My Take on "Next to Useless"

11/23/2009 12:00 pm ET | Updated May 25, 2011
  • Mark Blumenthal Mark Blumenthal is the Head of Election Polling at SurveyMonkey.

Last week, I highlighted a post by Time's Joe Klein concluding that "polling on issues," as reported by most news media, "is next to useless--especially on issues as emotionally complicated as wars and as technically complicated as health care reform." I share my thoughts on in my column, posted this morning on Short version: He's right that no one poll question captures all of public opinion on an issue like health care, but we get closer to the truth, including some on the same CNN poll the provoked Klein's criticism.