Jared Bernstein

Jared Bernstein

Posted: September 7, 2008 07:46 PM

Disdain Versus Change

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Last week in this space I applauded the fact that a few important shards of reality broke through the predictable pageantry of the Democratic National Convention. This week, it is hard not to boo the truly fantastical specter of the RNC, where reality was banished from the hall.

Like others, I will critique the non-reality of it all (see Bob Herbert, e.g.), but I also think there is a critical, forward looking lesson from the past two weeks about how the fight is evolving, and what Democrats need to do to win this election and get America back on track.

It's their disdain versus our hope.

The whole frame of the RNC--running against the Washington establishment--was ludicrous, of course, with the ticket headed by a 26-year senator whose agenda is almost perfectly in sync with that of the past eight years. I tried to listen to all the big speeches, but to hear Romney argue that it's the liberals who have screwed everything up, or Palin, charismatic as she may be, gleefully mock Obama, or the chant of "drill, baby, drill" from the crowd, or McCain wax substance-free, ad nauseam, proved to be too much for me.

One of the best responses came from Obama himself.

"You wouldn't know that this is such a critical election by watching the convention last night. I know we had our week and so, you know, the Republicans deserve theirs. But it's been amazing to me to watch. Over the last two nights, if you sit there and you watch it, you're hearing a lot about John McCain - and he's got a compelling biography as a POW. You're hearing an awful lot about me, most of which is not true. What you're not hearing is a lot about you."

Watch the clip. He goes on to talk about what the R's managed to ignore all week: health care, alternative energy, jobs, the recession, the middle-class squeeze, strengthening unions (well, it's not like they would have come out for that one, though I did find it curious that they kept bragging on how Todd Palin is a member of the steelworkers' union--I get that they're making a play for the Reagan democrats, Hillary's white-working class vote, etc, but again, the spectacle of them courting these folks with their deeply anti-union agenda is hard to watch).

Obama's comments--"they're talking (albeit, lying) about me, not you"--were particularly notable compared to those made by McCain's campaign manager Rick Davis, who said the other day:
"This election is not about issues. This election is about a composite view of what people take away from these candidates."

So these are the battle lines, and they're worth a bit of deconstruction. It's not just the old,
"we're about issues, they're about personalities." Like Obama said, it's about reaching "you," the voter, but each camp is going after a very different you.

Obama is correct, of course, in that they're not talking about your real struggles, the challenges you face. They're not talking about the part of your life wherein good government can actually make a difference. That's because they've failed to govern competently and they're bereft of ideas about what to do next.

But they are, in their coded, Rovian way, talking about "you." It's just not the "you" that can't find reliable, affordable health care, or the you whose job was offshored, or the you who would like to know the plan for reversing the eight months of consecutive job losses, or the you who's asking why we're about to bail out Fannie and Freddie.

The "you" they're going after is the one on which they successfully played the fear card in 2004. They played that card again in 2006, but you didn't pick it up, and they noticed. So now they're going after a different you.

They're stoking your disdain for "elitism"--a deeply weird tack given the status of so many of their principal players--for the media, for the Washington establishment (again, incredible). Remember the McCain adds accusing Obama of being a celebrity? It's the same thing: disdain for this unusual guy who's just too damn popular.

In fact, if you had to find one word to characterize that convention last week, "disdain" would be a fine choice. We think of negative campaigning as saying bad things about your opponent, but the negativity of conservatives in this election goes much deeper than that. It's a pernicious drive to tap into the electorate's cynicism, distrust, and disdain.

Did you see Giuliani and Palin tear into Obama for working as a community organizer? It was cast as a critique of his lack of experience, but I also heard pure disdain for helping the have-nots and powerless. (And it's been pointed out that the evangelical Palin should recognize that Jesus was a community organizer and Pontius Pilate was a governor.)

What happened to the "morning in America" party of their patron saint Reagan? There's no optimism to these folks, just cynicism and disdain for the electorate: "Hey, you're a women for Hillary...well, then you'll want to support our new VP (pay no attention to their hugely disparate views);" disdain for the planet: "drill, baby, drill!;" disdain for the facts: "Obama will raise taxes on the middle class and small businesses!" (He cuts taxes much more than McCain for both groups.)

They're so busy spewing venom, they don't have time to think about the "you" that could use some seriously good government right about now. We face so many profound challenges both here and abroad, in no small part because we've been operating from their fantasy play book for so long. WMD's, Americans don't torture, Brownie's heckuva job, Mission Accomplished, the economy's fundamentals are sound, we're all whiners stuck in a mental recession...all of this nonsense keeps today's conservatives so busy assaulting reality that any actually useful initiatives have been almost totally crowded out.

But how do we make this election about the right "you," not the disdainful one who gets a negative charge out of dumping on Davis's "composite views," but the one who wants and needs a return to reality-based governing? As Drew Westin has pointed out, if this fight ends up being about our lists of good ideas versus their emotional grab, we lose.

Obviously, we need to elide our ideas with narratives that emotionally resonate, as Obama effectively did in his acceptance speech. It's helpful to point the hypocrisy so clearly on display last week at their convention, but too much of that and we just end up vying for the same negative vein they're busily tapping.

This doesn't mean they get a pass. Part of the narrative that Obama et al must continue telling stresses how damaging their ideas have been, particularly over the Bush years, and how McCain/Palin double-down on the worst of those ideas: supply-side tax cuts, endless war, no serious energy policy beyond drilling, privatize Social Security, health care reform that eschews risk pooling, the whole "you're on your own" agenda Obama castigated in his speech.

But the positive part of our agenda is equally important and it is simply this: we have will and the skill to honestly assess where we've gone wrong over the past eight years, and to make the needed changes to get America back on track.

We can look, open-eyed, at the current economy, with its contracting job market, banks failing in the wake of the housing bubble, and unprecedented levels of inequality and do something about it, something very different than what we've been doing: progressive tax changes (cuts for the those on the losing side of inequality, increases for its beneficiaries); an alternative energy plan that creates jobs while investing in independence from fossil fuels; a re-regulatory agenda to break the shampoo cycle of the macroeconomy (bubble, bust, repeat). They look at the same thing, somehow see an endorsement of Bushonomics, and push for more of the same.

It's the same with the war, where they're so busy supporting the Cheney/Bush/surge success story, that their eyes are off the ball. Did McCain even mention the resurgence of the Taliban and Al Qaeda in Pakistan and Afghanistan?

I admit it, Mr. Davis, these are "issues." And while I know you'll be fighting to make this election not about them, we'll be relentlessly linking them to the real lives of the people you and your team are trying to collar with cynicism, disdain, and mockery.

And while it will be a close one, in the battle of hope and real, substantive change against cynical disdain, I think we'll win.

 
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- dailyrev I'm a Fan of dailyrev 8 fans permalink
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Perhaps the most disturbing part of this is that our media are thoroughly unprepared to handle the economy as an issue, so they continue to ignore it. For example, try the little thought experiment I propose, here http://dailyrevolution.net/?p=22500]

    Favorite    Flag as abusive Posted 01:11 PM on 09/11/2008

Interesting how our predilections filter and sometime blind us from seeing reality. I for one, have grown so wearied of this type of analysis. The fact is that both candidates have some compelling and meritorious positions. As unpalatable as that sounds, it's true. But, advocates and zealots for both parties bark at one another in the press and on the web to the point where the public debate sounds like a trip to the dog pound; a cacophony. Both parties are charlatans dressing up in their Sunday best to win your vote. And, unfortunately, many Americans vote based on their visceral response to the candidates, almost regardless of their positions. As long as Americans treat their politics like "America's Next Top Model," the politicians will continue to deliver.

But, don't kid yourself into thinking that either the Dems or Reps have some moral or ethical superiority over one another. That's acting like a lemming.

    Favorite    Flag as abusive Posted 06:49 PM on 09/10/2008
- caterpol I'm a Fan of caterpol 60 fans permalink

Thanks for the wisdom. Enjoyed the post.

Here's my two cents:

John McCain's definition of change (however disingenuous, no matter the180 from the now abandoned "experience" thingy being the only thing between us and sure death) is just less scary than Obama's. John McCain's "change" promises a regression to the halcyon days when politcians were honest public servants of the people----never mind that this golden age is a fig newton of our collective imagination. It's avuncular, it's what our collective Grandpaws went on and on about when they complained about how it was in the good old days, before America plunged headlong to hell in a hand basket.

Contrarily, Obama's defintion of change is of the Star Trek variety, pardon the hyperbole. He has the temerity to actually ask US to step up and claim our right as "we the people"; which would make us the first generation in America to actually do so. He's asking US to get up off of our collective rear ends and DO something. Now that IS scary. Who amongst us, between raising and kids and paying the bills, has TIME to do more than complain?

GWB was right. In these troubled times, the best any of us Patriots can do in our free time, is go shopping. Obama is asking WAY too much of us.

    Favorite    Flag as abusive Posted 05:07 PM on 09/08/2008

Dems are delving into too much detail and nuance. This is NOT how elections are won. Say "Bush with a temper and Bush in a skirt". Repeat. Repeat again. Repeat again. Repeat again.

    Favorite    Flag as abusive Posted 05:01 PM on 09/08/2008
- hrayovac I'm a Fan of hrayovac 5 fans permalink
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Simplify. Democrats everywhere. Sharpen and distill. Obama needs your help when you're discussing this election. Do not do a Biden (yesterday), explaining all the nuances of Iraq on nationwide TV. The people who don't pay attention won't suddenly reseach the issues between now and November.

    Favorite    Flag as abusive Posted 03:33 PM on 09/08/2008
- legalclubs I'm a Fan of legalclubs 11 fans permalink

McCain/Palin up 10 points in latest tracking poll. Looks like the public disagrees with the author's analysis.

    Favorite    Flag as abusive Posted 03:27 PM on 09/08/2008
- edva I'm a Fan of edva 49 fans permalink

The GOP is playing the american people for fools, because it has worked before. Witness Bush in 2000 and 2004. They lied and cheated to get elected, saying anything without sincerity or follow-through, just as it seems they are doing now. The wealthy and powerful manipulate their intentionally dumbed-down electorate with negative emotions like greed, fear, and hate, because it works, and keeps them in power, not because it is good for the country or the people. Just more GOP lies.

    Favorite    Flag as abusive Posted 03:23 PM on 09/08/2008

edva,

I think most reasonable people have concluded, along with the New York Times, that the allegation that voter fraud was responsible for GWB's election was unfounded. Although, a conspiracy theorist can find a thread of duplicity in any event I suppose.

    Favorite    Flag as abusive Posted 06:54 PM on 09/10/2008
- fishgirl26 I'm a Fan of fishgirl26 21 fans permalink
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You know what gets me, and I can't believe that Obama hasn't exploited this to the max. John McCain was a POW, if he was so against being a POW (which in his little Fred Thompson introed film of fiction) explained that he's trying to keep people from "Living in a box" Why does Mr. McCain keep letting our nation TORTURE and HOLD WITHOUT AUTHORITY hundreds in GITMO??? I would think that someone who endured the horrors of that would not want any other human being to endure the same fate. Does anyone else see this as a conflict??? Also, voting against the GI bill and against support for the troops when they come home. The soldiers returning from Iraq are not admirals sons who have access to the best healthcare and mental health services around, but they should. Between his record on torture, and the GI bill, and that deplorable 9/11 "tribute" video.....these guys should have had tomatoes thrown at them while on stage!

    Favorite    Flag as abusive Posted 03:23 PM on 09/08/2008

Thanks for a great article. To echo aother comments....WAKE UP PEOPLE!! Let's get our country back!!

    Favorite    Flag as abusive Posted 03:21 PM on 09/08/2008

Obama's response to the convention was smart and effective... if only anybody ever heard it.

But, I fear it's all Sarah all the time, and in that environment truth will not be covered. Ariana got that one right very early. We've got to move the conversation away from the Vice Distraction and back onto the issues. And barring that, onto the Republican lies, which ought to be a big issue in and of itself.

    Favorite    Flag as abusive Posted 02:56 PM on 09/08/2008
- sirklw I'm a Fan of sirklw 2 fans permalink

I watched about an equal amount of time of both conventions. I was struck by how much time the Republicans spent boo-ing something. Seemed like every person who spoke at some point or another succeeded in making the crowd boo about something. Did I just miss those moments in the Democratic convention or are Republicans more inherently negative?

    Favorite    Flag as abusive Posted 02:52 PM on 09/08/2008
- MrJoyboy I'm a Fan of MrJoyboy 34 fans permalink

I wonder what percentage of the undecided electorate is reached by HuffPost. Unfortunately not much, I would guess. A much bigger slice is reached by the mass media, and you won't find any of these sentiments or arguments there. So sad.

    Favorite    Flag as abusive Posted 02:38 PM on 09/08/2008
- scotia626 I'm a Fan of scotia626 12 fans permalink
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call it what you want, i call it racism. very sad.

    Favorite    Flag as abusive Posted 02:30 PM on 09/08/2008
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LIES vs TRUTH.

WAKE UP AMERICA.

JOHN McCAIN is NOT your "friend"!

Sarah Palin is a unqualified Christian right ideologue pit bull with lipstick!

WAKE UP AMERICA!!!!!!!!!!!!!!!!!!

FOUR more years of the Republican/Corporate Party would be a total disaster for AMERICA & the WORLD.

WAKE UP AMERICA!!!!!!!!!!!!!!!!!!

    Favorite    Flag as abusive Posted 02:11 PM on 09/08/2008
- mero909 I'm a Fan of mero909 45 fans permalink
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So, you're ok with Amercia becoming a socialist society? You're cool with that? Obama wants bigger government. Period. He isn't going to change anything. Hell, neither is McCain for that matter. I don't want a government up my ass at every turn. I'll stick to Ron Paul (if he runs).

    Favorite    Flag as abusive Posted 03:00 PM on 09/08/2008
- deminmo I'm a Fan of deminmo 16 fans permalink

This isn't even about politics, this is about redefining social class and
structure. It's about breaking apart and eliminating any deviation from
Neo-Conservative views and economics. It's about eliminating the radical
leftists they call Liberals. It's about making Christianity the over-riding
guide to all lives on this planet. This is how it is believed that "terrorism"
will be eliminated. And they will do anything it takes to achieve these goals.

    Favorite    Flag as abusive Posted 02:03 PM on 09/08/2008
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