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Kevin Grandia and Tim Kolke
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Entries by Kevin Grandia and Tim Kolke

One follower on Twitter may be better than thousands

(0) Comments | Posted March 16, 2010 | 12:32 AM

Would you rather have 10,000 followers on Twitter, or one? 10,000, of course would be the most obvious answer, but what if that single follower fit exactly the profile of your target audience?

If your social media campaign is targeting lawmakers in Washington, DC would you rather have one visit...

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The biggest threat to Google might be your friends

(0) Comments | Posted March 11, 2010 | 12:03 PM

Finding good information on the web can be pretty frustrating.

Google, of course, has made this a lot easier but even then you regularly find that searches can go completely wonky.

Wonkiness aside, for the vast majority us Google is our first search.

With Google relevance is determined...

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