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Jeff Goodby
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Entries by Jeff Goodby

Wish Us Luck: We Are Chevy's Advertising Agency

(8) Comments | Posted November 30, 2010 | 1:48 PM

Three months ago, my company was selected as the advertising agency for Chevrolet, an experience that has felt variously like a patriotic mission, a quest to help revive a great city, and something out of The Fog of War.

Whatever you think about Chevrolet, I can almost guarantee that...

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