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Jim Steyer
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Jim has spent more than 20 years as one of the most respected experts and entrepreneurs on issues related to children's policy and media in the United States. As CEO, he is responsible for the overall leadership of Common Sense Media, the nation's leading nonpartisan organization dedicated to improving the media lives of kids and families.

Prior to founding Common Sense, Jim was Chairman and CEO of JP Kids, a respected family media company. Before that, he served as President of Children Now, a leading national advocacy and media organization for children, which he founded in 1988. Jim began his career as an elementary school teacher and then became a public interest lawyer. He served as a law clerk for the California SupremeCourt, as a deputy district attorney, and as a civil rights attorney with the NAACP Legal Defense Fund.

In addition to his duties at Common Sense, Jim teaches popular courses on civil rights, civil liberties, and children's issues at Stanford University, and is a founding board member of the Center for the Next Generation, a nonpartisan organization supporting programs and policies that benefit the next generation of young Americans. Jim is also the author of two widely acclaimed books "The Other Parent: The Inside Story of the Media's Effect on Our Children," and "Talking Back to Facebook: A Common Sense Guide to Raising Kids in the Digital Age" (Scribner, 2012), a timely look at how digital media is effecting our children’s social, emotional and cognitive development. In March 2012, Jim was named a co-chair of the Leading Education by Advancing Digital (LEAD) Commission, along with Columbia University President Lee Bollinger; Co-Founder of TPG Capital James Coulter; and former Secretary of Education Margaret Spellings, with the support of the FCC and the U.S. Department of Education. The Commission is tasked with developing a blueprint detailing the opportunity for using technology as a catalyst to transform and improve American education.

Over the past decade, Jim has appeared regularly on a variety of national television and radio programs, including The Today Show, Good Morning America, Oprah, CNN, The O'Reilly Factor, Morning Joe, and Larry King. He hosts a regular weekly segment, "Kids and the Media," on CBS-5 TV in San Francisco, and his work has been featured in many publications, including The New York Times, The Washington Post, USA Today, The Atlantic, Newsweek, and The Wall Street Journal.

Jim grew up in New York City and graduated Phi Beta Kappa from Stanford. He received his JD from Stanford Law School, where he founded the East Palo Alto Community Law Project. Jim is the father of four children and lives with his family in the Bay Area.

Blog Entries by Jim Steyer

Challenging Sexism and Violence in Super Bowl Commercials

(170) Comments | Posted February 2, 2013 | 11:33 AM

This Sunday, in cities and towns across the U.S., over 100 million people will gather in front of their TVs with friends and family to watch the Super Bowl. But the 49ers and Ravens aren't the only ones facing off that night. Advertisers will do anything to make sure their...

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Healthy Digital Diets Make the Grade

(1) Comments | Posted November 19, 2012 | 6:42 PM

If I were to count the number of "screens" in my house, it probably would be in the double digits. Considering my wife and I have four kids, including three teenagers, our family is managing more than a handful of smartphones, personal computers, iPads, as well as a couple of...

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Social Media, Social Life: How Teens View Their Digital Lives

(2) Comments | Posted June 27, 2012 | 7:38 PM

When I think about the fact that today's teens are the first generation to go through their entire lives with social networking sites at their fingertips, I can't help but question the impact of it all. How is the immediacy of social media and mobile technology shaping their interpersonal relationships?...

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Facebook's Moment to Lead

(19) Comments | Posted May 25, 2012 | 11:50 AM

After a long work week, I eagerly anticipate an enthusiastic greeting from my children upon my arrival home. Instead I discover one child deeply engrossed in a game of Wii, another reaching for my iPhone, and my 15-year-old in her room, laptop open to Facebook, texting a friend on her...

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Why I'm Talking Back to Facebook

(2) Comments | Posted May 9, 2012 | 6:19 PM

Kids today are flocking online, using tablets and smart phones, and downloading apps. More than 5 million kids under the age of 13 have joined Facebook, tens of millions more teenagers use the site for hours every day. By the time my daughter is 18 she will have...

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Parents, Don't Let the MPAA 'Bully' You

(2) Comments | Posted March 30, 2012 | 7:39 PM

When the controversial documentary Bully opens in theaters in New York and Los Angeles today, it will indeed include a rating, just not the traditional MPAA rating that most moviegoers are familiar with. Instead, the posters, advertisements, and other promotional materials will include a new rating: the 13+...

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Making Digital Citizenship a Reality in Los Angeles

(0) Comments | Posted May 30, 2011 | 10:03 PM

Children today are growing up in the midst of a technological revolution that is changing the very nature of childhood. Our kids can be connected 24/7 to everyone and everything, whether it's through the computer in their homes or the mobile devices in their pockets. This immersion in media and...

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Why We Need "Do Not Track Kids"

(0) Comments | Posted May 11, 2011 | 11:27 PM

Representatives Ed Markey (D-MA) and Joe Barton (R-TX) took a major step to protect the privacy of kids online by introducing "Do Not Track Kids" legislation.

The Congressmen should be commended for listening to the concerns of families and for taking action by drafting a bill that...

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Do Not Track Kids -- Privacy Versus Profits

(2) Comments | Posted October 15, 2010 | 1:30 PM

America is a nation of innovators. We dream and we create. And inevitably the world changes -- mostly for the good. We want to encourage economic growth, but too often, our children become the collateral damage in the rush to profit. Today, at a time of bewildering technological change, it's...

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What to Do About Formspring.me

(4) Comments | Posted May 7, 2010 | 1:01 PM

This morning, a front page article in the New York Times highlighted the stunning ways in which kids are using formspring.me, a new social networking site that allows users to ask and post anonymous questions and comments about any individual. The point of the network is to be...

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Microsoft and Sexting: Lessons Learned

(2) Comments | Posted April 20, 2010 | 2:02 PM

Last Thursday, I logged on to the Washington Post and the Los Angeles Times and saw two related stories. In the Washington Post, education reporter Valerie Strauss reported that Montgomery County police were investigating a sexting scandal that was brought to their attention by a school principal who...

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A Plan to Connect All Americans to the Digital World

(0) Comments | Posted March 23, 2010 | 6:25 PM

Nearly 50 years ago John F. Kennedy spoke to students about the enormous challenges and opportunities that lay ahead in the decade after the 1960s, and he urged them to take action and get involved. A year later, President Kennedy signed an Executive Order creating the Peace Corps. Today, nearly...

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Summer Warning to Parents: iPods + MySpace + TV + Video Games + Cell Phones + Tivo = Weight Gain for Kids

(2) Comments | Posted May 28, 2007 | 11:11 AM

Parents probably don't need any reminding, but summer is practically here -- and with it will come hours of free time for kids.

In a world where kids already spend an average of 45 hours per week with the media -- more than twice as much time as they spend...

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It's Time to Go Beyond Primetime

(0) Comments | Posted February 6, 2007 | 12:29 PM

"At the end of the day, it's about building a constructive conversation and not just a one-time discussion." These were my opening remarks last night as we convened the Beyond Primetime conference being co-hosted by Common Sense Media and the Aspen Institute at the Time Warner Center in New York....

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Kids' Overuse of Media Now Seen as #1 Health Concern for Parents

(12) Comments | Posted February 5, 2007 | 4:04 PM

Media beats out school problems, alcohol and smoking.

Kids now spend more time in the electronic media world today than they're spending at school or with their parents. So who's really influencing their physical, social, and emotional development?

In a new national survey conducted here at Common Sense Media last...

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The Internet Now Seen as #1 Media Concern for Parents

(2) Comments | Posted June 9, 2006 | 8:26 PM

When it comes to kids and their media, parents feel completely conflicted.

Parents say they worry about what's on TV, yet 2/3 of their kids have sets in their rooms. Parents worry about age-inappropriate content, yet almost no one uses the V-Chip and few use content filters.

This polarity now...

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