Roughly 52 percent of Dem caucusgoers picked "can bring about needed change" as the most important personal quality of a nominee.
One of the key gripes some Democrats have against the Clinton's politics is that they take on a softer form of their opponent's message in hopes of neutralizing it. They see it as the cause of a rightward drift in America's rhetoric, ultimately backfiring on the Clintons' own policy goals.
Looking back on how they adopted Obama's "change" message rather than sticking with their own, it's clear that it's finally backfired in a different way.
On one of their campaigns.