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Marlo Thomas

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St. Jude at 50... and a Nation's Stamp of Approval

Posted: 02/ 7/2012 9:10 am

2012-02-07-DsMARLO300x200.jpgIt's not every day that the federal government issues a postage stamp with your dad's picture on it. But our dad was not your every day kind of guy.

On February 16, the U.S. Postal Service will officially release the new Danny Thomas stamp, just six weeks after what would have been his 100th birthday. And fate being the sly gal that she is, this week our family -- and families worldwide -- will be celebrating another big day: the 50th anniversary of St. Jude Children's Research Hospital, which was certainly the crowning achievement of our father's life and career.

The story of St. Jude reads almost like a fable. Dad was a struggling young nightclub comic who needed $50 to get his newborn daughter Marlo and his young wife Rose Marie out of the hospital. He only had $10. He was scared and went to church and prayed to St. Jude -- the saint of hopeless causes -- for a sign showing that he was on the right path and should stay in show business.

Placing seven of his ten dollars in the collection box, he said, "I need that back, times ten, tomorrow. If you give me a sign, one day I will build a shrine in your honor."

The next day, Dad got a call to play a singing toothbrush in a radio commercial for $75. He had his sign.

Movies, headline engagements in Las Vegas and an iconic TV series called Make Room For Daddy quickly followed, and by the late 1950s, Dad had definitely made it in show business. It was time, he decided, to repay his promise to St. Jude. And he knew exactly who would be the beneficiary of that promise -- the most hopeless of all: helpless children with devastating diseases.

Fifty years later, St. Jude Children's Research Hospital is the largest and most successful pediatric research hospital in the world, and has effectively changed the way the world treats pediatric cancers, brain tumors and sickle cell. Its pioneering protocols have helped push the overall survival rates for childhood cancers from less than 20 percent when the hospital first opened its doors in 1962 to more than 80 percent today.

Many people wanted the hospital to be built near a large medical center -- in Boston or St. Louis -- but Dad had read a newspaper article about an eight-year-old black child who was hit by a car while riding his bike on a Mississippi street. No hospital in the area would admit the child, so he died. From that moment, Dad decided he would build his hospital in the south, a research and treatment center under one roof, the first of its kind, for the study of disease in children, where no child would ever be turned away for race, religion or a family's inability to pay. He also promised that the hospital's discoveries would be freely shared with the scientific community worldwide.

None of these choices were random. Our father had grown up in an impoverished, immigrant Lebanese neighborhood in Toledo, Ohio, where no one ever saw a doctor. (Dad and his nine siblings were all delivered at home.) He saw firsthand the terrible injustice of inadequate health care for children, and he was determined to change it. But the vision he held for St. Jude would require money -- lots of it -- and that's where Hollywood made her entrance. Dad turned to the people he knew best, his pals in the show business community, to help raise the funds for St. Jude through benefit concerts and star-studded galas,

The list of those who lent their time and talent to this effort reads like a Who's Who of entertainment history: Frank Sinatra, Bob Hope, Sammy Davis, Jr., Dinah Shore, George Burns, Jerry Lewis, Jack Benny, Red Skelton, Nat King Cole, Jackie Gleason, even a young Elvis. Then Dad took it one step further, tagging onto the end of his hit TV show a personal plea to viewers to send in money (something that would be impossible today!). He called himself "a proud beggar" and was audacious about it. He put his reputation on the line for his belief in what he was doing.

And a half century later, Hollywood, continues to support the work of St. Jude, with a new generation of stars -- from Jennifer Aniston and Robin Williams to Morgan Freeman, Antonio Banderas, Alan Alda and more. The legacy continues.

Danny Thomas passed away on February 6, 1991, just two days after joining patients, parents and St. Jude employees to celebrate the hospital's 29th anniversary. He was laid to rest in a garden on the grounds of the hospital. The city of Memphis came out to say goodbye. By the thousands they stood in line -- citizens, doctors, scientists, bald-headed children whose lives were being saved -- to pass his casket and say thank you to a man who made a promise and kept it.

Happy Birthday, St. Jude!

VIDEO: See some of the truly remarkable children who have come to St. Jude

Statue Unveiling At St. Jude
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On February 4, 1962, my father opened the doors of St. Jude Children's Research Hospital, forever changing the way the world would treat pediatric cancer.

 

Follow Marlo Thomas on Twitter: www.twitter.com/MarloThomas

It's not every day that the federal government issues a postage stamp with your dad's picture on it. But our dad was not your every day kind of guy. On February 16, the U.S. Postal Service will offi...
It's not every day that the federal government issues a postage stamp with your dad's picture on it. But our dad was not your every day kind of guy. On February 16, the U.S. Postal Service will offi...
 
 
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03:51 PM on 03/21/2012
He has helped give the gift of life to so many, Through you he still lives on. I knew the first time i saw you you were heaven sent, A beautiful angel. People like you and your father are what make this a great country!. YOU ARE THE GREATEST....

Chuck Uribe
04:43 PM on 03/14/2012
It was my honor and privilege to work with Danny, Rose Marie and their entire family as the West Coast Fundraiser for St Jude Children's Hospital.
10:14 PM on 02/20/2012
A Hospital helping children without discrimination of any kind! A great achievement of an American MAN that raised also children capable to develop his ideas and work, another achievement to be added to his history!
05:18 PM on 02/19/2012
Marlo Thomas has not only continued, but has greatly added to the work started by her father in establishing St.Jude's Children Hospital as a premier research facility. I would not be surprised if there was not a stamp honoring her someday. I will alwyas be a fan of "That Girl!"
03:26 PM on 02/19/2012
Marlo Thomas has not only continued but has significantly added to the growth of St. Jude's Research Hospital. I would not be surprised to see her picture on a stamp someday. I will always be a fan of "That Girl"!
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see-ellen2001
11:00 PM on 02/12/2012
One good man keeping his promise. You should be so proud Ms Thomas of your dad.
08:24 PM on 02/12/2012
Your Dad came to Woodward High School and gave a performance when I was a student. Your uncle, Mr. Jacobs was my boss at Willys Overland in 1952.
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cpbsmw
War is won by the other guy dying not you - Patton
12:06 PM on 02/12/2012
St Jude is one of the few charities I have consistenly given my money to. They do great work.
03:40 AM on 02/12/2012
I cried tears of joy as I read this article, Marlo. When I was in second grade (1963), our teacher gave me & my classmates little cardboard cartons imprinted with the St. Jude logo, told us the story of St. Jude Children's Research Hospital, & asked us to collect money to help the children there. It was the first time I became aware that some children had serious, life-threatening diseases. I wanted so much to help.

Since then, St. Jude is the first place I donate to. I am so grateful for this lifelong relationship with St. Jude's. I am filled with joy to know that St. Jude's success rate is 80 percent today. I look forward to the day, very soon, I pray, that St. Jude's success rate reaches 100 percent.

God Bless Danny Thomas & all the wonderful people associated with St. Jude. And thank you, Marlo and Terry, for continuing your father's fine work. The thing that most impressed me, both as a child & still to this day, is that no child is ever turned away from St. Jude because of their family's inability to pay. This is as it should be.

I loved watching "Make Room for Daddy" when I was little & watching you in "That Girl."

God Bless St. Jude's & all the wonderful, generous people associated with it throughout the years, and those working there, and most of all, God Bless all the brave, wonderful, courageous children who St. Jude helps.
09:05 PM on 02/11/2012
I am proud to have been named after St Jude--as 'Judee'--and Congrats to the good work and honor your Dad achieved.
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msgirlintn
Magnolia's mom!
06:05 PM on 02/11/2012
I think St. Jude does such remarkable work for the children that need them.  So, imagine my shock this week when The Nashville Scene published an article regarding a Nashville PR firm that has allegedly pocketed proceeds from sales of the Grascals album through Cracker Barrell. Portions from every sale of this album were meant to go to St. Jude. It's a sad day when a person will steal money meant for sick children and kudos to the Grascals for bringing this story out into the open. You can see the story below:
http://www.nashvillescene.com/nashvillecream/archives/2012/02/07/grascals-file-suit-against-head-of-music-row-pr-firm
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iamaconservative
Political Correctness destroys
10:04 AM on 02/09/2012
Mother Teresa should be on a stamp next.
09:31 AM on 02/09/2012
Thank you Margo! Everything about you is beautiful.
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mykirbyroo
Lead, follow or get the hell out of the way.
09:30 AM on 02/09/2012
When I was a teenager back in the early to mid-1960's, a few of my friends and I all signed up to march and collect money every spring for ALSAC (which is the fund-raising part of St. Jude's). It was our version of the Mother's March of Dimes, I guess. I can't remember what the letters ALSAC stood for, but I do remember that the money we collected went to St. Jude's. We did this all through high school. Now, look at the tremendous work they're doing for the kids!!! The discoveries they've made would never have come about had there not been a St. Jude's. St. Jude's and the Masons are the only two organizations I know of who work exclusively for the kids, and they do it all at no charge to the patient. I pray the Lord continues to bless St. Jude's and I pray for a cure for cancer and all the other horrible diseases that afflict children.
08:53 AM on 02/09/2012
Great organization and person. But the broke post office keeps making new stamps. That is new plates for the presses, marketing etc. Are they going to make money with this or is this just to have another face on a stamp for a couple thousand collectors?