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Jonathan Shapiro
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Jonathan Shapiro is the CEO of MediaWhiz. Jonathan is responsible for guiding MediaWhiz's strategy and operational execution, including overseeing the integration of the company's suite of marketing services, leading the development of new and unique capabilities, and ensuring the organization can deliver better results for its performance marketing clients.

Before joining MediaWhiz, Jonathan was President of Lillian Vernon Corp., where he was responsible for the management of the company and its subsidiaries. Lillian Vernon was sold to a group of investors in July of 2006.

Previously, Jonathan was the Chief Strategy Officer of DoubleClick, where he was in charge of setting strategy and overseeing M&A. He began his tenure at DoubleClick as Vice President responsible for the company's Internet Advertising Network before being appointed Senior Vice President of the company's Abacus online division, where he created DoubleClick's data strategy and oversaw development of new online targeting products and services.

Additionally, Jonathan was the executive responsible for developing United Media's original web businesses (The Dilbert Zone, and, and was a senior consultant with McKinsey & Co.

Blog Entries by Jonathan Shapiro

The Future of Advertising

Posted September 15, 2010 | 13:43:01 (EST)

In 1996 I was part of the team at United Media that launched the Scott Adams' witty insights coupled with the early adopter Internet audience made the site a Top 50 web destination, according to Yahoo Internet Life. We were a five-person team that created a profitable online business...

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