Martha McCully has been in the media world for over two decades. She was formerly the Executive Editor of In Style, the founding Beauty Director of Allure and an Executive Producer at Oxygen Media and Gloss.com. For the past three years she has appeared on HGTV as a judge on the hit show Design Star. Currently she heads up MMc Media, a beauty and lifestyle consulting firm. As of this year, she is living in Venice, California.

Blog Entries by Martha McCully

My Reinvention Tour: The Venice Yard Sale

Posted October 6, 2009 | 02:12 PM (EST)



My neighbors are hosting a yard sale. In their bikinis. It's a sales tactic I guess, but they are also occasionally lying down on the clothing items for sale to get some serious sun. They stuff the cash they make under the strings of their bikinis. The...

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Ten Days In Tanzania: What Africa Taught Me (Photos) (Video)

19 Comments | Posted August 12, 2009 | 03:45 PM (EST)


Picture this: Twelve women from New York, Aspen and Palm Beach sleeping "under canvas" on the Serengeti, sharing two vehicles, one Ranger and roughly 30 meals. The set up could have been a movie, if only Isak Dinesen (a.k.a. Karen Blixen) had given birth to a dozen girls who grew...

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What's WIth All the Dogs in Venice?

5 Comments | Posted June 2, 2009 | 02:08 PM (EST)


I have never been a dog person. Though my Match.com profile lists "loves dogs" as one of my attributes, that's only so that I don't get passed over by men in their allegiance to their best friends. I smile when the Match Gods email candidates to me pointing out,...

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My Reinvention Tour: Car-less in L.A.

17 Comments | Posted May 10, 2009 | 07:04 PM (EST)


I'm standing on Lincoln Boulevard at 7 in the morning holding my yoga mat. I'm waiting for my friend Lora to pick me up at California Rent-a-Car where I'm dropping my rental. I will take her to the airport and borrow her car while she's in New York so...

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My Reinvention Tour: The "It" Bag Isn't Doing It for Me Anymore

Posted April 17, 2009 | 09:33 AM (EST)


Certain moments really show me how much my life has changed.

In my Venice Beach bungalow, I'm getting dressed to go to a big cosmetic industry function where I will be on stage interviewing a CEO from LVMH, the luxury goods company that has actually done well...

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The Venice Beach Stereotype in "I Love You, Man"

Posted April 5, 2009 | 08:23 AM (EST)


A friend in New York calls to say that I MUST see the new movie "I Love You, Man," not because of the hilarity (brief but present), but for the scenes of Venice. He says he imagines me settled in a bungalow "just like that" and living the life...

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My Reinvention Tour: Initiation In Venice Beach

Posted March 19, 2009 | 01:18 PM (EST)


I've been in Venice 21 days and I am still the New Girl. The simplest and the most complex incidents make me feel this way.

In New York, my exercise life was a hefty, and mostly enjoyable, part of my social life: I would meet...

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Relax! How I Resuscitated the Type B Within

Posted March 4, 2009 | 05:12 PM (EST)


It's been exactly a year since I left my corporate job. I remember the day well, having conquered the organizational challenge (really what I do best) of tying up every loose end from importing 2189 contacts into my new laptop with its new hard drive to sync with my...

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A Trip Back to Bountiful

Posted February 23, 2009 | 10:27 AM (EST)


This is strange, but absolutely true. My bathroom ceiling in New York is leaking. I came back east to go to fashion week for a media client. (Yes, I'm happy to fly back using miles -- I need the day rate -- and yes I still have my apartment in...

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My Reinvention Tour

Posted February 13, 2009 | 01:01 PM (EST)


There is rain showering my bathroom floor from the ceiling. I look up and wonder if those are shingles on the inside of the ceiling? Was this bathroom originally unattached to the bungalow? Am I in an outhouse? After 26 years, I've pulled loose from the glue trap of New...

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