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Lisa Kaas Boyle

Lisa Kaas Boyle

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No Glee from Environmentalists for Coca-Cola "Plant Bottle"

Posted: 04/22/11 05:57 PM ET

Some California environmental groups got a last minute invite to an unusual spectacle taking place on Earth Day to launch Coke's new "plant bottle" packaging for Coca-Cola brand "Dasani" bottled water. The invitation cheers the "exciting packaging advancement" that will allow Coca-Cola to bottle its plain old municipal water without the coke syrup in a bottle that is "made with up to 30 percent plants -- and up to 30 percent less petroleum."

"Although our event is taking place this Friday - and we apologize for the short notice - we really would love to see you there. The event is a fashion show featuring models clad in garments made from plants that cover up to 30 percent of their bodies. The show will be hosted by actor and singer Matthew Morrison from FOX TV's "Glee."

Again, we apologize for the short notice, and we sincerely hope you can fit it into your busy schedule. Please RSVP... "

On behalf of environmentalists in the know about plastic packaging and bottled water, we send our Regrets, as follows:

1. We Regret that while many areas of America face drought, your bottling of municipal water uses three times as much water in the process of bottling it as the amount of water that came from the tap to fill the bottle.

2. We Regret that despite your green leaf logo, your "plant bottle" is still just a PET plastic bottle and is not biodegradable or compostable on land or at sea.

3. We Regret that Coca-Cola will not be collecting and recycling their own PET "plant bottles," and that only approximately 28% of PET bottles are "recycled" (mostly into lower grade material that is not used in bottles again) in America. The remainder, at over 20 billion bottles, last forever in our landfills or in our environment, including our oceans. We also regret that Coca-Cola failed to achieve it's own pledge of using at least 10% recycled content in PET bottles and has just announced the shut down of its PET recycling joint venture in South Carolina.

4. We Regret that Coca-Cola is substituting its chemical-laden petroleum plastic bottle with a chemical-laden petroleum and plant plastic bottle.

5. We Regret that estrogenic compounds in your PET "plant bottles" may leach into the water and impair human health and reproduction.

6. We Regret that advertising has tricked people into believing that bottled water is safer when in fact your product has been recalled for contamination and gets a grade of "D" on Environmental Working Group's evaluation of bottled waters.

7. We Regret that Coca-Cola Corporation has been so slow to properly label the tap water that it bottles.

8. We Regret that single servings of water are sold in disposable packaging that will last longer than any of us will be on this planet, and that future generations will have to deal with our waste.

9. We Regret that you aren't screening the documentaries Tapped and Bag It! at your event.

10. We Regret that Matthew Morrison, a beloved singer and actor, is involved with such a green washing sham. We wish he talked with us first.

And although we appreciate the promise of 30% clad models, we believe it would be more appropriate for your models to be nude, as in "the emperor has no clothes" because this kind of green washing doesn't fool us at all.


 
 
 
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10:36 AM on 05/04/2011
Great article Lisa Kaas Boyle!
Appears you are taking the "Margie Phelps" approach to saving the environment.
You have the right idea
Ignorance always wins
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Lisa Kaas Boyle
06:47 PM on 05/04/2011
Wow, Mr. Small- I have never been compared to a fundamentalist Gay bashing military funeral disrupter! I find no relationship between my desire to protect the environment and human health and the activities of this woman. There is nothing hateful in my approach to journalism or activism. And I disagree entirely, ignorance never wins. It may allow for some momentary bliss, and cover for one's head in the sand, but reality always has the last word.
08:22 PM on 05/04/2011
Ignorance? This is an excellent, well articulated and researched article. I hope everyone reads it and understands the issue.
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Steve Magruder
Administrator, Metro Issues :: Louisville
04:45 PM on 05/03/2011
I'm not exactly pro-corporate, but Dasani is definitely not "plain old municipal water". This assertion pretty much renders the article useless.
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Lisa Kaas Boyle
06:37 PM on 05/04/2011
Actually, the source IS municipal water - same as everyone gets from their tap - not spring water - not some special well. They add some things to the water - once they added a carcinogen by mistake - see the news reports from England in my article. Also they treat the water. You can filter your water at the tap if you want to remove chlorine, fluoride or anything else you are concerned about. The benefit of filtering at the tap is that your water will not be stored in a plastic bottle before you drink it. Plastic has additives in addition to the petroleum and/or other base material. These additives are of great concern because they may play havoc with our endocrine systems.
11:31 PM on 04/28/2011
So isn't it about time we become environmentally responsible?.."up to" 30%? isnt that like kinda pregnant? It's still a plastic bottle. We all know that...right? So how about we all start drinking water from air...there is one us based company (yes..MADE IN USA!) that has the ability to make machines you can have in your home/office that produce 7-10 gallons a day of 99.99% pure drinking water from air for less than 10 cents a gallon. waterpureinternationaldotcom it green ..its clean and its truly 100% sustainable! 100% That's a bit more than "up to" 30%.... right people?
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padrushka
question authority
10:29 AM on 04/26/2011
Now if they would also do same for "sustainable" wood products.
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Doug Watt
Not ready for 2012
12:32 AM on 04/25/2011
Well said, Lisa!
06:08 PM on 04/24/2011
Exactly, Just another Giant trying to Green Wash the most inefficien­t method of Water Distributi­on in the History of Man Kind. The Stone Aquifers of ancient babylon were a more efficient method of water transporta­tion than our modern facilities­. Water should not be treated like a commodity in America. This is a case of too little too late. The Answer is coming however and I believe that whoever answers the problem of plastic and oil based finished goods will hold the keys to the next industrial revival of this country...­.

America spends one dollar out of every 11 dollars we spend on food, for packaging. Imagine having a domestic packaging material produced here that could put almost 10 percent of Americas food budget back into our domestic economy. The potentials for something so simple as saying no to PLASTIC could change our domestic economic imbalances immensely.

330 million Americans X Average annual expenditure of $4,000 per year on food = 1,320,000,000,000 or (1 Trillion 320 Billion dollars) annually.

By going with an alternative packaging material that was domestically sourced and produced we would redirect 120,000,000,000 or (120 Billion dollars Annually) back into low tech domestic job creation and conversely add 150,000 PRODUCTIVE domestic jobs plus an ancillary 30,000 jobs related to the service of those industrial positions...
05:19 PM on 04/24/2011
Exactly, Just another Giant trying to Green Wash the most inefficient method of Water Distribution in the History of Man Kind. The Stone Aquifers of ancient babylon were a more efficient method of water transportation than our modern facilities. Water should not be treated like a commodity in America. This is a case of too little too late. The Answer is coming however and I believe that whoever answers the problem of plastic and oil based finished goods will hold the keys to the next industrial revival of this country....
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Sarah Trickey
love, luck and lollipops. Narf!
01:22 PM on 04/24/2011
Thank you for the wonderfully informative article! I watched Tapped shortly before my family moved cross-country last summer. I gave in to buying bottled water along the way as the campsites proved to all have salty or chlorinated taps, all the while rueing it.
We have reusable shopping bags, but sometimes bring home the plastics. I use them to clean the litter boxes. The ones with holes I set aside for knitting projects. It's my goal to no longer rely on acrylics for my projects after I've used up my stash.
I have also seen people using the plastic water bottles as garden planters, or aeration purposes in container gardens.
It's a shame they aren't easy to recycle at a center. It's my hope that the creative and ingenuitive repurposing I've witnessed and participate in helps ease the burden somewhat.
08:08 PM on 04/23/2011
I understand the need for bottled water --in an emergency
I understand that plastic is safer than broken glass bottles and cheaper than metal 'MUGS: (Plastic minus the carsinogens please)
What I don't understand---how could they think this is a good idea?
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katybird241
You cannot eat money.
07:52 PM on 04/23/2011
I still can't understand why people drink bottled water anyway. IT'S FREE FROM THE TAP.
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Steve Magruder
Administrator, Metro Issues :: Louisville
04:47 PM on 05/03/2011
Because it really does taste better.
06:23 PM on 04/23/2011
Brava! You forgot one more regret: We regret that not only is your "plant" bottle" not compostable or degradable, it actually cannot be recycled along with your average petroleum based bottles because it's content isn't compatible.
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05:05 PM on 04/23/2011
Thank you a milln times over for one of the best articles on Huff Post to date. I wouldn't buy a Coca Cola product if it were the last thing one earth... oh.. sadly it might be.
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Lisa Kaas Boyle
06:03 PM on 04/23/2011
Happy Earth Day Cherryblossom1! Please visit the website of the nonprofit I co-founded
www.plasticpollutioncoalition.org and friend us! We will keep you up to date on plastics issues. Also - If you go to my archives on Huff Po you can see many other articles on this subject - Pinkwashing the Dangers of Bottled Water might interest you!
absolument
Debate the policy. But first, LEARN the science.
10:34 PM on 04/24/2011
Cool content, but the red is a bit too abrasive, even considering that it's intended to be red for danger/warning. It shouldn't hurt to look at it, and it does.
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12:03 PM on 04/25/2011
thanks v much for add't info... will stay apprised. What legal remedies might be feasible to force Coca-Cola, et al, to allocate a percentage of profit to cleaning up our oceans/land?
11:26 AM on 04/23/2011
I don't actually drink cola. I use it to clean rust rusty pipes, corroded car batteries, and dirty toilets. To quench my thirst, I drink cold filtered water with a twist of fresh lemon or decaffeinated green tea, and I drink out of my own reusable cups and travel mugs.
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sabelmouse
i love to tumble , ask me why .
12:30 PM on 04/23/2011
it works well om toilets ?
01:24 PM on 04/23/2011
Yes. I get a stubborn ring around the toilet inside the bowl at the water level--probably because of the hard water we have here. So I scrub the ring off with cola and pumice stone.
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Lisa Kaas Boyle
01:29 PM on 04/23/2011
My kids did some experiment at school with pennies in cola - It's some powerful stuff!
09:18 PM on 04/22/2011
Well said. And it absolutely needed to be said! If you agree with this article, sign the petition here created by the authors of this awesome petition: http://www.thepetitionsite.com/takeaction/275/195/754/
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Lisa Kaas Boyle
06:59 PM on 04/22/2011
Putting plant material in this bottle doesn't make it any less damaging to the environment when it is waste or any less harmful to our bodies when the chemicals leach into the water. Cigarettes have plant material also, in addition to plastic filters and carcinogenic chemicals. Funny that some tobacco lobbyists are now working for the plastics lobby. Plastic is good for some things, like bike helmets, but really bad for packaging food and drinks, and it isn't good for disposable things like plastic bags because recycling them is not easy or cost effective and Reusables are the way to go!
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03:56 PM on 04/25/2011
thanks for your article. i obviously go with filtered tap at home, but bottled water is still a better alternative than bottled chemicals and sugar when you are on the road without a drink, so we should probably not exempt sodas and other flavored drinks from the plastic bottle blame game. tap water is just as much an option when drinking a soda as it is when drinking bottled water...

for local errands and hikes, etc., are there any really, truly, plastic-free, non-toxic, no BPA or other chemical re-usable water bottles? i have really been struggling to find one. seems like the BPA free all have some other unknown, possibly scarier, plastic in the lids, liners, etc...

thanks!
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Lisa Kaas Boyle
11:32 PM on 04/26/2011
Sheila, My favorite bottle is glass encased in a silicone protective sleeve. I use these bottles everyday when I am out - they fit in the cup holder of my car. I also bring my bottle with me on my hikes, and my son uses them for baseball practices and games. I like glass because I can put anything I want in it and there is no reaction from the container. I like half water/half juice. The company is www.lifefactory.com and is featured in Sunday April 24th's Parade Magazine as a suggested Mother's Day gift on page 4.