Matt Dunn
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Matt Dunn is the Director of Strategy & Communication for VShift, a leading marketing & communications consulting firm that blends branding, design and interactive expertise into comprehensive approach to help corporate, advocacy and political campaigns expand their reach and make themselves heard.

Matt has recently lead interactive, branding, communications and technology projects for political campaigns like the Democratic Governors Association and Governors Chris Gregoire and Jon Corzine; advocacy & non-profit clients including the National Education Association and the Texas Medical Association; and corporate clients including Tylenol, AT&T and the World Trade Center rebuilding.

For more from Matt and the rest of the VShift team, visit our blog at vshift.tumblr.com, or follow us on twitter at twitter.com/vshift.

Blog Entries by Matt Dunn

On Toothpaste, or Why Non-Profit Marketing can't rely on Goodness

Posted December 2, 2010 | 15:57:45 (EST)

The other day two colleagues happened to be looking at two different sites at the same time.

One was the homepage for Apple. And one was the homepage for the AFL-CIO.

Seeing them side by side made me think about toothpaste.

Every time I meet with a potential...

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Toomey's Web Advertising On Bayh: Yet Another Example of GOP Leading Dems Online

Posted February 15, 2010 | 13:43:20 (EST)

So Evan Bayh is announcing his retirement today. Setting aside the babble about motivations, implications, and reverberations-- seriously, given his track record, who didn't know that Bayh was going to do something to kneecap the Democratic Party on his way out the door-- I was pleasantly surprised that one campaign...

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Winning Online: 10 Tips for 2010 Campaigns (Part II)

Posted November 15, 2009 | 14:31:54 (EST)

It's hard to believe that it's been a year since Barack Obama and Democrats from coast to coast delivered their historic and epic electoral beat down. I suspect that the memories and the experience was so intense that many if not most Americans feel as if it was yesterday, like a...

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Winning Online: 10 Tips for 2010 Campaigns

Posted November 2, 2009 | 11:33:16 (EST)

It's hard to believe that it's been a year since Barack Obama and Democrats from coast to coast delivered their historic and epic electoral beat down. I suspect that the memories and the experience was so intense that many if not most Americans feel as if it was yesterday, like...

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