Larry Cohen
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Larry Cohen is founder and Executive Director of Prevention Institute, a national non-profit dedicated to improving community health and equity through effective primary prevention: taking action to build resilience and to prevent illness and injury before they occur. With an emphasis on health equity, Larry has led many successful public health efforts at the local, state, and federal level on injury and violence prevention, mental health, traffic safety, and food and physical activity-related chronic disease prevention.


Prior to founding Prevention Institute in 1997, Larry formed the first U.S. coalition to change tobacco policy and created the nation's first multi-city smoking ban. He established the Food and Nutrition Policy Consortium, which catalyzed the nation's food labeling law. Larry also helped shape vehicle safety policy, including strategy to secure passage of bicycle and motorcycle helmet laws, and strengthen child and adult passenger restraint laws. Larry has received numerous awards, including the Injury Control and Emergency Health Services Section Public Service Award from the American Public Health Association, and is the lead editor of Prevention Is Primary: Strategies for Community Well-being.


Prevention Institute provides resources, conceptual frameworks, and tools to help communities address the underlying causes of health inequities. Prevention Institute has also successfully led state and national efforts to incorporate a focus on and investment in primary prevention as a significant part of health care reform and stimulus funding for communities.

Blog Entries by Larry Cohen

Creeps and Weirdos: The Auto Industry Agenda for Keeping You on Four Wheels

Posted February 2, 2012 | 02/02/12 12:33 PM ET

Recently, Dr. Richard Jackson, a friend and colleague (a leading expert in health and the built environment) received a letter from his building's management demanding he move his bike -- from leaning against the wall of his rented parking spot. Though he lives in LA, he doesn't own...

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Reporters Can Do Better: New Report on Media Coverage of Sandusky

4 Comments | Posted January 12, 2012 | 01/12/12 01:35 PM ET

2012-01-11-images-pamelapic2.jpgThis article was co-authored with Pamela Mejia. Mejia is a Research Associate at the Berkeley Media Studies Group, where she analyzes how the media talks about public health and social issues. She was a lead author on "Breaking News on Child Sexual...

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House Payroll Tax Vote Compromises Health

1 Comments | Posted December 15, 2011 | 12/15/11 10:47 AM ET

Who turns down a $50 billion savings for the country? Who turns down the opportunity for better health for all Americans? The House did, on Tuesday, as the majority of representatives voted to gut the Prevention and Public Health Fund as a means to pay for increased doctors' Medicare reimbursement,...

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Lifting the Veil of Secrecy: Stopping Sexual Abuse in Sports and Every Institution

4 Comments | Posted December 6, 2011 | 12/06/11 03:00 PM ET

"When you have a veil of secrecy, you have the potential for abusive behavior whether it's in the Catholic church, a school or whatever, and that applies to all of us, not just the NCAA," NCAA President Mark Emmert told reporters Monday in Indianapolis.

As I've been watching...

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We're Not Buying It: Stop Junk Food Marketing to Kids

Posted October 10, 2011 | 10/10/11 07:19 PM ET

Prevention Institute parents, advocates, public health officials and organizations across the country are calling for President Obama to step in and protect voluntary guidelines for food marketing to children. Sign the petition and join us.

Why? Food companies are deceiving kids. And they're making a huge profit doing...

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For Want of a Crosswalk, a Life was Lost

Posted August 2, 2011 | 08/02/11 04:24 PM ET

A mother crosses in the middle of the street carrying her baby, with her four year old separate and adrift. The four year old is hit, and, horrifically, killed by a drunk driver. Raquel Nelson is the Atlanta-area mom, who was convicted of vehicular homicide after her 4-year-old...

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Food Industry: Walk the Talk to Protect Our Kids' Health

Posted July 11, 2011 | 07/11/11 06:40 PM ET

Federal guidelines that would help support healthy foods for kids are under attack.

Voluntary guidelines proposed by the FTC, USDA, FDA and other agencies last April will, if companies follow them, ensure that foods marketed to kids contain real food ingredients including fruits, vegetables, and whole grains. They'll also limit...

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Watching Prevention Make History With the 'National Prevention Strategy'

Posted June 22, 2011 | 06/22/11 04:53 PM ET

Five years ago, the Prevention Institute pressed for comprehensive federal policy on prevention. We said that health and well-being was everybody's business -- that every sector, every department, needed to be thinking about health. People shook their heads no, saying that people outside of health care just wouldn't be interested,...

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Prevention Works: Affordable Care Act Is Already Building Health Where You Live

Posted March 25, 2011 | 03/25/11 02:31 PM ET

As we celebrate the anniversary of the Affordable Care Act this week, we also mark a huge turning point in the way we think about health. A year ago this week, our country made a down payment on a transformative notion.

The communities where we live, work, learn and...

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Kids' Food Labels: Healthy or Not?

Posted January 20, 2011 | 01/20/11 01:18 PM ET

Prevention Institute's new study, released yesterday, Claiming Health: Front-of-Package Labeling of Children's Food examined products with front-of-package labeling--those products that food companies choose to identify as healthier. Claiming Health found that 84% of products studied failed to meet basic nutritional standards.

So what do you think? We've...

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Front-of-Package Labels Hide Truth: 8-of-10 kids' foods flunk nutrition standards

Posted January 19, 2011 | 01/19/11 11:58 AM ET

2011-01-19-cropallproductsstudied.JPG
Chronic diseases like diabetes are skyrocketing, and children are predicted to have a shorter life span than their parents. Parents want healthy food for their kids, and they want accurate information to guide them.

But parents are being fundamentally misled,...

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Preventing Senseless Violence

Posted January 12, 2011 | 01/12/11 12:15 PM ET

Senseless violence in Tucson. Shocking but not surprising. Our UNITY violence prevention initiative helps stop the violence in U.S. cities and now, once again, our colleagues and staff face it in a too personal way via the shooting in Tucson. As a member of the Tucson UNITY group...

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When it comes to health reform, Dr Tom Coburn: First, do no harm

Posted December 13, 2010 | 12/13/10 09:49 AM ET

Community prevention is the essence of local control. It's about helping neighborhoods to work together with local businesses, community groups and local health departments to figure out the best ways to build health where they live--whether that's putting more fruits and vegetables on a child's school lunch plate, or making...

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An Ounce of Prevention is Worth a Pound of Repeal

Posted November 3, 2010 | 11/03/10 02:36 AM ET

The House is now in Republican hands. If our newly elected officials earnestly believe that, "The people's priorities will be our priorities. The people's agenda will be our agenda," then they must protect the health and wellness of all Americans. They must stand up for prevention.

The new...

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AAA: Their Policies should be as Good as their Service. A conversation between Larry Cohen and Dick Jackson.

Posted October 4, 2010 | 10/04/10 03:06 PM ET

2010-10-04-DickJackson2.jpgDick Jackson, M.D., M.P.H. is the Chair of Environmental Health Sciences at the UCLA School of Public Health. He served 15 years at the CDC where he established the National Asthma Epidemiology and Control Program. Over the past decade, much of Dr....

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The Johanns Amendment is Making Us Sick

Posted September 13, 2010 | 09/13/10 02:08 AM ET

Sometimes people's choices show you a lot more about what they don't know than they know. That is certainly the case with the Johanns amendment, up for a vote tomorrow in the Senate.

Lauded as a boon to small businesses tangled in IRS reporting red-tape, the Johanns amendment could really...

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As American as Apple Pie: Policies that Protect Health

Posted July 8, 2010 | 07/08/10 02:56 PM ET

Something transformative is happening in America. Federal recommendations limiting food marketing to kids. Building sidewalks so that kids can be physically active in their neighborhoods. Soda tax proposals popping up across the country. Policies in San Francisco promoting healthy beverages in vending machines. Government is putting policies...

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Not in Sickness; in Health: How Health Reform could Start a Real Revolution

Posted June 18, 2010 | 06/18/10 01:02 PM ET

While the nation still struggles to understand the impact and implementation of health reform, the Prevention and Public Health Fund—a barely noted part of the overall package—has the potential to transform the way we think about health. Are we bold enough to seize that opportunity?

The Prevention...

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There's No Such Thing as an Accident: A Prevention Approach to the Gulf Oil Spill

Posted June 7, 2010 | 06/07/10 04:46 PM ET

The BP Gulf Oil spill makes one thing clear: our health and the planet's health are inextricably linked. Poisoned sea life, oil-drowned coastlines, sickening toxins in the air—it's taking a toll on our fiscal, physical, environmental, and emotional health. So when it comes to energy policy, it is time for...

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