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Lee Abrams

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Setting the Record Straight

Posted: 10/19/10 03:46 PM ET

I believe it is important to state the facts as they apply to my recent and abrupt departure from Tribune Company. My apology for sending the Onion News Network parody clip stands. Though, as Tribune is a multimedia company competing at the most dramatic crossroads in media history, I would have hoped that the use of a brilliant parody to demonstrate the ills of popular TV would have been an effective communication vehicle and that people would have taken it as it was intended; a parody that illustrates what not to do. I suspect that a major component of this debacle is being motivated by a power play to seize creative, cultural and business control of the company as it emerges from Chapter 11. Or maybe the idea of a "rock-and-roll" type from broadcasting invading tradition is so offensive to the fourth estate that my mere presence posed a threat to their grip on the past. I do not know that any of these hypotheses are fact and probably never will.

I do find it ironic that the Onion is a business partner of the Chicago Tribune and that very clip was shown at a recent Chicago Tribune sales meeting to a rousing and positive reaction. This leads me to suspect that the clip itself was not the motivation behind the aggressive coverage this event received. Personally, I think the Chicago Tribune has worked hard to reinvent itself as a modern newspaper serving Chicagoland, and I hope I played a small role in helping them achieve what they have done in a short period of time. I hold up copies of this newspaper with pride, and in fairness I want them to know that.

It saddens me that in light of the remarkable challenges that old media faces, there would be such an uproar over this clip. I am sorry for the timing and the results of my action, but continue to believe that people working in traditional media need to open their eyes to the realities of our culture in 2010 without denial, self-righteousness or arrogance. It was my intention to use any reasonable vehicle to help that happen. I would hope more people would look at the actual memo in context and note that it included several Onion parodies, TED Conference speeches, social media videos and creative presentations. TV understands this, online reinvents itself by the minute, and I was hopeful that print would have the same attitude. While some do, many are more resistant than I ever suspected. My biggest mistake may have been a failure to temper my style to the culture of print newsrooms, as clearly, there has been a contentious attitude between us from the day I walked in. After decades of work in radio, music and popular culture, I should have known better. But I hope those who find my approach unusual will know that my intentions have never been anything more than to push new thinking in all of our media. We are in the Apple era and need to open our eyes to change even when it's not pretty. The Tribune TV stations are engaging with that idea and will be stronger for their efforts. There are a few ongoing issues I read about that I need to address:

  • That I did not know a print reporter was reporting from, say, Iraq. My point was that on a CNN or FOX you will see the reporter in the war environment whereas, in print, if the story is often only recognized by a simple byline, and average readers may not assume that there is actually someone on the ground. As a result it resonates as a generic story, rather than one reported from a war zone.

  • I involved myself in editorial decisions. I have no expertise in print journalism and focused solely on the creative and marketing side with hopes that newspapers could re-energize themselves to meet the conditions of 2010. As an FYI, I distributed the ratings of Fox News to illustrate an opinion trend, and received several dozen angry phone calls, though the ratings were geared as a piece of information and not a directive.
  • That I was involved in downsizing. I understand the economic realities of today, but those decisions are made by publishers, managers and the many people at Tribune with financial backgrounds.
  • That I created a hostile and sexist environment. This is depressing if not insulting. I could only hope people who felt this way would ask anyone who I directly worked with at Tribune, Sirius-XM or anywhere else. I live my life to be respectful, honest, positive, optimistic and fair. There are those who don't believe that, and again, the only recourse I have is for anyone who doubts that to speak to anyone I have directly worked with or for at any point in my career.
  • That I was part of some ex-Clear Channel boys club. I have never worked for Clear Channel. I have known and competed against Randy Michaels for decades, but most of the other Clear Channel people at Tribune I had never met prior to arriving here. In my opinion, once you walk through the doors of Tribune Tower, you are a Tribune employee and your past is not an issue as long as you do good work. I have seen only good work from these folks. I do look at myself as an outspoken, driven and perhaps rebellious type and if that's a problem in the world of helping re-invent media, then so be it.

I want to go on record that I hope for nothing but success for everyone at Tribune and that includes some of the newspaper people that I can't help thinking were focused on undermining my work and accelerating my decline at the company instead of moving us to the future. I just hope that no one will get mired in the drama and instead focus on the spirit of positive change that has never been more important in the battle for eyes, ears and minds in this 21st Century. I will not stop pushing forward at wherever my next venture may be. Thank you.

 
 
 
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HUFFPOST SUPER USER
jkkFL
microbio refusé, je vous refusez
07:10 PM on 10/22/2010
guess Lee gets to moderate his own blog comments..
Chicago & Co say buhbye :)
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HUFFPOST SUPER USER
OtayPanky
You're welcome
07:06 PM on 10/20/2010
I believe its important to state the facts as they apply to my recent and abrupt departure - and you have one helluva rack!

Cigar?
10:12 AM on 10/20/2010
Lee Abrams says he didn't involve himself in editorial decisions, which is true. But it's disingenuous -- anyone exposed to his ludicrous "THINK PIECE" e-mails over the past two years knows full well that he involved himself in blessing CONTENT decisions, from the look and feel of TV newscasts to the short-lived sideways masthead on the Hartford Courant to declaration that TV stations shouldn't play music by local bands because "no one outside of hard core music fans give a damn."

His word wasn't law, certainly, but given his position as one of the top managers at a company with a vindictive corporate culture, it didn't have to be.
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HUFFPOST SUPER USER
edgraham
There is no magic
09:32 AM on 10/20/2010
Most corporate firings are never for the reason stated. Lee, Sam, and Randy are now gone. I hope you find something you enjoy.

Look forward to hearing some Lee Abrams radio.

The clip was a great teaching tool.
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usna73
We are all in this together
05:59 PM on 10/19/2010
"Astonishingly, Abrams sent his email just days after a blockbuster New York Times story about the pervasiveness of sexual harassment and other bad behavior at Tribune since Sam Zell took over the company in 2007. In that story’s opening anecdote, Randy Michaels, Tribune’s current CEO, tries to impress a number of colleagues by offering a restaurant waitress $100 to show her breasts.

Any sentient being would have drawn the connection between those breasts and the ones in the Onion News video, and realized that Tribune could not help but make an example of the next executive to exercise poor impulse control in a public way. Anyone, apparently, but Lee Abrams."

From Forbes, Jeff Bercovici, 1013/10
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usna73
We are all in this together
05:50 PM on 10/19/2010
"If one man calls you an ass, ignore him.
If two men call you an ass, start looking for tracks.
If three men call you an ass, put on a harness." Chinese proverb

Sorry. It doesn't hold water.
06:26 PM on 10/19/2010
So what should Obama do now that MILLIONS are calling him a socialist?
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HUFFPOST COMMUNITY MODERATOR
Gudrun
My micro-bio is empty
06:41 PM on 10/19/2010
Millions are not actually calling him that. and I don't think is applies, when those calling him that cannot even say what a socialist is.
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WiltonDiary
The Obamas: American exceptionalism at it's best!
08:55 PM on 10/19/2010
Rob Hunt: Why would you bring the President of the United States into this conversation about a now defunct Chicago newspaper and the firing of a shock jock who never was?

Randy Michaels and his posse were an embarrassment to Chicago and their hometown's in Kentucky and Ohio. Abrams you'll be happier back in the hills, with Randy and Carolyn Gilbert and the "jukebox." Wink wink! The party is OVER.
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HUFFPOST SUPER USER
ongomania
Mongo only pawn... in game of life.
05:01 PM on 10/19/2010
I think it would be fun if both you and Randy Michaels were booked
on your old nemesis Elliot Spitzer's show on CNN to talk over the
old radio pay-for-play payola investigation days. And of course,
Tribune/Zell stuff.
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WiltonDiary
The Obamas: American exceptionalism at it's best!
08:56 PM on 10/19/2010
Oh no, say it isn't so and didn't happpen at Critical Mass Media too!
04:59 PM on 10/19/2010
Mr. Abrams remains sadly focused on the mantra he and his other fellow Radio Industry pals at the Tribune used during the time that I worked there. Namely, and to put it in plain English, the newspaper industry's problem is that they lacked the uninhibited and freewheeling approach of disk jockeys and Howard-Stern-like shock jocks. That this was a superficial and juvenile viewpoint was recognized by the vast majority of employees, from which Mr. Abrams must have been protected by the usual cast of Yes-men. We all cringed each week as we read his regular newsletter, written much like his essay above, in which he strained and re-strained his facile comparison of Rock and Roll's transformation of the music industry to newspapers. As a Chicagoan, it was painful to see a great institution suffer through on-the-job training of Executives whose prior achievements had nothing to do with the newspaper or internet industry. And as an employee who has been around long enough to see both good and bad leadership, it was nauseating to see them try so transparent a ploy as "your problem is that you're too uptight."
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HUFFPOST SUPER USER
ongomania
Mongo only pawn... in game of life.
05:06 PM on 10/19/2010
And perhaps now (albeit on a different severance level) he has an idea
of how those wholesale layoffs in the newsroom felt throughout the Tribune
properties.
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WiltonDiary
The Obamas: American exceptionalism at it's best!
08:58 PM on 10/19/2010
He is one of "those" that got a million dollar bonus within the last eight months. Now he is leaving the CT with a golder parachute and the Tribe is in Chapter 11 and an exit is not in sight.
04:27 PM on 10/19/2010
Lee, I don't know you but I'm sorry to see you go. To me, one thing that sets Tribune apart from other big companies is the ability not to take itself too seriously, and not letting political correctness get in the way of moving forward. I feel the scales are tipping back the other way now.

- A Tribune employee
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WiltonDiary
The Obamas: American exceptionalism at it's best!
09:00 PM on 10/19/2010
Other Big Companies are making money hand over fist. The Tribune isn't; they are in Chapter 11 and your pal got a million dollar bonus this year. Glad to read you are soo happy with the current management and staff at the Tribune, however it is a sad and sorry story for those of us that cared.
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HUFFPOST SUPER USER
iam7545 r
09:40 PM on 10/19/2010
most newspaper companies are sucking wind now
04:24 PM on 10/19/2010
Uh, I thought Charlie Rose was where all this type of PR redemption effort is supposed to take place...
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HUFFPOST SUPER USER
iblogleft
Certifiable
04:20 PM on 10/19/2010
Do not be ashamed. In a few years, they will be crying and looking for government handouts. They did 10 years after I consulted for Gannett and they didn't like what I had to say either. They couldn't gt me out the door fast enough (Just long enough to print me my whole 3 month consultant check though ;-)

Now, I see real journalism crumbling around me, and think to myself, "They could have lea this industry, simply by listening and having an open mind." Too late now. Had they bought into the internet backbone and ISP's back then, real news would certainly be a sustainable business nowadays.

I completely understand the mindset you encountered. It is even worse when they try and crush you with rumor and outright lies.
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WiltonDiary
The Obamas: American exceptionalism at it's best!
09:01 PM on 10/19/2010
That's next!