It has often been said that the reason television is called a medium is because it is neither rare nor well done. For forty years, PBS has been defying that axiom, consistently providing some of the best television on television. They also have the only serious nightly news show left.
Possibly the best thing they offer is POV, the easiest way to see serious documentaries by strong filmmakers unless you are a obsessive film junkie with scads of time on your hands and you live in New York or LA. Even for a show as impressive as POV though, their plans for April 21st are unique.
In conjunction with the showing of Robert Kenner's Oscar-nominated film Food, Inc. (trailer) that day, POV is helping to organize potlucks in people's homes all across the country. The idea is to get groups to share a healthy, sustainably-sourced meal, watch the film, and discuss - thus helping to spread the gospel of real food.
For the convenience of those with scheduling troubles, these potlucks don't even need to be that evening when the movie will be on PBS stations nationwide. For one week afterward, it will be available free, streaming on their website. The site points out that "Some of the scenes in Food, Inc. may be, shall we say, unappetizing to you and your guests," so you should eat first, then watch.
Odds are that somebody somewhere is going to be upset about this though. Like all the doc's on POV, Food, Inc. takes a stand, and it's a stand that is not particularly appreciated by Big Ag, least of all the folks just up the road from me here at the "Supermarket to the World." Archer Daniels Midland has been an underwriter of PBS for many years, often to the tune of $1M or more.
I will be very curious to see how they react. Michael Pollan, a producer and narrator for the film, has been confronted numerous times at his public appearances by the Farm Bureau and other Industrial Ag proponents, in some cases threatening to get corporate funding pulled from colleges that invite him to speak. This despite their lack of cooperation in making the film (Kenner invited many of them repeatedly to go on camera), and despite their inability to effectively refute even one of the facts laid out in the film.
The sustainable food movement as a whole has been getting the attention of the Food Barons a lot lately, such as Monsanto, Tyson, Smithfield, the Farm Bureau and the NRA (That's Restaurant, not Rifle - it's larger and to the right of that other NRA). That's because of films like Food, Inc., books like Omnivore's Dilemma, TV shows like Jamie Oliver's Food Revolution, companies like Edible Communities, and organizations like Slow Food. As they take these issues out of the foodie fringe and into the mainstream, these moneyed special interests are beginning to fear for their bottom lines just a little bit. But persistence overcomes all, and as Ghandi once said, "First they ignore you, then they laugh at you, then they fight you, and then you win."
The ensuing shouts from Agri-Chemical companies and Big Beef notwithstanding, POV's potluck idea is an innovative way to draw their viewers into the conversation while increasing awareness of the issues. Participants will learn a little bit more about their food and their community simply by making a casserole or a salad or a pie from local, seasonal, sustainable ingredients. Think of it as old-fashioned activism with a hot dish to share.
Follow Kurt Friese on Twitter: www.twitter.com/KurtMFriese
Corn is not a natural diet for animals. It makes them sick. To counteract that, they are pumped full of antibiotics. Hormones are used for other production enhancements. How much of this makes it to your table? What are the effects over 10, 20, 50 years?
Add this to HFCS, Triclosan, and the thousands of other things being pumped and leached into our air and water. At some point, some percentage of people are going to experience something from this exposure. Admittedly, it's difficult to study and detect.
There are those who believe government and industry claims that all this is safe, and that interactions will not happen. There are others who are cautious and concerned about the results of long-term exposure to these chemicals. Which is correct? How long will it take to tell?
People are exposed to more chemicals on their lawn and golf courses than they are from production agriculture.
Laurel Avery
www.natural-health-guide.com
If you're too big to fail, you're too big. If you're too big to sustain without filth and cruelty, you're too big.
All of these businesses got bigger and bigger in the name of profit. They had to be bigger in order to make a bigger profit. Under those conditions there is no big enough to please them. They can never make enough profit satisfy.
That is the underlying problem.
Because the captains of industry are doing such an excellent job at managing their companies, the economy, our resources and everyone's lives.