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Michael Parrish DuDell
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Entries by Michael Parrish DuDell

Extreme Storytelling: What It Means for Your Business

(2) Comments | Posted June 15, 2012 | 2:19 PM

Hi. I'm Michael and I'd like to prove a point. But before I do, allow me a moment to better introduce myself. I'm going to give you two options for an introduction and let you decide which is more compelling. Stick with me here.

Option 1: I'm an entrepreneur....

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Unconditional Authenticity: The Future of Marketing

(2) Comments | Posted April 25, 2012 | 5:45 PM

If you happen to find yourself in New York City, it's worth hailing a cab simply to experience the latest safety message from David Yassky, Chairman of the Taxi and Limousine Commission.

The 20-second spot is designed to encourage passengers to fasten their safety belt and begins with Yassky making...

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Content Marketing: Why You Need it More Than You Think

(6) Comments | Posted March 9, 2012 | 5:26 PM

"But I'm not a content provider -- I sell shoes."

During a recent layover in Tulsa, I got into a conversation with an executive from a popular shoe company, and it wasn't going well. When we boarded the flight in New York City he thought he was in the...

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Mastering the Awkward Conversation in 5 Easy Steps

(5) Comments | Posted February 7, 2012 | 11:11 AM

Like death and taxes, you can't escape the awkward conversation. No matter what business you're in, there will come a day when you'll be forced to sit someone down for a good old fashioned confrontation. And while these uncomfortable chats are never enjoyable, they can be relatively painless and hyper...

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Fur: The Anti-Green Textile of the Season

(7) Comments | Posted February 23, 2010 | 5:31 PM

Recent chilly gusts and snowy falls have prompted frigid citizens across the globe to reach deep into their musty closets, in search of the perfect winter garment. While most earth-conscious consumers are mindful of eco fabrics, a few sneaky textiles have managed to stay hidden behind the false guise of...

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5 Budget-Friendly Ways to Give Back This Holiday Season

(3) Comments | Posted December 8, 2009 | 12:50 PM

The tinsel is hung and the Christmas music medleys have begun--ready or not, the holiday season is upon us!

At malls and shopping centers across the country, millions of Americans are fighting for parking spaces and speed walking through crowded aisles in search of that perfect present. But the...

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An Accidental Lesson in Responsibility

(2) Comments | Posted October 8, 2009 | 3:46 PM

Just days after my 14th birthday, I rolled up the sleeves of my youth and made a grand entrance into America's workforce. At an upscale bakery near my childhood home in Tampa, Florida stood an adolescent version of yours truly, apron-clad and grinning, perched carelessly behind a lengthy, oak-stained rectangular...

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Breakfast, Lunch and Dinner: The Green Movement's Dirty Little Secret

(27) Comments | Posted September 18, 2009 | 5:46 PM

It wasn't very long ago that I found myself huddled in the corner at a particularly fancy, über exclusive green-themed party in the trendy meatpacking district of New York City. I won't say who was throwing the bash, but they're a leader in the green industry and have a solid...

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