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Larry Magid

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Kony 2012: A Lesson in Critical Thinking

Posted: 03/11/2012 7:05 pm

It seems that just about everyone is talking about the Kony 2012 video that's received more than 70 million views since it was posted last week.  It's part of a campaign by the non-profit group Invisible Children to bring awareness to the evil deeds of rebel leader Joseph Kony who's Lord's Resistance Army (LRA) has been terrorizing Ugandans and people in Congo, the Central African Republic and South Sudan since the 1980s. "Kony stands accused of overseeing the systematic kidnapping of countless African children," goes the film's narration, "brainwashing the boys into fighting for him, turning the girls into sex slaves and killing those who don't comply."

The video, which features the group's co-founder Jason Russell trying to find ways to explain Kony's atrocities in an age-appropriate way to his very young son, is compelling and moving. It ends with a three point call to action: 1. "Sign the Pledge to Show Your Support;" 2. "Get the Bracelet and the Action Kit" (for $30); and 3. "Sign Up to Donate a Few Dollars a Month."

The group is appealing to young people and, from what I can see on Facebook and Twitter, it seems to have garnered quite a bit of support from youth.  In some ways I'm pleased. It's great to see young people engaging with issues beyond their immediate lives and thinking about the plight of other youth thousands of miles away.  But, as has been pointed out in numerous articles and videos, the group has many critics. As the Washington Post reported, some experts argue that the crimes of the LRA "have been exaggerated and the attention they are receiving is disproportionate," while others say that Kony and his group are indeed despicable international criminals but that there are many more effective campaigns to stop him, including some that have been working on the ground for many years. Others argue that the video and the campaign represent a "white savior" approach to the problems of Africa as the New York Times reported.

I'm not going to repeat what's in the countless number of articles about this film (you can find them by searching Google News for Kony), but after reading several of them, it's pretty clear that the issue is not as simple as depicted in the film and that Invisible Children -- while deservedly getting credit for raising awareness -- is not necessarily the best place to donate if you want to help the children of Africa. If you scroll down, you'll see a video of Ugandan blogger Rosebell Kagumire who has major problems with Russell's video. "He plays so much that this war has been going on because millions of Americans are ignorant about it, but this is not entirely true." She also says that "the situation has improved in Northern Uganda and that it's about conflict recovery right now." And, she reminds us, "this is another video where you see an outsider trying to be a hero rescuing African children ... it does not end the problem."

Lessons for kids and parents

Which leads to the issue of critical thinking and media literacy.  As an Internet safety advocate, I've been saying for years that one of the most important skills that young people (and older ones too) need is the ability to think critically about what they see online. Whether that's a pitch from a company, an invitation to meet up with an appealing stranger or even a news items or an opinion piece from a pundit like me, it's important to look beyond the page -- or in Kony's case the video. Use a search engine and whatever other tools you have to learn more about anything that you're on the verge of buying into. Ask your online friends but also consult as many expert sources as you can.  There is often more than one side to a story and even well intentioned campaigns by decent people can have nuances worth exploring.

Parents can use this as an opportunity to talk with their child about a variety of things ranging from how great it is to get involved in issues to how important it is to do your homework before signing an online (or printed) petition, donating money, showing up at a demonstration or supporting a politician who's rhetoric may be initially appealing.

Investigating charities

One way to check out a charity is at Charity Navigator, which rates charities on a variety of criteria. The site often shows data from the group's Form 990 tax return which shows that Invisible Children raised more than $10 million from the general public between July 1, 2010 and June 30, 2011.  Charity Navigator gives Invisible Children a 3 (out of 4) Stars for as an overall rating but only 2 stars for Accountability and Transparency with a score of 45, compared to 70 for the American Red Cross and 59 for the American Heart Association, just to give two examples. Its founders salaries were between $84,000 and $89,000 which is not at all high for an organization of its size and impact, but it's not clear if they received other compensation (such as speaking fees or payment for services) besides their salaries.

 

Follow Larry Magid on Twitter: www.twitter.com/larrymagid

It seems that just about everyone is talking about the Kony 2012 video that's received more than 70 million views since it was posted last week.  It's part of a campaign by the non-profit group Invi...
It seems that just about everyone is talking about the Kony 2012 video that's received more than 70 million views since it was posted last week.  It's part of a campaign by the non-profit group Invi...
 
 
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01:38 AM on 03/14/2012
Please spare a time to do a survey on Kony 2012. Just need to answer yes or no.

http://www.surveymonkey.com/s/KVHB6CH
09:14 PM on 03/13/2012
Hi Larry,

Thank you for sharing this. It is really important for adults and children to do a little digging before getting too hooked into a cause. The video, which I watched today, is very compelling, but watching it only caused me to want to know more, which led me to tons of posts/articles. Child slavery has been an issue I care deeply about, and even published a young adult novel about (Abe in Arms), so seeing anything that increases awareness about the hundreds of thousands of children who live in slavery is a good thing. But, you want awareness and action to have positive outcomes. So, you have to be discerning. Thanks for helping folks learn more and discuss Kony.
02:38 PM on 03/13/2012
From the New African Millius Palayviwa wrote: "One has to ask the bigger question we are facing today -why are the indictments mainly against African leaders and/or rebels? Africa does not have a monopoly on atrocities." Another African critic wrote: " Why do some perpetrators of war crimes and crimes against humanity go scot-free while others are hauled before the ICC? Why does it appear that Western leaders like George W. Bush and Tony Blair can wage an "illegal war" (uttered by Kofi Annan when he was the secretary general of the United Nations) which has killed or led to the deaths of hundreds of thousands of people in Iraq, and still get away with all that murder!
Why is it that none of the multitude of human rights NGOs across the world, especially the giants like Amnesty International, Human Rights Watch and the International Federation for Human Rights, are campaigning for the arrest and trial of Bush and Blair? Is it because they were Western leaders and that makes them untouchable? Was Robin Cook, the former British foreign secretary, right when he said the ICC "is not a court set up to bring to book prime ministers of the United Kingdom or presidents of the United States?"
01:09 PM on 03/13/2012
Kony2012 is a worthy cause the young people are getting behind. Of course there are issues with more social impact in Africa but if the youth of the United States are becoming active in THIS cause and taking it as their own, I say bravo to them and Invisible Children for making it happen.
09:08 AM on 03/13/2012
Let's see if I have this right: this is a race issue? Really? So when white Americans ignored the plight of starving Africans we did so becuase we were rascist (that certainly was the mantra not that long ago) but if white people are interested in helpign Africans it is some sort of white saviour complex. Hmmm.....

Individual Afrcians don't speak for Africa - just like I don't speak for all Americans. Ugandan blogger Rosebell Kagumire is certianly entiteld to her opinions - but they are only her opinions and her choice of the words "conflit recovery" is frankly hilarious. These are the kinds of dispassionate words people like to use when they want to deflect the reality of evil to a "conflict" really - that was a conflict? Rape. Muder. Kidnapping. Child soldiers - that is what we call a conflict?

That teens and young peiople in general are responding to the video is entirely appropriate. Perhaps we can learn something from them.
04:53 PM on 03/12/2012
Plain and simple. It's just like John Lennon said,
"You say you got a real solution
Well, you know
We'd all love to see the plan
You ask me for a contribution
Well, you know
We're doing what we can"

Watch the video and be informed. But we all can skip points #2 and #3.
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lissnup
Internet Vagabond
12:48 PM on 03/12/2012
Anyone who thinks #Kony2012 is needed because US Military ops in #Africa are at imminent risk of being withdrawn is completely wrong. Anyone who thinks this is a campaign to save children in Uganda from Joseph Kony is mostly wrong. Anyone who says Invisible Children is not linked to US military operations in Africa needs to explain the AFRICOM statement linked in this post:
http://lissnup.wordpress.com/2012/03/09/that-kony-video-has-everyone-talking/
Anyone who is now thinking about problems in Africa and how to combat them is at least doing something right.
08:38 AM on 03/12/2012
Kony Hype -
Are foreign forces really needed to end armed gang activity in any country? And are local police and military really incapable of dealing with armed gangs in their own territory? Are foreign forces the only ones that can deal with gang activity in different countries, whose languages, cultures and histories they don't understand?
Does stopping Kony and his LRA in Uganda and Central Africa really really require US military intervention or is Kony just a trojan horse or pretext for a hidden agenda?

- http://www.infowars.com/youth-movement-promotes-us-military-presence-in-central-africa/

- http://www.infowars.com/kony-2012-hoax-exposed/
12:56 PM on 03/12/2012
Agreed that we need to watch for hidden agendas. Agreed that we need to focus on subsidiarity, helping people help themselves. However, these are not gangs, Escholar: they are well armed, well trained professionals that turn kids into drugged assasins. They even did joint military maneuvres with Khartoum government forces as late as 2007. And they attack helpless civilians in places where the state is weak and spread thin. Don't trivialize the plight of these people and what they are put through.
05:23 PM on 03/12/2012
No one is minimizing the plight of Uganda or any other place, but what's wrong with providing the Ugandan police and military with the superior training and resources that they need, so they can effectively deal with the problems in their territory? Why is foreign intervention always the solution? Is the US going to intervene in any country with similar problems? This problem has been around for years, did everyone just suddenly discover it?
In Mexico, our neighbor thousands have been killed and continue to be killed by armed gangs, should we intervene militarily or should we give the Mexican government all the help they need? In Colombia, also thousands have died for years as the government has battled armed rebels. Should we step in there too?
How can local forces develop their capacity and experience, if every time there is a problem, foreign forces come in?
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Tizzie Cregan
08:26 AM on 03/12/2012
It is also a great entrance into what IS Africa! A discussion about economics, neo-colonialism, human nature, the dangers of absolutel power, the atrocities that exist in SO MANY African nations as well as YES the US and all connected industrialized countries DO play a major role by continuing to keep Africa under their thumb by controling their export economy. And if you think that is too much for kids to handle, I have been able to explain some of it to my 10 yr old, who is not exactly interested in knowing or any higher up on her global issues than any other kid watching Sponge Bob. Sometimes it is all about one person taking something to an extreme if just to shed light on something. Most chenges come from pushing something to an extreme then leveling it back off to what it logically or humanely SHOULD be, and in that lies but one more lesson for kids.. the use of an extreme in order to create a point and how to use it as a proper tool for good (and not as a manulative measure to control the masses as it IS used IN Africa!) Look at what just a few strongly motivated news clips shown in America did for south Africa in the 80's!!! Look at what MTV videos alone were able to contribute? Remember when rock starts stopped playing sun city? Think about it!
08:05 AM on 03/12/2012
Their goal "to bring awareness to the evil deeds of rebel leader Joseph Kony who's Lord's Resistance Army (LRA) has been terrorizing Ugandans and people in Congo, the Central African Republic and South Sudan since the 1980s." has certainly been achieved. Awareness is what they wanted - job well done.

Now that the masses know the name Joseph Kony, they can look further into his history. However Google brings up conspiracy theories and conjecture in an attempt to defraud the organization. I would suggest everyone study the real history and not what they find posted by arm chair enthusiasts or self appointed African authorities.

Kony may not be a current threat to Uganda, but the man needs to pay for his crimes. Serial killers do not just stop killing so the people in Southern Sudan, Congo and CAR are at risk.

I cant help but wonder why people think the LAR's crimes have been exaggerated? Shouldn't disfiguring even ONE person make us cringe? Or killing ONE child b/c she refused to have sex with a soldier turn our stomachs? No one is calling for war.... just a simple find and bring to justice so his name can be X'd off the top of the most wanted list and we can get on to number two.

Bring the man to justice and finish the job.
10:38 AM on 03/12/2012
Indeed. And the atrocities DO continue, on a significant scale. For example: in Sudan up until 2007 the LRA were operating in coordination with the Khartoum government who used them to terrorize the civilian population, and were themselves in turn supported by other -in this case pro-Islamization- foreign powers. So this is not an "out of date campaign". These kind of scenarios play out in several locations in Africa, aligning different foreign interests with local ambitions. Certainly the main focus should to help Africans build their own nations in justice and peace. But pressuring internal and external groups into changing their behavior does demonstrate at least some people power. And that is good.
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nextstarfish
Helping individuals create positive change in the
05:48 AM on 03/12/2012
Interesting and thoughtful piece.

You're right that critical thinking, a degree of skepticism and the ability (and inclination) to undertake an amount of background research are increasingly important skills in our online world. Unfortunately it's getting harder and harder to 'unpack' complex issues like this - I remember when search engines would find the 10 or so key references, that had some degree of authority, and not much else. Now type Kony2012 into Google and you could probably read opinion and analysis for the rest of your life!

Although no one likes to be told exactly what to think, there's a lot to be said for 'trusted sources' in all walks - film and book reviews, celebrity endorsements, product comparisons etc . . . there just isn't enough time in the world for us to do our own research on everything. Perhaps we shouldn't be scared to admit we don't always have an opinion.

My own reflections on Kony 2012 - http://nextstarfish.com/?p=7637
07:43 AM on 03/12/2012
Good point. It is difficult to discern and you need to cross check a couple of sources that you trust or whose point of view you may (or may not) share to get a better idea. HOWEVER, never stop doing good and don't let the shortfalls of others be an excuse for not being active and engaged to help others. While imperfect, the Invisible Children campaign makes excellent and valid points.
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Tizzie Cregan
08:31 AM on 03/12/2012
Look, even if you are not sending money, look at what the music industry was able to do with South Africa in the 80's! They were able to make the issues known, use their power to affect their own change with Sun City and build a demand by young Americans that Ronald Reagan and the rest of the govt STOP supporting the Afrikana govt!!! Thaat also led to thedemand for our govt to stop supporting various other beasts in power in Africa. The problem is that the sentiment was not carried far enough for long enough and the atrocities continued and have since spiralled even further out of control! Use this to teach your kids the kind of power THEY have! Let them feel the power of supporting something that affects real change. Supporting bands like U2 as kid, when they boycotted Sun City, even just doodling my support of the cause on my book covers in school, my denim jeans and my jackets was mighty empowering when I was still at an age where my mom had to check behind my ear to make sure I not only scrubbed but remembered to use soap! I learned then, from extreme views, the power I held in myself!
03:55 AM on 03/12/2012
Oh.. the video did not explain every point of view (from decades of conflict), or some people are critical of the video (reads not legitimate, therefore you should not trust the source), there are already different and more effective avenues already on the ground (reads wasted effort, therefore you should not be interested), oh.. and this is a good opportunity to practice critical thinking (reads this is a total fraud and should be completely ignored).

Does any of that really matter? The guy has a warrant for his arrest from the ICC since 2005, pretty much every web source I checked corroborates the terrible nature of his alleged actions. Not to mention they are only advocating his arrest, implying an unbiased trial would then take place, which happens to be the correct venue to argue the facts, instead of just leaving it that it has been reported that some experts disagree about the nature and scope of the actual crimes. Yea, critical thinking is of the utmost importance, but ironically seems more like an disingenuous misdirection here.
02:14 AM on 03/12/2012
PLEASE PEOPLE; PLEASE I AM BEGGING EVERYONE TO WATCH
Crisis In The Congo: Uncovering The Truth.
This is a way bigger issue than Joseph Kony and yet this Kony2012 video has way more views that is BS. That is the video that needs 1000000 a day not Kony 2012. SHARE the video with everyone you know.
HUFFPOST COMMUNITY MODERATOR
Bluesue
12:53 AM on 03/12/2012
PBS did a documentary in 2008 on this children - of course it barely got attention:

Lord's Children
Video: Full Episode

The region of Northern Uganda was ravaged by one of Africa’s longest civil wars until 2006. For over 20 years, more than 65,000 children, some as young as five years old, have been kidnapped by Uganda’s anti-government rebel group, the Lord’s Resistance Army (LRA), and forced to serve as child soldiers and sex slaves.

Under the command of LRA leader Joseph Kony, these children have been terrorized into committing the worst atrocities, even killing their own families. Lord’s Children follows three former LRA soldiers who escaped from the bush and have since taken refuge in a rehabilitation center.

http://www.pbs.org/wnet/wideangle/episodes/lords-children/video-full-episode/2188/

PBS has a lot of additional material - for example:

Lord's Children
Audio: Ugandan Women Tell Their War Stories

Ugandan women and girls tell their personal stories of rape, abuse, displacement, enslavement and torture.
12:52 AM on 03/12/2012
Interesting how the majority of females have the maturity, presence and clarity of mind to unconditionally support KONY2012 and so many males do not - here's why:
http://www.marketingfutures.com/2012/03/10/finding-kony-the-key-to-success-part-1-evolutionary-causes/
03:46 AM on 03/12/2012
I wouldn't call willingness to let yourself be propagandized "maturity & clarity of mind", especially "unconditionally" based on a internet video. By the way many of the criticism comes from women - journalists, workers in Uganda, Ugandans.