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Marta Segal Block
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Marta Segal Block is a writer, editor and content marketing consultant. She has written about weddings, family life, and education for some of the most respected websites. You can find her on Twitter @MartasAdvice and on Facebook.

Entries by Marta Segal Block

Are You Failing Your Business

(3) Comments | Posted June 24, 2014 | 10:27 AM

"I used to be one of the top three wedding music providers in __ metropolitan area. The economy has devastated my business. In past years I might book 40 weddings a year, now a handful. I had a connection with ___ University that was very helpful, but that all changed...

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How I Learned to Love City Hall Weddings

(0) Comments | Posted April 2, 2014 | 5:55 PM

Frequently when I write about weddings I'll say something like, "Whether it's just the two of you at City Hall or 300 of your closest friends, your wedding can ..."

In my professional writing I've always been a little condescending about the idea of a City Hall wedding. I talk...

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Your Wedding Is Not Unique (and That's a Good Thing)

(39) Comments | Posted May 20, 2013 | 10:25 AM

It's one of the most popular topics for a wedding blog post, "How to Have a Unique Wedding," "Five Unique Options for Your Cake (or flowers, or bridesmaids' dresses)." There are websites devoted to the idea of helping people find ideas for their "unique" and "different" weddings and...

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Why I Hate 'The Matrix as Retold By Some Guy's Mom'

(0) Comments | Posted May 7, 2013 | 3:37 PM

You've probably seen it. The video of some guy's mother trying to explain the story line of The Matrix. As a movie lover, I get it. It's funny because she has no idea what she's talking about, she gets the names wrong, she wonders if Keanu might be...

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Mother's Day Lessons for Small Businesses

(0) Comments | Posted May 3, 2013 | 5:58 PM

Groupon recently conducted a survey of Mother's Day shoppers and moms. Among the findings were:

  • 51 percent of shoppers wait until a week before the holiday to shop for Mother's Day presents.
  • Most mothers want to be surprised by their present, and
  • Moms would rather get...
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Controversies in Wedding Scheduling

(0) Comments | Posted May 1, 2013 | 1:51 PM

A friend of mine once sent a pre-Save the Date email letting people know the basic plans for his wedding, since it involved travel. He received a reply "Really, a Sunday? Saturday would be much more convenient for me and a lot of other people." That guest's actual Save the...

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Is St. Patrick's Day the New Halloween?

(1) Comments | Posted March 13, 2013 | 5:57 PM

"Mommy, how come the leprechaun doesn't visit our house?"

"I'm sorry, what leprechaun?"

"You know, for St. Patrick's Day. At school today, the leprechaun came and made a big mess and left green footprints everywhere. He goes to people's houses too and leaves footprints and gifts."

Before I even...

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The Most Pervasive Wedding Myth

(67) Comments | Posted March 2, 2013 | 11:12 AM

In my writing about weddings I've seen a lot of wedding myths swirling around out there. The most dangerous is probably that the wedding is "the bride's day" or even "the couple's day." It isn't. It's the bride or couple's event, but the day actually belongs to the...

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In Defense of Hallmark Holidays

(0) Comments | Posted February 14, 2013 | 12:19 PM

This Valentine's Day, my kids woke up to find that I had decorated the table with heart-shaped confetti and bought heart-shaped donuts for breakfast. Both kids had a card, a small stuffed animal and a box of chocolates sitting at their places. My husband and I had cards...

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What I Learned about Weddings from My Parents' 50th Anniversary

(91) Comments | Posted February 4, 2013 | 1:08 AM

My parents recently celebrated their 50th wedding anniversary. After much debate about the best way to honor it, they decided to host a party in a restaurant owned by a family friend. I was asked to give the toast. Despite the fact that I work with

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How Elvis Will Spend His Birthday

(0) Comments | Posted January 8, 2013 | 9:53 AM

Elvis died over 30 years ago but today, on his birthday, The King will be alive and well.

Obviously birthday celebrations will happen all week at Graceland, Elvis's Memphis home. But, Elvis is big business throughout the country. In 2012, almost 1,000 people booked Elvis impersonators through

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You Are Not Having the Royal Baby!

(1) Comments | Posted December 20, 2012 | 4:04 PM

Can you imagine being a pregnant celebrity? Would you like to have your not-so-flat stomach constantly analyzed for a bump? What about having your 9 month outfits reviewed by fashion experts? Think about how much judgement new moms feel over things like natural childbirth vs. c-sections. Can you imagine having...

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Don't Judge the Marriage by the Wedding

(38) Comments | Posted November 19, 2012 | 12:49 AM

There's this couple I heard about. You won't believe their wedding plans. For starters, you should know that they're young, early 20s. The bride wants a big, fancy, wedding at this expensive hotel. She wants the groom to wear a top hat and tails and her veil is like 10...

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Is This New Wedding Trend Weird?

(431) Comments | Posted November 9, 2012 | 10:30 AM

For almost a year now one of the most popular search terms leading to our wedding blog has been "brother sister dance." At first, I thought it was a fluke based on a picture of Jake and Maggie Gyllenhall that we used on a blog post...

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The Most Dangerous Wedding Photograph

(45) Comments | Posted September 20, 2012 | 1:47 AM

"What's with all the brides in downtown Chicago?" A visiting friend recently asked. Since I write a wedding blog, I assumed she was about to ask me about a trend in dresses or flowers.

"Why are they all in the street?" My friend asked. "I saw three different...

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Your Wedding Disaster

(22) Comments | Posted September 7, 2012 | 1:18 AM

A few months ago one of our members read my article on this blog about Elvis at weddings. He wanted to share a story with me. This man, a hypnotist, had been hired to perform at a carnival-themed wedding reception. He was following an Elvis impersonator. Unfortunately, the...

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Coming of Age Rites Are Growing Up

(1) Comments | Posted August 27, 2012 | 6:50 PM

You've probably seen it by now, the video of a boy wearing a white shirt with a huge painting of Madonna on the back. He confidently takes the stage and dances alone to Madonna's "Vogue." The boy's dancing isn't fantastic, but the video is irresistible. It's his Bar...

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Are Wedding Blogs Ruining Your Wedding?

(16) Comments | Posted August 14, 2012 | 1:53 AM

Whenever I give advice on how to pull off a fabulous wedding on a budget I always include a strange tip: STOP reading wedding blogs. The tip is strange because of course, I write a wedding blog, and usually I'm giving this advice on other wedding blogs. My...

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The Wedding Trend Myth

(1) Comments | Posted August 10, 2012 | 10:55 AM

A reporter recently contacted me to ask about the "new wedding trend" of couples getting married at home. Mark Zuckerberg and Priscilla Chan were married at home, so would others now do so as well?

Over 2,000,000 couples get married in the U.S. every year. Thousands of these people will...

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A Party After a Tragedy

(0) Comments | Posted July 27, 2012 | 11:09 AM

My son's fifth birthday party had a Batman theme. He's now 6, the same age as the youngest victim of the shootings at the Batman premiere.

Last week, after the horrible shooting tragedy in Colorado, my initial thoughts were of course for the victims and their families. But I have...

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