sandwiched in with a cut or two from Johnny Mathis's Heavenly. These days, with CDs and the nifty random-search feature on my CD Player, I take my chances with highlights from Barry White randomly played, low volume with a delicate dollop of Johnny Hartman. Jazzman Hartman gets my vote on any tune he ever recorded. Highly recommended: John Coltrane and Johnny Hartman. Hartman was the only vocalist to record with genius Coltrane, and the album is a masterpiece.

Which might bring us to my favorite song of all time. While watching CNN's Larry King interview ex-Beatle Paul McCartney one night, I fell out of the wingback when McCartney named his favorite song, "The Very Thought of You." That's my most loved, too. It was written back in 1934 by Ray Noble and was a chart hit for his orchestra that year. It then made the lists again with Vaughn Monroe (1944), Little Willie John (1961); and Ricky Nelson (1964). In between all that, it turned up in the background of "Casablanca" and on the records of every major recording artist in the business. On my "101-MP3-CD-Favorites-Ever" I have "The Very Thought of You" by Ella Fitzgerald, Nancy Wilson, Frank Sinatra, and Tony Bennett.

Which leads to my favorite albums of all time. From the top: A vote goes to Peggy Lee's If You Go, conducted by genius musician-arranger Quincy Jones, with its breathy version of the rogue-y Hoagy Carmichael's "I Get Along Without You Very Well." My first copy was a gift from a platinum-blonde hair stylist from Clarksburg. The album still knocks me out; the hair stylist, on the other hand, left town. Also on this cherished album: "As Time Goes By" and "Smile," as well as a not-too-well-known Irving Berlin song "Maybe it's Because (I Love You too Much)." Sensational stuff.

But, my favorite favorite album of all time is (drum roll): Frances Albert Sinatra & Antonio Carlos Jobim -- a record album and CD I've given to countless friends. My most-coveted selection on Sinatra-Jobim is Irving Berlin's "Change Partners" which tells of a complicated romantic situation made easy in the days before cell phones. Brilliant, Mr. Berlin. The CD also offers: "The Girl from Ipanema," "Dindi," "Quiet Nights of Quiet Stars," "How Insensitive," "Baubles, Bangles and Beads," "Once I Loved," and a boss cut of Cole Porter's "I Concentrate on You." Frank's finest, my favorite.

(We) Lovers of Jazz and American Popular Standards are as passionate about song statistics as the heaviest baseball aficionado. Not long ago I had a heated-but-friendly argument with my old pal, columnist Liz Smith -- yes, she's still alive, in her 89th year, AND working on the Internet with her successful WOWOW, over a Sinatra favorite, the song "Fly Me to the Moon." I feel especially protective of this song -- originally called "In Other Words." I first heard "In Other Words," when I was in high school. A pale girl up the hill, Sandra Lily, introduced me to it on a Bethlehem long-playing album of Chris Connor's. I couldn't plunk my $3.99 fast enough for my own copy of CHRIS.

Liz Smith insists that British chanteuse Mable Mercer was the first to record "In Other Words," and that during the 1950 café society's heyday, she was spellbound night after night by Frank Sinatra "at the Blue Note nightclub" listening to -- and then "swiping" -- Mercer's "entire repertoire and style," including "In Other Words," according to Smith. Liz went on to say that "In Other Words" became "Fly Me to the Moon" with the moon landing in July 1969. Research confirms: The song "In Other Words," composed by Bart Howard, may indeed have been introduced by Mercer at the Blue Note, since Bart Howard was her piano accompanist at the time. But, it was first recorded by Kaye Ballard in 1954, followed by Sylvia Syms in 1955; Johnny Mathis, 1956; Portia Nelson, 1956; Chris Conner, 1957; Eydie Gorme, 1958; and Felicia Sanders in 1959. The song's big moment came with Peggy Lee's live Ed Sullivan Show performance in 1960. With Lee's urging, Bart Howard then changed the title of "In Other Words" to "Fly Me to the Moon" for her recording of the song that year. Next, Nat King Cole recorded "Fly Me to the Moon" in 1961. And soon after, in 1963, the first chart hit -- conductor-pianist Joe Harnell's instrumental-bossa nova, topped out at Number Four. That same year: Connie Francis' 1963 international hit -- in Italian. Also in 1963, Julie London and Patti Page recorded it; then Doris Day in 1964.

Finally, of course, came the most celebrated version -- Frank Sinatra's, with the Count Basie Orchestra, in 1964. Five years later, the song became synonymous with the Apollo moon landing -- Frank said it was his proudest moment -- and by then it was a bona fide Standard. When the spacecraft touched down, I was sitting up in bed on East 19th Street with my eyes glued to a 21-inch black-and-white television, humming along with "Fly Me to the Moon." I failed to convince Liz Smith. Smith repeated her version on her newly celebrated website WOWOW. Okay Liz, you owe me lunch.

Heigh-ho. It saddens me to think that Jazz and American Popular Standards (and the accompanying Socratic debates that end with free lunches) are relics to those who control the airwaves, as opposed to the living, breathing, vibrant creations they really are. But maybe there's a solution: What if, in every major American city, there were a subsidized, commercial-free, public radio station that played only the finest Standards, spun expressly for mature listeners and young jazz enthusiasts. Then there never has to be a Day the Music Died. As Teresa Brewer suggested (brightly):

"C'mon, everybody/
Put some nickels in/
And keep that old Nickelodeon playing/
Music, Music, Music..." !

~ Stephen Weiss and Bernie Baum


****

P.S. TO ALL THAT: When I was about to enter junior high, we were evicted. I got a newspaper delivery route or two, and always found the ninety-eight cents to buy a 45 rpm. (Every Dean Martin cut that invariably turned up later as background in Hollywood movies). In high school, I juggled Rock n' roll, Jazz and American Popular Standards, 45 rpm's and long playing albums...

The bungalow and our new home on Dennison Lane sat up and over about a hundred yards from an indifferently muddy creek and a lazily gurgling waterfall right below my bedroom window. Of a summer's evening, I could plop on the bed, reach over, switch on the Philco and listen to the coolly smooth Nat "King" Cole croon "Mona Liza, Mona Lisa ... men have named you ..."

College? I worked ten hour days in a supermarket while carrying a full credit load and still found money to buy lp's. And what lp's they were, then and now: Ella Fitzgerald "Like Someone in Love." Frank Sinatra: Sinatra and Jobim, followed by his remake of the Dorsey standards (arranged by savvy Sy Oliver). Next: Frank's "Nice 'n Easy." Dakota Staton's "Crazy, He Calls Me," right behind "Late, Late Show." Miss Peggy Lee's "If You Go" and still swingy "Latin Ala Lee." Ahmad Jamal's mesmerizing, never tiring "Poinciana." Every single cut by jazz trumpeter-vocalist, Chet Baker. Finally, "Margaret Whiting Sings Jerome Kern."

The very day I took my last college final, I was on a three o'clock plane to New York City, those lps in tow... Once established, I got a job (my start as writer as well as music business introduction) doing promotional ads and a music column for Billboard Magazine, "Music on Campus."

Not long after, I made my own contribution to pop culture writing songs (with Twin Peaks' Angelo Badalamenti) and producing records (with musical-actress Melba Moore), both with some success.

Then, CDs debuted. At first, I resisted -- only to give in and become overrun with a new collection as well as duplications of my old lp collection.

Time zipped on. Soon I found myself in mid-life, and I could no longer turn on the radio and listen to the treasured Jazz and Pop Standards of my youth -- unless I was willing to pay for the privilege, due to the aforementioned damnable practice of traditional radio stations' concentrating solely on advertiser-friendly, youth-oriented demographics.

One day I discovered some hopeful signs -- thanks to the World Wide Web. Suddenly, a music aficionado had access to a huge "Radio Universe." Some 14,000 free radio stations popped up on the Internet. Your favorites, and mine, could be switched on and enjoyed merely by accessing the Web. What's more, the genres appeared limitless: Popular Standards, Oldies, Classical, Top 40, Gospel, Country, Talk, etc., etc., etc.

Sure, I'm happy to be able to switch on the computer and surf to the music I love with a click of the mouse. But, booting up the Hewlett-Packard, clicking on a Web site, selecting a genre -- somehow, it's just not the same.

 
 
 
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12:28 PM on 09/05/2011
"One day I discovered some hopeful signs -- thanks to the World Wide Web. Suddenly, a music aficionado had access to a huge "Radio Universe." Some 14,000 free radio stations popped up on the Internet."

I started downloading about five minutes after I first read the word Napster and have been listening to the web-radio damn near exclusively ever since, it's a brave new world playing among the stars and I'm loving it.
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Ed438
egoldmidincd.com
01:37 PM on 07/30/2011
Hi Jim,

Pop standards are not my main musical pursuit as you know. Oddly, when surfing through the video channels last night, I came upon Harry Connick Jr. singing a very standard pop song but, as it happens, he seemed to be having vocal difficulties. (Can't remember what the song was.)

I suspect that standard performers such as Bing, Frank, Perry, Rosemary and others, are well represented on YouTube as are the early Rock and Rollers and many of the later Rockers. iTunes has many radio stations of all types represented though in my own field of classical, these tend to be top of the pops with many of the same selections played only too often.

But the bottom line is that our rapidly changing technology has tended to change the venues for all types of music and it has become increasingly difficult to produce live concerts because of inflationary factors.

But just because these present venues are coming to an end, doesn't mean we need to lose access to our musical heritage.
01:19 PM on 07/30/2011
But I keep saying this about computers (and I have three and six iPods, okay, so I'm not a Druid) but as much as it is widen our world by what is AVAILABLE to us easily and quickly, it is narrowing our worlds at a shocking pace, but what we feel and do and by our memories. I believe that computers are ruining print, recording, radio, television and PLAYING OUTDOORS. And what we are losing is going to ultimately be much greater than what we attain.
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08:46 AM on 07/29/2011
I'm with you, James.

Only on-air stations worth listening to for music are college stations and (sometimes) NPR.

Your PS is the answer, but I have a suggestion. Get an internet radio. I put one in my bedroom last year, and have barely turned on the "regular" radio since.

Way easier than futzing with the PC, and the webradio has an alarm clock, too. :)
09:25 PM on 07/29/2011
Live 365.com will satisfy just about anyone's musical taste, including those who love jazz and old time pop music.
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David Campbell
08:40 AM on 07/29/2011
And- here in Pittsburgh we had a very well supported & popular classy public radio station (WDUQ) that combined NPR & jazz. But the sponsor-Duquesne University - decided to sell it to have money for many things.It was sold to an organization that eliminated the jazz and went to all talk/news, this in a community that has produced many jazz greats and has a thriving jazz culture. Those loyal supporters of the station were ignored and they did what they wanted even though we already have a surplus of talk radio here.These are what I call Cultural Barbarians who are destroying anything that hints of our cultural heritage as they have no idea of what jazz is only addicted to pop.
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08:59 AM on 07/29/2011
That is *so* sad.

Try NPR's WBGO in NJ online @ http://www.wbgo.org/

Cultural barbarians, indeed.
09:31 PM on 07/29/2011
Is there a real jazz station on commercial radio anymore? And I don't mean the elevator music that is often called jazz (Kenny G, et al---by the way, for some fun, Google Pat Metheny's criticisms of Mr. Gorelick) now. For example, in L.A., the only real jazz station (where you could hear Miles, Trane, Bird, free jazz, Art Tatum, etc) I knew of before I moved north was a college station, KCRW. KPFK had the excellent "Smoke Rings" program, but that was late at night on a weekend.
01:27 AM on 07/29/2011
Radio had such enormous power when I was growing up. I live near Austin, TX. which bills itself as "The Live Music Capital of the World" and our radio sucks and has for 20 years. This town is living on old hype. The best music I've found is the low-power local stations that don't have dictated play lists and those damned annoying morning shows that fill every second with some kind of BS instead of playing music. Radio owned by large media conglomerates needs to die. I don't want to listen to some program from God knows where with occaisonal traffic and weather breaks for my area. I went to see Leon Russell and Bob Dylan Sunday night and you would not believe the number of kids that were there! They love that stuff too when exposed to it but they ain't gonna hear it on today's radio. That's sad.
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AG creative
Ba Gawk!
01:19 AM on 07/29/2011
Unfortunately, the 'Golden Age' of music is far behind us...
12:13 AM on 07/29/2011
Mr. Fragale, most commercial broadcast radio is exactly that, commercial. It's a for-profit enterprise, and your essay offers nothing to convince me that there's some untapped, hidden, highly profitable market for American Standards on broadcast radio.

You ask the question, "Is it not immoral, illegal and quite possibly unconstitutional to leave out a healthy segment of the general population simply because radio "top dogs" surmise older listeners don't spend enough money to justify broadcasting, the music they love?

I assume that's a rhetorical question, but the answer is NO. Not immoral, not illegal, and certainly not unconstitutional. It's a free market, and it's driven by free market forces.

I urge you to delve more deeply into the music sources that the free market has already developed which will meet your need. Thinks like satellite radio. Things like free online music streams from radio sources far and wide. A person could lose themselves in the wealth of jazz programming streamed online from NPR sources alone.

The problem may not be that radio doesn't satisfy your music tastes, it may be that you are failing to keep up with 21st century radio.
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11:46 PM on 07/28/2011
Great old songs, "Bill" (with lyrics by P.G. Wodehouse written on a cocktail napkin), "It Never Entered My Mind," anything by Gershwin, "Mad About the Boy," so many gorgeous melodies and witty lyrics.

I can't endure most popular music these days, including rap. (I'm not that old, either, just gen X.) It's like kids' music, really simple, really boring, repetitive, derived. Today waiting on the phone I heard a painfully bad song, a thin little voice (apparently that's supposed to equate authenticity), singing something something "care" or "prayer," and "our love we'll share" or something. Ow. Ow.

My hypothesis is that music companies are aiming for built-in obsolescence: stuff that's catchy to people who've never heard good music, but that even they will get sick of quickly, so they'll buy new songs.

Contrast that with something like Wagner's "The Valkyrie," the 2nd opera of his 4-part "Ring" cycle. (Yep, a few similarities with Tolkien. Worth a try!) I got addicted to the mind-blowingly gorgeous, gripping first act last year. You never get sick of something like that; you just discover new things to get euphoric about in it.

Western music lost its quality and sophistication more than decade before I was born. It's tragic that people have lost that much pleasure.
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Gronkie
Radical Independent
12:03 AM on 07/29/2011
"My hypothesis is that music companies are aiming for built-in obsolescen­ce: stuff that's catchy to people who've never heard good music, but that even they will get sick of quickly, so they'll buy new songs."

I worked for the biggest record label in America for many years, and trust me, those guys don't think that deeply. People think that the record companies are out front leading people down the path to mediocre music, but it is exactly the opposite.If something hits, they drop everything to try to clone that hit over and over until something else hits. These people are following the pack, not leading it, which is why music gets more and more mediocre every year.
03:36 AM on 07/29/2011
If you want real music, you have to dig deep and search until it hurts. I'm 26 and I've been saying that the quality of mainstream music has been going downhill since before the late 90s. Mainstream music has made no leaps since the 90s, which is quite disturbing. It used to make some sort of change at least every 10 years. We'll never have another Nirvana, Grand Master Flash, Queen or John Lennon in the mainstream. The mainstream's focus is on canned acts. Just make the same thing over and over and over again, shove it down people's throats in a new outfit and they will buy. Sadly, they do buy, adding fuel to the fire of music that is well below mediocrity.

Fortunately, the great music still exists and I think more is being made than ever before due to the increased affordability of digital recording and sound synthesis technologies. You just have to dig like you've never dug before because you won't find it on the radio between the screaming obnoxious ads and the equally obnoxious presenters.
08:52 PM on 07/28/2011
http://www.kmhd.org/playlists.php

Portland OR 24-hour jazz station.
08:27 PM on 07/28/2011
"It appears young people download. Older folks plunk down hard cash for CDs."

Not quite, says an exec from EMI:
http://www.ultimate-guitar.com/news/industry_news/former_emi_exec_says_filesharers_were_biggest_itunes_buyers.html

By the way, thanks for censoring my post answering more of this column's claims.
ThePeacemakers
Concerned Citizen
07:04 PM on 07/28/2011
Music hasn't left the past.

Mainstream radio has brought back MANY classic nursery rhyme melodies.

Better go satellite.
06:56 PM on 07/28/2011
There is nothing like the sound from a wax LP, played on a stereo with dials. The nuanced arrangements are so elegant and intelligent that it sometimes makes you smile with pleasure, when listening to Johnny Mercer or his music.

I mourn the loss of real musicians. I am bored to tears with guitars unless they are played by someone with Barney Kessel like talent. Real pianos, horns, saxes, drums and acoustic basses, along with slide trombones that are played by people who put in their time and paid their dues, earn the listener's respect.
Everything today, from food to music, is produced as cheaply and quickly as possible. Art, no matter what form it takes, does not come cheaply or quickly.
10:05 PM on 07/29/2011
"I mourn the loss of real musicians.­"

There are still real musicians out there (Russell Malone, Nnenna Freelon, Marcus Roberts, Pat Metheny and Guthrie Govan aren't real musicians?­). The record labels don't sign them anymore and radio won't play them.

As for the sound of LPs, what people are actually nostalgic for is a kind of warmth brought about by tape saturation­. Vinyl is a pretty lousy format for the dynamic range of music and has surface noise and easy deteriorat­ion issues. I have 1200 LPs, but if I could afford to replace them all with cd's I would in a heartbeat.
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Torus34
A poor old country mouse.
06:40 PM on 07/28/2011
Sir,

Hang tough. The development of low-power community FM may just be the answer to your prayer. Come to think of it, the cost of a station is probably low enough that you could start one yourself.
06:11 PM on 07/28/2011
"And, lethargic Congress already approved legislation that allows thousands of low powered FM stations to do, legally, what underground pirate radio does under the radar."

Equating low power radio to pirate radio is rather intellectually dishonest and sounds like a line right out of a Clear Channel press release.

The problem with radio is that with large chains such as Citadel and the aforementioned CC eating up so many stations, radio is no longer locally oriented. Low power stations can help to cure that provided that they aren't compromised by being allowed to be bought up by the conglomerates. Low power radio is thus a victory for both the radio consumer and small business here in America.

As for the dearth of standards or swing music on the radio, that audience is largely literally dead and even the surviving folks who were alive in 1945 to catch the end of the swing era are outside the preferred advertiser demographic. So radio being a capitalist business is ignoring old time music due to capitalist principles. Look at what has happened to classical music, for example. In many major markets, you can only hear it on college stations.

Radio has been dead since 1980 anyway. The increased preoccupation with call out research assured that the lowest common denominator would win out. I haven't listened to terrestrial music radio in over 20 years and talk radio since Howard Stern was forced off the terrestrial airwaves.