Kevin George is the founder of Articulate Design, a Sustainable Brand Design Firm that designs and creates corporate sustainable brands.

“Our intent is to promote a sustainable lifestyle that inspires and educates people through meaningful experiences. This motivates them to take action to bring sustainable living into their lives in a way that benefits mission-based environmental organizations.”
– Kevin George

Our process involves collaboration among sustainable brands, community, and mission-based environmental benefactors, which has led to several philanthropic fund raisers, including Robert F. Kennedy, Jr.’s Waterkeeper Alliance, Stella McCartney’s Home film screening, Mount Sinai’s Greening Our Children and Monique Péan Charity:Water, whose efforts provide clean drinking water to villages in Africa.

In 2006, Kevin created and launched Lexus Hybrid Living, a brand experience focused on the eco design lifestyle. Lexus Hybrid Living inspires and educates consumers on eco design through events, interactive media, and a series of video profiles spotlighting today’s leading eco designers working in fashion, architecture, art, furniture, cuisine, health and beauty and housewares.

Prior to founding Articulate in 2004, Kevin was the lead brand strategist on the Toyota Scion account during his three years at the ATTIK design studio. The Scion launch set new levels in lifestyle marketing for the automotive industry, incorporating a wide mix of non-traditional mediums, and was credited as one of the most effective campaigns targeted at youth.

Kevin blogs for the Huffington Post on the subject of Sustainability and Community. His speaking engagements include Waterkeeper’s Annual Conference, Sustainable Brands Conference, Presidio School of Sustainable Management, Napa Valley Wine Association, Toyota National Dealers Association, Digital Detroit Conference, Siggraph and Digital Hollywood.

Blog Entries by Kevin George

EMA's: Introducing the Legacy Award

Posted November 8, 2009 | 09:46 PM (EST)


It's fitting for the 20th Anniversary Environmental Media Awards to introduce, for the first time, the Legacy Award. After all, the Environmental Media Association was founded 20 years ago by Norman and Lyn Lear, and Cindy and Alan Horn, whose vision was to get environmental messages into entertainment - into...

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Local Leaders on a Global Stage

Posted October 10, 2009 | 05:52 PM (EST)


Local Leaders on a Global Stage
Governors Global Climate Summit

Los Angeles, California Sept. 30-Oct. 2, 2009

2009-10-07-30_Gov_Sign.jpg
Governor Arnold Schwarzenegger joins global leaders in signing an agreement that recognizes the role of subnational governments in the discussions on the next...

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California Dreaming: Driving on Sunshine

7 Comments | Posted August 14, 2009 | 05:14 PM (EST)


Cool Plug-In Cars, Motorcycles and Bicycles

California has had a long and interesting history of technological innovation, motorsports enthusiasts and drag racing hot rods -- remember American Graffiti? -- and now, the next generation of EV's (Electric Vehicles).

I'm interested in sustainable transportation, so I spent an afternoon at...

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Waterkeeper 10th Anniversary Conference and Gala Event with Bill Clinton and Robert F. Kennedy Jr.

Posted June 30, 2009 | 01:55 PM (EST)


Environmental Enforcement Community

Waterkeeper's Tenth Anniversary Conference last week June 23-27th 2009 demonstrated that people can get involved in the sustainable movement at a meaningful level within their own community. The Waterkeeper Alliance, known as "Waterkeepers," are 189 grass-roots organizations located within six continents and are from...

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