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Why Female Comedies Are Now Box Office Hits

Posted: 07/ 4/11 05:05 PM ET

Naughty, funny boys have dominated the big screen for a while now. They frolic through Judd Apatow's and Adam Sandler's comedic masterpieces, charming with little boy smiles and hidden hearts of gold they unearth for the right blonde. I'm not saying Knocked Up and Just Go With It aren't hilarious. They are -- which is why I'm so happy that finally the girls are getting to have some fun, make some noise and win playing the same game.

We tell ourselves that every woman can be her best self, whatever that means for her, no matter what societal expectations are, but that idea is represented pretty rarely in Hollywood. Which is why I, perhaps perversely, was completely inspired by Cameron Diaz's new chick-com, Bad Teacher. Slight spoiler alert here, but the gist of the movie is that Diaz plays a scheming, drinking, toking, short-skirt-wearing bitch who -- wait for it -- isn't forced by society to reform or atone for her misdeeds or even sacrifice herself, her interests or career for romance. Be yourself, really yourself, not some sanitized version, and get to enjoy your day-to-day life, employed and loved? That's more of a revolutionary message than you might think.

Bridesmaids was a breakthrough, earlier in the summer comedy season, because it featured an all-star female comedienne lineup and guys who were simply there to set up jokes, be the butt of jokes or inject a little awwww into the situation. The film was widely and rightly appreciated for Kristen Wiig's, Maya Rudolph's and Melissa McCarthy's roll in dirty scatological hilarity. Wiig was brilliant. The fact that she wrote a movie with a bunch of raunchy female characters dominating the screen and dealing with disagreements that have nothing to do with their romance issues was a triumph.

But why did Wiig's Annie have to be such a loser in life? I couldn't help wishing that her character could have had a few more wins by the end of the film. She got her best friend back and a commitment-less kiss from a nice guy. But she was still living with her mother, with no career prospects and an affinity for baked goods. She got to be funny, in a vanity-free, kooky, go-for-broke way, but the movie stopped short of also allowing her to be enviable, to get to a better place. Where Diaz's Elizabeth gets to be herself and, basically, win, Wiig's character loses, as if purporting that no woman as devoid of vanity, social niceties and funding as Annie could possibly be accepted in our society.

Horrible Bosses, opening this week, features Jennifer Aniston as a sexually harassing boss from hell who won't take her engaged employee's no for an answer. Yes, he decides to kill her, but if she played one more plucky, looking-for-love nice girl, she would have probably killed herself (metaphorically!) before long. Aniston is an actress whose comedic and dramatic ranges are seldom challenged to their fullest; but when she's actually presented with a role as rich as her talents, like this one, she simply seduces. The film also stars Jason Sudeikis, Jason Bateman, Colin Farrell and Jamie Foxx -- A level talents all -- but Aniston, her comic gifts unleashed by the uninhibited wickedness of the nasty dentist she plays, steals the show. The men bumble around; she soars.

Is it a dubious victory, winning the right to play bad? Nope. It's the only way to stop being objectified. Otherwise female characters remain trapped in a safe Plexiglas box, designed to make the men in the audience and the studio boardroom feel comfortable. If every girl on screen learns how to stop being so darned neurotic or how to trust her own beauty or listen to her heart so she wins the super guy, or is patient and tolerant enough to put up with the antics of an overgrown frat-boy while he realizes just how swell life could be with her...then we're not telling stories about real women. We're telling stories about concepts of women, stereotyped psychographic pastiches rather than people. Whereas dramatic roles for women have always reflected a depth and range, comedic ones have lagged. Complicated women are much more typically at home in award season " good for you" films than in " enjoy yourself" summer flicks.

Bad Teacher works because Diaz plays Elizabeth Halsey so unflinchingly. She doesn't try to become a nicer person, she doesn't discover that, golly, she really does love teaching. Elizabeth lives by her own rules, of which there are very few, looks smokin' hot while doing so, knows it and uses it to her full advantage. She does recognize a true vocation by the end, and it puts her unladylike habit of assessing people honestly to good use. The only lesson she learns? The only one she needs to: that she is pretty awesome just as she is and doesn't need to change her body, her attitude, or dumb herself down for happiness. And that car washes with scantily clad women are lucrative.

Bridesmaids liberated the whole idea of chick driven ensemble comedy by letting funny women play off each other, boys on the sidelines, while netting almost $150 million domestic, so far. Bad Teacher gambled that a strong, sexy female could carry an R-rated comedy and won: The movie, which cost only $19 million to produce, made $31 million in its opening weekend. Despite marketing materials obviously designed to play into male fantasies, 63% of the audience was female. Will Horrible Bosses continue the streak? Seems like a fair bet. To paraphrase Tina Fey, another funny lady not afraid to ruffle feathers: bitch is the new box office, baby.

 
Naughty, funny boys have dominated the big screen for a while now. They frolic through Judd Apatow's and Adam Sandler's comedic masterpieces, charming with little boy smiles and hidden hearts of gold ...
Naughty, funny boys have dominated the big screen for a while now. They frolic through Judd Apatow's and Adam Sandler's comedic masterpieces, charming with little boy smiles and hidden hearts of gold ...
 
 
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HUFFPOST SUPER USER
ThreeCrows
"More human than human" is our motto.
06:01 PM on 07/07/2011
Maybe you shouldn't over analysis lame comedies as a point of social contemporary relevance between men and women. These aren't the Stooges or Blazing Saddles or I love Lucy. Comedy is comedy and that has always been the history of it that was also discovered in ancient records from the Greeks. You do a bit with a three roll and you get out of the joke. It doesn't matte if you're male or female. You find your rhythm, you read your audience and you either kill or you die. Judging by the comments, your article stepped deep into the dookie on this subject. You make it sound like what these people are doing is hard work. It's not. It always start with the material and they just have to perform it. If it's universal, it gets universal appeal, if it's highbrow over the top, Dennis Miller gets it. Otherwise, just sit there and watch the movie and eat your popcorn and just laugh if it moves you.
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HUFFPOST SUPER USER
Codefile
Does anybody know the tab to that song?
08:30 PM on 07/05/2011
I have not yet read the article but just wanted to say
she looks great even without the $10,000 "job".
04:12 PM on 07/05/2011
I think this is a step towards equality, but in the sense that women are now going to be portrayed as dumb, irresponsible, incompetent, dolts as often as the guys have been for so many years. Not necessarily a win for women, but a win for guys. Many people are sick of women being portrayed as perfect, beautiful, intelligent, strong-willed, and responsible members of society in every guy comedy while the witless, average-looking, lead by his privates, goof of a guy tries to win her heart.

I personally have always been annoyed by this portrayal of men and often find myself going back to films of the 40s and 50s. When men acted like men. If women wish to be portrayed in this unflattering manner as well, then so be it. Glad you like it.
02:35 PM on 07/05/2011
"-- which is why I'm so happy that finally the girls are getting to have some fun, make some noise and win playing the same game."

"Playing the same game" = copying what men do? It doesn't matter if it is stupid.
----

" Be yourself, really yourself, not some sanitized version, and get to enjoy your day-to-day life, employed and loved? That's more of a revolutionary message than you might think."

Be yourself? Sure. Are not Snookie, Kim Kardashian, Octomom and the teen moms, 16 and pregnant, themselves?

If you want to go through life like in a comedy, expect to be laughed at.
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jshop
Come together right now over them.
02:01 PM on 07/05/2011
This drivel passed off as serious commentary is, among other shameful things, an apologia for the anti-teacher message behind "Bad Teacher" which has turned-off most movie critics and movie-goers. It is a cynical attempt to use "bad publicity" to get people into theaters to see what the critical hubub is all about. Why title the movie "Bad Teacher" if the real message is that women should be allowed to be "scheming, drinking, toking, short-skirt-wearing bitch[es] who -- wait for it -- [aren't] forced by society to reform or atone for [their] misdeeds or even sacrifice [themselves]... interests or career for romance. Be yourself, really yourself, not some sanitized version, and get to enjoy your day-to-day life, employed and loved?" Did you notice the author used the words "reform" and "employed"? Why should any anyone like Diaz's character -- man or woman, never mind a horrible "bitch" -- get to keep their job? Oh, most teachers are women just as Diaz obviously is, and we all know those Liberal unions are resisting "reform" and helping them remain "employed" no matter how "bad" they are! This article proves the existence of "The Conservative Media"!
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HUFFPOST SUPER USER
AGarcia
01:26 PM on 07/05/2011
Freedom to be just as horrible and lowbrow as their male counterparts. That's equality for you. I think it's a false choice between "good" well written movies versus "fun" lowbrow. I'd be curious to know what a scholar of feminism thinks about this post-feminist idea of women objectifying themselves in the name of feminism.
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HUFFPOST SUPER USER
Alois SaintMartin
aloistmartinsequinox.blogspot.com
12:59 PM on 07/05/2011
Maybe She can Help Tutor Prince Harry with his European Economics Thesis ?
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HUFFPOST COMMUNITY MODERATOR
alsm9
Bombshell
12:14 PM on 07/05/2011
Why are we dividing comedy by gender???? We never use to? Some Like It Hot is a comedy, not a "guy's" comedy or a "girl's" comedy....just a comedy. Funny's funny.
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FTracy3
My micro-bio is as empty as the rest of my life.
11:38 AM on 07/05/2011
Bad Teacher works? It's one of the worst reviewed movies of the year.
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HUFFPOST SUPER USER
Rock Jocelyn
01:02 PM on 07/05/2011
Did you see it? I thought it was pretty funny. Some of the jokes were perhaps a little too clever for the audience, "I'm not racist. I voted for Obama. You can quote me on that," went way over the heads of the other people I was in the theater with, but what can you do?

Pretty much anything with Jason Segel in it is hilarious, and I forgot how funny Cameron Diaz can be. I thought it worked pretty well.
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breakingrocks
I enjoy banana splits.
01:19 PM on 07/05/2011
I read some decent reviews. I would say mixed reviews.
jaslyn
don't go away mad, just go away
11:33 AM on 07/05/2011
yea, great, now women can look foolish, irresponsible, and stupid without actually being funny, just like the men have for years. I don't think this is actually a step forward for women. And to call any of these women's movies 'smart' is a stretch.
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HUFFPOST SUPER USER
Boliche Peter Hulbert
11:33 AM on 07/05/2011
I think she missed the point on what made Bridesmaids so great was the fact that Annie had so many losses and was living at bottom... a very real portal of life; you don't always get all the victories but it's the small ones that keep you going.
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HUFFPOST SUPER USER
Independent Follower
Veni Vidi Vici
11:26 AM on 07/05/2011
What a terrible movie. What makes an actor read the script and say, hey, this is really good. I wanted to walk out after the first 45 mins. Horrible casting, even worse acting.
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HUFFPOST SUPER USER
alilje
- Christian not Paulian
10:08 AM on 07/05/2011
I think I'll pass on this one. Looks ridiculous.
HUFFPOST SUPER USER
hannahm7373
10:07 AM on 07/05/2011
I am astounded that anyone would call "Bad Teacher" a "smart" comedy. Yes, I laughed, but I sometimes laugh at someone farting at an inoppurtune time.
I do not see that this movie empowers women. Instead, it reinforces that women must use sex to get what they want, which is expensive clothes and a big house. She uses deceit and trickery and the sex helps her more easily be deceitful. She wants a rich man to take care of her and decides that she needs big breasts to catch him. So, she solicits bribes from parents for better grades, uses sex to get in a position to steal answers to a statewide test for a bonus to help pay for the bigger boobs, uses sex to increase money from the carwash so she could steal some to help pay for the boobs, and uses sex to distract from the fact that she is not doing any work. I don't find that something to celebrate
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HUFFPOST SUPER USER
Rock Jocelyn
01:03 PM on 07/05/2011
So you walked out before the ending, huh?
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HUFFPOST SUPER USER
Calculator
Found guilty of Witchcraft, through Witch-hunt
01:55 PM on 07/05/2011
Women still only viewed as sex objects. Not capable of anything else except using the fact that they're a woman as a tool to achieve an end. Sad really, objectification under the guise of independence. Women's rights have made great progress over the years. However, the progression of the mental state is severely lagging. Women are capable of more than being sex objects, time for borh men AND women(some women objectify themselves) to start sharing the same sentiments.
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sb250guy
A Cunning Linguist
09:18 AM on 07/05/2011
I don't exactly buy into this thing about men and women and comedy. Through the years there has almost definitely been sexism in Hollywood, resulting in more male-oriented roles and movies. But good dark irreverant comedy is owned by no gender. It is either properly executed or it is not. I'm a man but I am perfectly happy to see a movie with Cameron Diaz as I am to see a movie with Adam Sandler. Actually, with the exception of a couple of hilarious early Sandler movies, I think Cameron Diaz is more consistently funny. I don't care if it a man or a woman in a role. I just like funny (preferably a little dark and twisted).
jaslyn
don't go away mad, just go away
11:35 AM on 07/05/2011
some people just can't resist making everything an us vs. them competition. Agree with you.