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JD Gershbein
Since 2006, JD Gershbein, CEO of Owlish Communications, has helped advance the collective awareness of LinkedIn, and inspired opportunity-oriented professionals in all walks of business to step up and achieve on the site. His ability to spark others to action has earned him the moniker of “The LinkedIn Catalyst.” JD is considered one of the world's top thought leaders on LinkedIn, and a pioneer in the design and delivery of LinkedIn education. He is also a globally acclaimed speaker and frequent broadcast media contributor on LinkedIn and social business strategy. Additionally, JD is adjunct professor of marketing communications at the Illinois Institute of Technology's Stuart School of Business, where he is advancing social media marketing as an academic discipline. .Get more LinkedIn wisdom when you subscribe to JD's blog. You are welcome to connect with JD on Google+, Twitter and of course,LinkedIn.

Entries by JD Gershbein

When a LinkedIn Connection Crosses the Line

(14) Comments | Posted May 20, 2015 | 2:36 PM

Nowadays, Linkedin users are paying more attention to who views their profiles, especially prior to connecting. It is commonplace to joke about this behavior as "professional stalking." You may say with tongue-in-cheek to a repeat visitor, "Hey, I saw you checking me...

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The Whiplash Effect: Lessons in Business Coaching From Terrence Fletcher

(2) Comments | Posted February 22, 2015 | 11:41 PM

When J.K. Simmons strode to the podium to claim his 2015 Academy Award for Best Performance by an actor in a supporting role for Whiplash, he had completed a clean sweep. He had run the table, receiving top honors in his category...

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Brian Williams and the Credibility Question

(4) Comments | Posted February 9, 2015 | 3:29 PM

Ah, the fragility of credibility. Those of us on the front lines of the personal branding business know from Warren Buffet that "it takes twenty years to build a reputation and five minutes to ruin it." In the Digital Era, there have...

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The LinkedIn of Things

(1) Comments | Posted January 6, 2015 | 8:33 AM


Without question, LinkedIn has forever altered the business landscape -- both digitally and in the physical world. Nowadays, so much of what we call business or career development is carried out regularly on this site. The LinkedIn of Things (LoT)* has given rise...

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Altruism in Social Networking: Doing Good Deeds Online

(1) Comments | Posted December 1, 2014 | 12:14 PM

The classic film, The Wizard of Oz, serves as a reminder that we are all capable of great achievement and possess gifts of which we are unaware. On our quest--be it for love, knowledge, courage, or acceptance by family--we find others who...

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Is There Life After Facebook?

(2) Comments | Posted September 22, 2014 | 1:59 PM

Be it ever so humble, there's no place like Facebook. The site is a major component of the digital connective tissue that holds a growing percentage of the world together. It is a mainstay of the mainstream, a placeholder for our lives when the real world becomes too much of...

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When a Film Star Dies

(16) Comments | Posted August 19, 2014 | 12:31 PM

The untimely death of Robin Williams by asphyxiation on August 11, 2014, completely blindsided the world. As the tragic news of his passing broke -- sending television newsroom underlings scrambling to the archives for video clips, and editors to their consoles to cut the montages -- we took to the...

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LinkedIn Publishing: A New Era of Social Influence

(2) Comments | Posted April 28, 2014 | 2:06 PM

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The systematic rollout of LinkedIn Publishing, what LinkedIn Corporation insists is the "definitive publishing platform," will give those users who leverage it unprecedented opportunities for increasing their brand awareness. For many would-be influencers and budding thought leaders, LinkedIn Publishing is like manna from above. So,...

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Are People Really Getting Business From LinkedIn?

(3) Comments | Posted March 4, 2014 | 11:13 AM


I got a call from a local newspaper columnist friend of mine who checks in with me when his latest story needs a LinkedIn angle. He knows I am always good for a quote or two. For this particular piece, he wanted my...

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Shoot for the One Good Thing on LinkedIn

(7) Comments | Posted February 10, 2014 | 3:12 PM

There is a popular saying that it only takes one: one person to make a difference or change your life, one smile to stop a thousand tears and one negative comment to kill a dream. In some instances, the "one" is the...

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The 5 Best LinkedIn Next-Level Strategies

(8) Comments | Posted January 25, 2014 | 9:25 PM


If you have spent considerable time on LinkedIn, then you have mastered basic navigation, noticed the tendencies of users, and arrived at a point where the site has some utility in your business. At this stage, you are no longer a beginner. LinkedIn...

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LinkedIn and the Polar Vortex

(3) Comments | Posted January 13, 2014 | 9:21 AM

Meteorologists attributed the recent bout of record-breaking cold temperatures in the Midwest to the polar vortex. This thing was an arctic blast on steroids -- a savage, stinging cold that lent itself to wacky backyard experiments with boiling water. More than just the lead story on news broadcasts, this was...

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On LinkedIn, It's Your Message That Matters

(1) Comments | Posted December 21, 2013 | 2:13 PM


As a LinkedIn speaker, I am frequently asked to customize my keynotes for industries, markets, and associations. I recently delivered a talk entitled LinkedIn for Lawyers to the Kane County (Illinois) Bar Association at their annual technology conference. During my drive to the...

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Debunking the Four Great LinkedIn Myths

(4) Comments | Posted December 10, 2013 | 9:22 AM

LinkedIn has been around long enough to evolve an overarching mythology. The site remains an enigma for many businesspeople, who through the years have concocted and propagated stories that contradict the conventional wisdom. Plausible as they may seem, these stories arise from people's inhibitions on the site, unmet expectations in...

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