THE BLOG
11/09/2012 12:33 pm ET Updated Jan 09, 2013

Unnatural Disasters

When the Daily News sent truckloads of goods to Staten Island, it wasn’t the food and bottled water that got the most enthusiastic reception from residents battered by Hurricane Sandy.

“Thank God you guys had diapers, thank God the Daily News got diapers,” Salvatore Antonelli said as the News truck laden with the precious cargo arrived.


Antonelli said he and pal Regina Azzarelli have 11 grandchildren between them. And ever since Sandy struck last week, diapers have been in demand.

At the National Diaper Bank Network, we partnered with Huggies and the American Red Cross to get diapers to families hard-hit by the storm. We also got a call from an absolute angel of a man who is personally donating 20,000 diapers to children affected by the storm in New Jersey and New York. We were able to accept large donations and get diapers into disaster areas quickly thanks to our distribution partner, Kids in Distressed Situations. We were honored to be able to help babies in this time of need.

The generosity we’ve seen in the past week has been inspiring. The task of those of us who run non-profits is to find a better way to communicate need outside of these extraordinary events. Diapers, like food, water and housing, are a necessity. During a natural disaster like Sandy, we all recognize that.

But for many families, every day is a disaster where it’s a struggle to meet children’s basic needs. Yet the traditional safety net programs that benefit poor children, like WIC and Food Stamps, do not pay for diapers. Except in extreme circumstances, we don't treat diapers like the necessities that they are.

One in three families struggles to provide diapers. As a result, babies are left in wet diapers and get rashes and infections. One in twenty moms reports emptying out soiled diapers and reusing them because she cannot afford to change her baby. Those are shocking statistics. Worse: They are unnecessary statistics.

The past week has shown what we can all do when we see people in need and then resolve to help. We need to translate that resolve into an ongoing commitment to reach out to families who are rocked by a layoff, an eviction or a hospital bill that’s more than a year’s pay. People face storms of many kinds. The question is: How committed are we to helping our neighbors weather them?