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Michael Fertik

Entries by Michael Fertik

What We'll Encounter on the Path to the Jobless Future

(8) Comments | Posted September 22, 2015 | 12:20 PM

In just two short decades or so, we'll enter a jobless future.

Thanks to highly disruptive advanced technologies, jobs -- even industries -- will soon vanish, becoming remnants of a distantly remembered past. Other positions will be more efficiently done by machines, eliminating the need for human employees. This has...

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Privacy Bill of Rights Must Look Beyond the Symptoms of the Problem to the Root Cause

(9) Comments | Posted March 21, 2011 | 4:03 PM

This week's Privacy Bill of Rights hearing and headlines are proof that the time has finally come to address consumer privacy. Unfortunately, the action thus far is not nearly enough. It may be tempting to say that the devil is in the details of the various bills, but...

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Florida Senate: Campaign by Numbers

(3) Comments | Posted October 28, 2010 | 3:48 PM


We've heard it all before, the Internet is a game changer, it brings transparency, it delivers immediacy, democratization of content, accessibility. What it also brings -- something we're just beginning to understand the significance of --...

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We Don't Know Jack: Kentucky's Online Race Results

(66) Comments | Posted October 22, 2010 | 3:18 PM


What happens when you've got 155 "dopplenamers" versus your competitor's slim 2.3 name matches? When you're "Jack Conway" and he's "Rand Paul," the results are evident. We don't know Jack!

I need to make some full...

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Witches, Marxism and Mental Anguish -- That's a Spicy Senatorial Search Result!

(5) Comments | Posted October 13, 2010 | 2:21 PM


Thinking about publicly divulging your earlier dabblings in satanic rituals? Or considering an ironic, fringe title for an article in your college newspaper? Take a lesson from the Delaware Senate race. Everything you say or...

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DigitalDecision 2010: The Good, the Bad & the OMG Online

(1) Comments | Posted October 7, 2010 | 2:24 PM


Politicians, you've got a new element in your races: your Internet search results. The same three pillars still inform most campaign perceptions--the news media, the candidate's own messaging machine and word-of-mouth (WOM). What's changed is how these pieces mash together online, interacting...

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