If your Facebook Page no longer has the growth and activity it did when you first launched the Page, you're not alone. Many nonprofits have experienced the similar flatlining due to shifting priorities, turnover, or ineffective strategies.

The good news is that you can start fresh, with a few proven...

Lately, I've been using Google Plus as a way to find, collect and create content. Here's what I've been doing (I'd love to hear your thoughts).

Search

The search features in Google...

A few weeks ago, I had the awesome privilege of hanging out with Marc Pitman and Nathan Hand on Google Plus. At one point Nathan put a challenge on the table for the three of us to write a post about Google Plus Pages during the...

Earlier this month, Facebook launched a completely new version of Facebook Page Insights along with several new metrics. Some of the new metrics include:

Up until Tuesday the only people that could comment on or like content on a Facebook page were fans of that Page. Now Facebook eliminated that requirement, allowing anyone (fans and nonfans)...

If you've been using Facebook to build a fanbase and market your nonprofit, you've probably noticed consistent ways that Facebook users behave.

You've probably also noticed correlating patterns between your efforts and your results on Facebook. In fact, these patterns are so consistent, it's as if they're driven by a...

I've been doing a lot of work/research about improving landing pages on nonprofit websites.

What's a landing page and why should you care?