iOS app Android app

Jared Gutstadt
GET UPDATES FROM Jared Gutstadt
 
Jared Gutstadt (b. 1977), is an American music entrepreneur and CEO of Jingle Punks Music. Jingle Punks Music has been featured in Billboard, Wired and Variety and was named "one of America's most promising start ups" by Businessweek. His band, the Hipster Orchestra, performs fresh and modern orchestral versions of alternative and indie classics. You can find out more about the Hipster Orchestra online and at iTunes or Amazon: Hipster Dinner Party Vol. 1 and The Nirvana Sessions. Follow him on Twitter: @jinglejared.

Entries by Jared Gutstadt

Be Like a Samurai (or KISS): Always Wear a Mask Into Battle (Tips From The Rock n' Roll CEO No. 16)

(0) Comments | Posted November 11, 2013 | 9:02 AM

I consider business a form of warfare.

Not the kind where people die, of course. But that doesn't mean the stakes aren't high: fortunes are made and lost on this battlefield. And so it's crucial to go forth with purpose and -- this is huge --to separate the person you...

Read Post

Business Advice From My 9-Month-Old Daughter: Say Hi to Everyone (Tips From the Rock n' Roll CEO No. 15)

(0) Comments | Posted October 23, 2013 | 5:39 PM

Want to know my new thing?

Saying 'hi' to people.

See, I have a baby who is nine months old. She waves and says hi to everyone. Most people wave and say hi back. It's really simple at its core. Some people smile, or wave. Others walk over and make...

Read Post

Tips From the Rock n' Roll CEO No. 14: Show Don't Tell

(1) Comments | Posted August 26, 2013 | 1:34 PM

2013-08-26-08.jpgI want to show you a video I'm very proud of. Sometimes showing is better than telling. But first, allow me to give a bit of context.

In the media business, there are a lot of people who walk into rooms everyday...

Read Post

Tips From the Rock n' Roll CEO No. 13: The Rolling Stones Formed a Think Tank, and You Should Too

(0) Comments | Posted July 26, 2013 | 12:51 PM

Earlier this month, a group of my employees spent a week churning out some of their greatest work, all while taking breaks to go swimming and shoot hoops in idyllic country air. And we owe it all to the Rolling Stones.

At the turn of the '70s, tax demands forced...

Read Post

Tips From the Rock n' Roll CEO No. 12: Efficiency Rocks (Seriously)

(0) Comments | Posted July 9, 2013 | 2:11 PM

As you grow, efficiency is key.

Maybe not what you'd expect a rock n' roll lifer like me to say, but it's true. When the Wall Street Journal and USA Today both profiled my company Jingle Punks this month, the flashy, gritty, rocker nature...

Read Post

Tips From the Rock n' Roll CEO No. 11: These Days, It's Survival of the Quickest

(0) Comments | Posted February 11, 2013 | 10:28 AM

In 1965, the British blues rock group The Yardbirds recorded a version of their single "Heart Full Of Soul" with a guest sitar player. It was the first known cross-pollination of a sitar with rock n' roll music.

It was never released.

The band found the version to...

Read Post

Tips From the Rock n' Roll CEO No. 10: When That 'Oh Sh*t' Moment Happens, Don't Panic!

(0) Comments | Posted November 30, 2012 | 2:40 PM

Have you ever shown up to a major presentation, or a big meeting, or a conference, or a job interview, only to be overcome with a panic-stricken feeling when you realize, to your horror, that you forgot something huge? Maybe the final version of the video that would surely win...

Read Post

Tips From the Rock n' Roll CEO No. 9: TOUR TOUR TOUR

(0) Comments | Posted October 16, 2012 | 4:21 PM

Fuck the internet (and email) -- sometimes, you just have to get out there and tour. Nothing can compare with real face time with real people. The world's biggest acts, bands like U2 and Green Day, supported great recordings by hitting the road and delivering kick-ass live shows. To make...

Read Post

Tips From The Rock n' Roll CEO No. 8: Go Ahead and Be Cool, But Be Smart, Too

(4) Comments | Posted September 19, 2012 | 9:23 AM

You know the latest thing that's SO cool? That cool show, that cool movie, that ever-so-cool singer?

There's a business plan behind the coolness.

Don't believe me? Check out this 1977 missive, written on Warner Bros. letterhead, sent from Warner A&R to regional reps regarding a then-up-and-coming band who called...

Read Post

Tips From The Rock n' Roll CEO No. 7: Breaking Up Is Hard To Do (And Expensive, Too)

(0) Comments | Posted August 15, 2012 | 1:04 PM

They say marriage is grand, and divorce? About a hundred grand. Don't laugh too hard: I've been there and done that.

This post is about exit strategies. In business, you need one. Anyone's who's been divorced knows how messy it can get when two people split. Now imagine the financial...

Read Post

Tips From the Rock 'n' Roll CEO No. 6: Busk Your Way to the Top

(0) Comments | Posted August 2, 2012 | 11:38 AM

Think about the last time you were rejected. The last time you were told 'no.' The last time you worked hard on a project, prepared diligently, only to have circumstances out of your control ground the whole thing before it could even get airborne.

Sucked, didn't it?

Read Post

Tips From the Rock n' Roll CEO No. 5: Respect the Opening Act

(6) Comments | Posted July 13, 2012 | 12:07 PM

Those assistants that answer the phones, schedule your meetings, and get your coffee? Treat them well, because someday those assistants may be next year's media CEOs. Look around and you'll see that the road to the top looks different than it did in years past.

Other career paths are more...

Read Post

Tips From The Rock n' Roll CEO No. 4: Get Your Ideas Out of the Garage and Onto the Main Stage

(0) Comments | Posted July 3, 2012 | 9:35 AM

Some of the most dynamic and explosive first EP's of all time sound like they were spontaneously created. The Stooges' first record, for example. The Beatles' early singles. The Strokes' "Is This It." In many cases, these ideas were put to record as quickly as they were thought up and...

Read Post

Tips From the Rock 'n' Roll CEO No. 3: Get Your Swag Straight

(0) Comments | Posted May 31, 2012 | 7:43 PM

I used to be a working musician. And it was one of the toughest jobs of my life.

A band has to compete in a tight marketplace. In much the same way that products fight for dollars and mindshare, our band had to fight for every shred...

Read Post

Tips From the Rock 'n' Roll CEO #2: Be a Punk, Start a Company (And Wear a Hoodie While You're At It)

(1) Comments | Posted May 15, 2012 | 6:35 PM

By the '70s, rock had become a bloated mass with few points of entry. That paradigm was smashed by punks like the Clash and the Ramones, who, armed with talent and ideas, bypassed the existing machine by simply 'starting up.' Sound familiar?

The punk idea is one of the most...

Read Post

Tips From the Rock n' Roll CEO #1: When's the Best Time to Shoot Off an Email?

(1) Comments | Posted May 2, 2012 | 3:40 PM

Note: This is the first in a series of unorthodox business tips from the Rock n' Roll CEO, aka Jared Gutstadt of Jingle Punks. 'Jingle' Jared doesn't hold an MBA, but he has something many CEOs don't: the gritty experience of trying to make it in rock n'...

Read Post

No One Told Me Life Was Gonna Be This Way

(4) Comments | Posted January 27, 2012 | 10:19 AM

OK... Maybe my headline is a tad dramatic for a blog about theme songs and my journey as one of the industry's most sought after composers in the field of TV music.

I'm Jared Gutstadt, a composer for television and film. Through Jingle Punks, the music licensing and production company...

Read Post