Jon Lee is a strategist who specialises in music & culture. He's the Director of two businesses - Augmented Ibiza & Lost Art. They aim to bridge the gap between commerce and culture. Connecting consumers, brands and creators by understanding the passions of culture consumers and communities, and the needs of business and brands.

He has built communities, created culture, developed businesses and brands. From building early online communities for UCAS, creating a new music retail proposition @ Urban Outfitters & Selfridges, releasing music from the likes of Sneaker Pimps & Zane Lowe, creating pioneering mobile technology featuring Jamiroquai, Carl Cox, Sasha, Annie Mac, Jamie Jones & Digitalism, to developing & running music & culture marketing campaigns for Red Bull, Levi's & Coca-Cola, as well as helping launch NME, Loaded & 4Music into the online world.

Jon is passionate about music & culture so he's always been very involved on the creative side. He's been Dj'ing for 20 years, including residencies at some of the world’s biggest clubs, including @ Ministry of Sound & Home, while recently running the Ibiza i-phone app Augmented Ibiza, where he looks after all the artist relationships, writes content for the app and its blog by keeping up to date on everything Ibiza.

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