Melanie Notkin
Melanie Notkin is an entrepreneur, author, speaker, spokesperson, marketer, and the leading voice of the nearly 50 percent of American women who are childless. Notkin is the founder and creator of the popular Savvy Auntie® lifestyle brand—a celebration of modern, cosmopolitan aunthood. Notkin’s book on the subject, Savvy Auntie: The Ultimate Guide for Cool Aunts, Great-Aunts, Godmothers, and All Women Who Love Kids, was a Wall Street Journal bestseller.

Notkin’s writing has appeared in The New York Times and she is a contributor to the Huffington Post and

Otherhood: Modern Women Finding a New Kind of Happiness (Seal Press / Penguin Canada), based on Melanie's life in New York City, will be released on March 4, 2014.

Entries by Melanie Notkin

47 razones por las que es fantástico ser 'la tita'

(0) Comments | Posted September 30, 2015 | 1:57 AM

Desde 2009 celebro el Día de la Tita cada 26 de julio para honrar a las tías por relación sanguínea, a las autodenominadas tías de los hijos de amigos, a las abuelas y a todas las madres que desempeñan un papel activo en la educación de niños que...

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How to Know You're Not Alone in the Otherhood

(0) Comments | Posted August 21, 2015 | 5:20 PM

I have made some of the most endearing, most meaningful, and most everlasting friendships of my life in my thirties and forties. But there was a time when I thought I might end up alone. In my twenties, as the women in my circle of friends married, mothered, and moved...

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47 raisons pour lesquelles c'est vraiment génial d'être tante

(0) Comments | Posted July 30, 2015 | 11:32 AM

FAMILLE - La septième Journée de la Tante a eu lieu le dimanche 26 juillet aux Etats-Unis. J'ai lancé cette initiative en 2009 afin de rendre hommage à toutes les tantes: tantes par le sang, tantes adoptives pour les enfants de leurs amies, marraines, bref, toutes les femmes qui jouent...

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47 Gründe, warum es wirklich, wirklich gut ist, eine Tante zu sein

(0) Comments | Posted July 28, 2015 | 9:55 AM

Am Sonntag, den 26. Juli war der siebte jährliche Auntie's Day. Der Tag, den ich 2009 ins Leben gerufen habe, um Tanten zu feiern.

Tanten aus Verwandtschaft, Wahl-Tanten für die Kinder von Freunden, Taufpatinnen und alle anderen Frauen, die eine aktive Rolle im...

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47 motivi per cui è bellissimo essere una zia

(10) Comments | Posted July 27, 2015 | 8:18 AM

Ieri, domenica 26 luglio, è stata la settima giornata della zia, una festa che ho fondato nel 2009 per celebrare ed onorare le zie, sia reali che "acquisite", quelle che fanno da zie ai figli degli amici, le madrine e tutte le donne che hanno un ruolo importante nella vita...

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47 Reasons Why It's Really, Really Good to Be an Aunt

(13) Comments | Posted July 24, 2015 | 2:53 PM

Sunday, July 26, is the seventh annual Auntie's Day, the day I founded in 2009 to celebrate and honor aunts by relation, aunts by choice to friends' children, godmothers, and all women who play an active role in the life of a child not-their-own. I established the day...

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Why the Moms Who Love Aunties Are Amazing, too

(4) Comments | Posted June 12, 2015 | 3:26 PM

"Auntie! We're family!"

With a big wide-eyed smile, my then-2-year-old nephew had exclaimed the three words that changed my life. He was expressing his new-found understanding that I'm someone special in his life, a trusted grownup who would do everything in her power to keep him safe and happy while...

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J'ai 45 ans, je suis célibataire et sans enfant. Et, non, ça n'est pas "anormal"

(0) Comments | Posted October 21, 2014 | 1:26 PM

L'été pose ses derniers rayons en ce mois d'octobre, avant de céder la place à l'automne. Et puis, une nuit, venu d'on ne sait où, un froid glacial m'envahit, comme un amour que je me suis efforcée d'oublier. Je frissonne. J'ai le cœur gros. Je sais que l'hiver approche et...

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J'ai 45 ans, je suis célibataire et sans enfant. Et, non, ça n'est pas «anormal»

(6) Comments | Posted October 20, 2014 | 1:25 PM

L'été pose ses derniers rayons en ce mois d'octobre, avant de céder la place à l'automne. Et puis, une nuit, venu d'on ne sait où, un froid glacial m'envahit, comme un amant que je me suis efforcée d'oublier. Je frissonne. J'ai le cœur gros. Je sais que l'hiver approche et...

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45 anni, single e senza figli. No, in me non c'è niente di 'strano'

(0) Comments | Posted October 14, 2014 | 8:15 AM

Ottobre arriva senza destare alcun sospetto, portando con sé gli strascichi dell'estate fin dentro l'autunno. Poi una notte, senza alcun preavviso, un brivido di freddo sfiora la mia spalla come un vecchio amante che cercavo di dimenticare. Ho un tremito. Un tuffo al cuore; mi rendo conto che un ennesimo...

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I'm 45, Single And Childless. No, There's Nothing 'Wrong' With Me.

(230) Comments | Posted October 10, 2014 | 10:37 AM

October comes in innocently enough, stretching the edges of summer into fall. But then, one night, seemingly out of nowhere, a cold chill touches my shoulders like a former lover I've tried to shake from memory. I shiver. My heart falls; I know that another long winter is approaching and...

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25 Reasons Why Aunts Deserve a Day

(3) Comments | Posted July 25, 2014 | 4:36 PM

This Sunday, July 27, is the 6th Annual Auntie's Day®, the day I established in 2009 to celebrate and honor the maternal women in a child's life. Aunts by relation, aunts by choice, great-aunts, godmothers and all women who love the children in their lives deserve a day...

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Celebrating Other's Day

(24) Comments | Posted May 10, 2014 | 9:34 AM

Something's changed. It's been 25 years since I last honored my late mom on Mother's Day, and it's been nearly that long since I expected I would be a mom myself. I had the expectation that I would find love, he would find me, and together we would find our...

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I'm Heartbroken Over a Man I've Never Met

(80) Comments | Posted March 4, 2014 | 8:17 AM

I let my towel drop and look in the full-length mirror. Everything is in check. Hip bones are protruding just enough, abdomen is flat, thighs are thicker than I'd prefer, but this is nothing new. My breasts are not as perky as they were even five years ago, but at...

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What I Know About Being Single Now That I'm In My 40s

(20) Comments | Posted February 12, 2014 | 7:43 AM

I'm smiling as I write this, which is a good sign. I certainly had never expected to be single in my 40s. Still, I find myself remarkably happy most of the time. There are moments, of course, of frustration and grief over not having love, marriage and children. But I...

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Single and 40: What I Know About Love

(153) Comments | Posted November 18, 2013 | 11:00 AM

My date isn't listening to a word I'm saying. It's not that he's not paying attention; he's looking straight into my eyes. But he can't hear me. He's thinking about how he's attracted to me and enjoying our conversation, surprising himself. He hadn't expected to be this smitten; I can...

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Why More Jewish Women Are Staying Single

(32) Comments | Posted October 1, 2013 | 6:28 PM

Lianne, 41, took Jacob, her 4-month-old baby, out of his stroller and held him in her arms as we sat down for coffee on the Upper West Side of Manhattan. She and her husband, Mark, conceived Jacob just weeks after they were married about a year ago.

Like me,...

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The Truth About the Childless Life

(875) Comments | Posted August 1, 2013 | 5:01 PM

Aashna, a single 43-year-old marketing director for an international jewelry designer, looked down at her glass of Cabernet Sauvignon with a familiar melancholy I've seen before. "I absolutely don't want to have a baby on my own," she said. "But I also can't imagine never becoming a mother." At age...

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Pippa Middleton Is a DebutAunt!

(2) Comments | Posted July 22, 2013 | 6:17 PM

I'm thrilled for the Prince and Princess over the birth of their royal baby boy, and I am especially happy for Pippa Middleton, Princess Kate's sister, who has become an Auntie by Relation (ABR) today -- just in time for the 5th Annual Auntie's Day. As a 'DebutAunt,'...

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The One Sure Way to Get Married

(233) Comments | Posted July 20, 2013 | 9:43 AM

Jessica, an acquaintance, had unsolicited advice for me. When we bumped into each other on the street, she shared that she had recently become engaged. "I went to everything! Every party, every event, even the ones I thought would be awful. And then I met Matthew at a singles thing...

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