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Mary Alice Stephenson

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A Daughter's Fashionable Tribute to Her Deceased Mom

Posted: 07/16/2013 3:22 pm


Turbans are one of summer's hottest accessories and can add a bit of glamour to any outfit. Celebrity style mavens Kourtney Kardashian, Chloe Sevigny, Eva Mendes and Rihanna have all been spotted rocking the trend. At GLAM4GOOD we love fashion that not only looks great, but empowers self-esteem and makes a difference! When we heard about Robin Hoods, we had to share the inspiring story behind this stylish line of headwraps and how the designer turned the devastating loss of her mother into the inspiration to launch a brand.

The idea to create Robin Hoods came to Tracey Van Voorhis after her mother, Gail, was diagnosed with terminal brain cancer and Tracey could not find any fashionable turbans or head wraps for her mom to wear.

As a single mom, Gail Robin Van Voorhis raised her 4 beautiful daughters in Atlanta, Georgia. With her daughters now grown and out of the house, Gail was at a point in her life where she could finally start focusing on herself again when she was suddenly diagnosed with stage 4, terminal brain cancer. Gail was given less than a year to live. Tracey was at her mother's side as her tumors were removed and Gail embarked on intensive chemotherapy and radiation treatments which left her badly scarred and suffering from hair loss.

After searching online for simple, stylish head covers for her mom, Tracey realized that what she was looking for might not exist. The styles she found were not feminine or pretty and only made her mom look and feel worse. Gail had lost her hair, was fighting every day for her life, and Tracey could not bare to subject her mom to wearing an ugly headscarf that called attention to the fact she was sick on top of everything else.

"After trying tirelessly to find my mom some head covers to mask her scars and hair loss, I was beyond disappointed at the lack of fashionable, well-made and comfortable head covers. Inspired by my mom, I decided to design a line of stylish head covers, turbans and modified head scarves, and Robin Hoods was born." - Tracey Van Voorhis

Robin Hoods was founded on Tracey's belief that no woman should be deprived of her self-confidence, dignity, and beauty as a result of 'hair hardship'. Sadly, Tracey launched Robin Hoods just 2 weeks after Gail lost her battle with cancer.

Although Robin Hoods is a stylish accessory brand, it was founded on the principle of providing for women in need. Tracey has partnered with the Chris Elliott Fund to provide product and financial donations in hopes that other women don't have to go through what her mom did.

"Chris Elliott Fund and Robin Hoods share a strong partnership with one common goal: bringing the highest quality support and offering brain cancer patients the HOPE and message that they are not alone and that we are working hard on their behalf with the support resources we offer. Our partnership with Robin Hoods is vital to the success of our mission. And we will continue to build on this partnership for many years to come." Van Cheng, Patient Services Support Program Manager, Chris Elliott Fund

Tracey is proud to have created an accessory that fashionable women all over the world can enjoy while at the same time, honoring the memory of her very special mom. GLAM4GOOD is proud of her too!

In the album below, learn more about Robin Hoods, Tracey's inspiring story, the Chris Elliot Fund and how you can rock a turban too!

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  • "Most importantly, <a href="" target="_hplink">Robin Hoods</a> was founded on the principle of providing for women in need. As such, the brand is partnered with the Chris Elliott Fund to provide charitable contributions in the form of product and financial donations." - Tracey Vanvoorhis

  • Robin Hoods

    Left: the GAIL shown in Multi Stripe Right: the GAIL in Blush Swiss Dot

  • Robin Hoods

    “Despite the hardship, there have been many surprising and wonderful gifts that have come out of this diagnosis: a renewed closeness with my family, the cementing of so many important friendships and relationships in my life, and even this new business venture that I have chosen to pursue, <a href="" target="_hplink">Robin Hoods</a>." - Tracey Van Voorhis

  • Robin Hoods

    "My mom was a smart woman and she had a hard life. She got pregnant when she was young and didn't have the most supportive family. But that really shaped the woman that she was and most importantly, it shaped how much fight she had in her. I wanted to create this brand for my mom, as a way to keep her memory alive and pay tribute to all that she did for me and my sisters.” - Tracey Van Voorhis

  • Robin Hoods

    <a href="" target="_hplink">Robin Hoods</a> sends out their first order!

  • Robin Hoods

    "When I think of my mom's greatest qualities as a mother, it was her unwavering determination to fight for her kids. She fought to ensure that we knew what we were capable of, she fought to ensure that we were equipped with the tools to utilize our potential, and she fought to ensure that we never let up on pursuing our dreams. She was a fighter plain and simple. She definitely passed that trait on to my sisters and me." -Tracey Van Voorhis

  • Robin Hoods

    Behind the scenes from the <a href="" target="_hplink">look book</a> shoot, model wears the <a href="" target="_hplink">GAIL</a> headscarf.

  • Robin Hoods

    "No woman should be deprived of her self-confidence, dignity, and beauty as a result of hair hardship." - <a href="" target="_hplink">Tracey Van Voorhis</a>

  • Robin Hoods

    Left: Gail Van Voorhis before her first chemotherapy treatment. Right: <a href="" target="_hplink">Robin Hoods</a> founder, Tracey Van Voorhis wearing the <a href="" target="_hplink">GAIL headscarf in Blue Stripe</a>


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