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Michael Ashley
Michael Ashley (a.k.a. "Mash"), is Founder & Chief Technology Officer at FastPencil, Inc. which helps authors connect, write, publish and distribute books with just a few clicks. He is a successful entrepreneur with over 12 years experience in web applications and Internet publishing. Mash is responsible for innovation and product strategy at FastPencil. In this role, Mash has transformed the company from an online writing tool, to the only end-to-end social self-publishing platform with multi-channel, multi-format distribution. In his free time you can find him stand-up paddle surfing in his hometown, Santa Cruz.

Blog Entries by Michael Ashley

E-Book Are Reshaping Publishing As We Know It

Posted January 6, 2011 | 01/06/11 05:30 PM ET

It's not all that shocking that TIME recently listed Apple's iPad as the most sought-after tech gadget in 2010. The capabilities of the iPad, as well as other tablets like Samsung's Galaxy Tab and HP's Slate, are virtually endless -- you can watch movies, play video games, catch up on...

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iPad -- Evolution or Revolution?

Posted February 9, 2010 | 02/09/10 12:30 PM ET

What's happening in the publishing industry is not evolution -- it's a revolution. The pendulum is swinging back toward the author and the iPad is just one more milestone along the way. Here are four reasons why the iPad is revolutionary:

1. It's not just a book on...

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Mobile Book Authoring Transforms Your Publishing Workflow

Posted January 7, 2010 | 01/07/10 05:29 PM ET

When the muse comes calling, you have to start writing. Today, that means more than just a pencil and paper. If you are a writer, it means mobile book authoring, editing and publishing. Here are four new technologies that will forever transform your workflow as an author:

SaaS Applications

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Four Reasons You Will Never Get Published

Posted November 20, 2009 | 11/20/09 11:49 AM ET

1. You don't know the right people.
2. 80% of you will never finish your manuscript.
3. Less than 2% of completed manuscripts get a publishing contract.
4. Traditional publishers don't believe your book will ever sell.

Fortunately for you, the publishing industry is in transition and...

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How to Win Big at NaNoWriMo

Posted October 29, 2009 | 10/29/09 01:21 PM ET

It Takes a Village to Write A Novel
You may have heard it said that it takes a village to raise a child. That's also true of novel writing. While the image of the lonely writer hammering away at her typewriter in a dark room for days on end...

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