The convener of SOCAP09, Kevin Jones creates information businesses inside emerging markets. He believes that markets emerge in conversation, as people try to explain and understand value. But this market is not like others he’s been in, and that’s what makes it more interesting and more important. “The social capital market adds the dimension of impact, what your money actually does in the world before it comes back to you as a gain or loss, to the traditional risk and reward investment equation. Looking at impact is what has enabled SOCAP to be at the vital intersection of money and meaning,” Kevin said.

Besides SOCAP, Kevin is founder of Good Capital (goodcap.net), a venture capital firm that invests in social enterprises. He is also part of the team launching the first U.S. node of the Hub (hubsf.net), a network of more than a dozen work spaces for social entrepreneurs in cities across the world from Cairo to London.

His previous six businesses all achieved market dominance before he left or sold them. As a journalist, he has been a columnist for Forbes and Business 2.0 magazines. Early in his career as a journalist his reporting sent a sheriff to prison on 53 counts of fraud. He has been on the boards of Social Enterprise Alliance, the association of non profit social enterprises, and Social Venture Partners International, a network of engaged philanthropy circles. Kevin also led a malaria project in Zwaziland and Mozambique, working with Jeff Sachs of The Earth Institute at Columbia University. Finally, during his 20 year business career in Mississippi he was heavily involved in public school advocacy. Kevin can be reached at jones@goodcap.net . He twitters @ kevindoylejones.

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