04/26/2012 05:23 pm ET | Updated Jun 26, 2012

Hey Procter & Gamble, What Happened to Dad?

Was there some sort of apocalyptic event that wiped out all the dads from the planet?

It sure seems that way, at least in the eyes of Procter & Gamble. Their latest tear jerker of a commercial, centered around this year's upcoming Summer Olympics, has omitted one thing: Dad. What happened to him we will never know, but one thing is for certain -- he is nowhere to be found in this commercial.

I'm not one to normally get bent out of shape over a stupid commercial. I get it, moms do most of the shopping so companies target them. They would be crazy not to. But to run something like this is just wrong.