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Marc Hershon
Marc Hershon is a branding expert who helped to create the names for BlackBerry, Swiffer, nüvi and many other hit products over the past 25 years. Currently the Senior Manager of Naming & Writing at Landor in San Francisco, CA, Hershon also co-authored the business book, I Hate People! Kick Loose from the Overbearing and Underhanded Jerks at Work and Get What You Want Out of Your Job (Little, Brown and Company). In addition, he's the host/executive producer of Succotash, the Comedy Podcast Podcast.

Entries by Marc Hershon

Podcast Review: Nerd Poker "Farewell...For Now"

(1) Comments | Posted November 27, 2015 | 5:36 PM

Thus endeth the adventure.

2015-11-27-1448662317-2632589-nerd_poker.jpegI'm referring, of course, to Nerd Poker, the weekly podcast featuring comedian Brian Posehn "And Friends." For the past three years, listeners had the chance to listen in on a Dungeons & Dragons adventure as played by...

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Podcast Review: Gilbert Gottfried's Amazing Colossal Podcast

(0) Comments | Posted November 20, 2015 | 10:14 AM

2015-11-20-1448031526-4918961-GGACP.jpegCount on Gilbert Gottfried to bring in the guests that you didn't realize you've been dying to hear. This week the guest on his Amazing Colossal Podcast is Chevy Chase and, although it takes some initial prodding by the host and...

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Podcast Review: WTF With Guest Lorne Michaels

(0) Comments | Posted November 13, 2015 | 9:40 AM

2015-11-13-1447424687-7859236-wtf.jpegWTF host Marc Maron has finally landed his white whale.

This week he released his interview with Saturday Night Live creator/producer Lorne Michaels, who has been a singular focus of Maron's since he first began his podcast. His obsession with the...

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Podcast Reviews: The Nerdist and The Seeso Seeshow

(0) Comments | Posted November 6, 2015 | 10:51 AM

2015-11-06-1446823358-6018637-nerdist.jpegHost Chris Hardwick's enthusiasm seems to run higher than most folks most of the time. But when he gets a first-time guest on his podcast, The Nerdist, that he's genuinely excited about, the enthusiasm spikes to 11. And it stays pegged...

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Podcast Reviews: Respect The Process and Allegedly

(0) Comments | Posted October 30, 2015 | 3:38 PM

2015-10-30-1446223991-8316783-respecttheprocess.jpegEven though Respect The Process is a podcast primarily aimed at the world of making commercials, hosted by Jordan Brady, a renowned commercial director, it can't help but be funny.

Brady is a former standup comedian -- still practicing, as seen...

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Podcast Review: Cash Withdrawal

(0) Comments | Posted October 23, 2015 | 2:14 PM

Comedian Cash Levy has had a good thing going, namely Cashing In with T.J. Miller. The long-running podcast features Levy always needing to have Miller fill in for his perennially missing "scheduled guests". But lately Miller (one of the stars of HBO's Silicon Valley) has been too busy...

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Podcast Review: Think Again

(0) Comments | Posted October 16, 2015 | 2:06 PM

2015-10-16-1445015014-6121528-think_again.jpegThink Again is a true conversational grab bag of a podcast, a product of the Big Think informational website. Or byproduct, more accurately, as host Jason Gots gets his guests directly from video interviews being done for the website.

Each episode,...

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Podcast Review: Bananaland

(0) Comments | Posted October 9, 2015 | 2:45 PM

A lot of comedians lay claim to the label "one of a kind" when it comes to their brand of humor, but few actually deliver. Bob Rubin is one of those who does, and likely one that you may not have heard too much about outside of the San Francisco...

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Podcast Review: Hello Today With Tripp & Tyler

(0) Comments | Posted October 2, 2015 | 3:23 PM

2015-10-02-1443810006-4339948-hello_today.jpegWith the growing interest in listening to podcasts comes more and more interest in producing them, too. Among the newest entries is Hello Today with Tripp and Tyler, which just dropped its fourth installment this week.

Hosts Tripp Crosby and Tyler...

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Podcast Reviews: Human Conversation and The New Hollywood

(0) Comments | Posted September 25, 2015 | 2:15 PM

2015-09-25-1443198979-3203985-humanconversation.jpegThe simple act of conversation. That's really the essence of what comedic types Erin McGathy and Wayne Federman are up to each episode of Human Conversation. How's it different from the tsunami of other yakfest podcasts out there?

First of all,...

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Podcast Review: The JV Club

(0) Comments | Posted September 18, 2015 | 6:55 PM

2015-09-18-1442613191-2004427-jvclub.jpegHaving just concluded her "Boys of Summers" series of guest on The JV Club, host Janet Varney returns to what she does best, interviewing the women of show biz. For her episode 170, Varney brings us Kelly Carlin, daughter of comedy...

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Podcast Reviews: Illusionoid & The David Feldman Show

(0) Comments | Posted September 11, 2015 | 2:42 PM

2015-09-11-1441984242-4680199-illusionoid.jpegThe improvised sci-fi comedy podcast out of Toronto, Illusionoid, kicks off its fifth year and fifth season in Podcastland this week. In an episode entitled "Day Million", the three-man cast of Paul Bates, Lee Smith, and Nug Nahrgang continue the tradition...

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Podcast Review: Rude Alchemy, The Plague Clowns

(0) Comments | Posted September 4, 2015 | 1:53 PM

2015-09-04-1441380743-3035638-rude_alchemy.jpeg"Those who dare to make a podcast which subversively reanimates the dead art of radio theater are considered dangerous outcasts..." So flows part of the introduction to every episode of the third season of Rude Alchemy, hinting at what the podcast...

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Podcast Review: It's About Time Rockets' Red Glare, Pts. 1 & 2

(1) Comments | Posted August 28, 2015 | 3:31 PM

2015-08-28-1440786154-4151427-itsabouttime.jpegCharlie and Steve, refugees of the Great Terrestrial Radio Depression, hit the podwaves last year with their Cardinal James Show. This year, they've added to their workload by crafting It's About Time - "A time travel science fiction comedy romp through...

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Alphabet Soup

(0) Comments | Posted August 28, 2015 | 2:25 PM

Google's proven, in a genius move, that you don't have to be a branding genius to come up with a simple, effective name with impact. (Although it helps!)

When the new name for Alphabet, the new holding company, of which Google is just a portion, was announced this week, wags...

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Podcast Reviews: Thrilling Adventure Hour & WTF

(0) Comments | Posted August 21, 2015 | 11:22 AM

2015-08-21-1440166447-6958858-TAH.jpegIt's the end of an era. Or, rather, the echoes of an era's end. Live regular performances of Thrilling Adventure Hour came to a close months ago, but the podcasted segments of it kept on.

Until now.

This week episode 220...

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Podcast Reviews: If I Were You & Twinnovation

(0) Comments | Posted August 14, 2015 | 12:40 PM

First came the podcasts. Then came the podcast networks: Gimlet, WolfPop, SexPot Comedy. The list keeps growing -- mishmashed collectives of hard-scrabble podcasts -- mostly comedy-oriented but beginning to spread to other genres.

2015-08-14-1439563397-5323673-IfIWereYou.jpegThe latest groupage to splashdown in Podcast Bay is HeadGum,...

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Podcast Review: Ear Biscuits

(0) Comments | Posted July 31, 2015 | 8:23 PM

2015-07-31-1438384824-9621479-ear_biscuits.jpegThe new media landscape can be a confounding place, with new apps and ways to reach people constantly emerging, shifting, and changing. Who's keeping track of the players making a difference? "Internetainers" Rhett and Link (Rhett McLaughlin and Charles "Link" Neal), and their...

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Podcast Reviews: The Mild Adventures of Fred Stoller & The New Hollywood

(0) Comments | Posted July 25, 2015 | 12:54 PM

2015-07-25-1437840396-9370092-fred_stoller.jpegI was delighted to discover that The Mild Adventures of Fred Stoller has crept into Podcastland recently. Just three episodes in and the titular comedian/actor/writer (Maybe We'll Have You Back) is proving to be an engaging host as well.

This week's...

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Podcast Review: The David Feldman Show: Frank Conniff Returns!

(0) Comments | Posted July 17, 2015 | 12:30 PM

2015-07-17-1437146246-7177138-davidfeldmanshow.jpegIf you like your comedy podcasts focused on current news, with a salty (and sometimes buttery) spin, The David Feldman Show should be right in your wheelhouse. While Feldman can do a fairly straight-ahead interview with politicos and celebrities, an episode...

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