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Michael Seitzman

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We Are Steve Jobs

Posted: 08/24/11 08:55 PM ET

He said "point and click" and we all did. He said "pinch to make small," and we did. We did these things not because he told us to, but because he knew that we already wanted to.

He said we will carry our music in one place, and we did. He said we will download our entertainment, and we did. He said we could carry everything we need in the palm of our hands, and we did. He said that our technology should be a hub for all of our information, entertainment, and means of communication, and it should create an environment for us that feels comfortable, intuitive, seductive, and satisfying. He said we would not only desire that, we would not only embrace that, but we would ultimately require it. He said we would do those things and we did.

Steve Jobs hasn't merely created technology for us. He has created the way we interact with it, and in so doing he's recreated the way we live. I recognize that he's not dead and I'm not eulogizing, but this resignation means that this man has to do the unthinkable, for him and for us, which is to leave the place where he literally imagined us into changing the way we live our daily life.

We've evolved because of Steve Jobs. We see technology the way he sees it, and that's because he, like almost no one else, has always had a unique ability to see the world as we see it.

 
 
 

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He said "point and click" and we all did. He said "pinch to make small," and we did. We did these things not because he told us to, but because he knew that we already wanted to. He said we will ...
He said "point and click" and we all did. He said "pinch to make small," and we did. We did these things not because he told us to, but because he knew that we already wanted to. He said we will ...
 
 
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HUFFPOST SUPER USER
bowloforanges
"Je pense donc je suis"
09:52 AM on 08/26/2011
Good Morning.

I have to agree with you. I still have the SE/30 I purchased over 25 years ago.It still works. After reading your piece I realized that my whole day is made better by Steve Jobs.
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HUFFPOST SUPER USER
No Yards
I never said most of the things I said.
08:45 AM on 08/26/2011
Jobs did none of that .. what he did was create a big stinking heap 'o techno-conformity.

Funny, how when Jobs does it, it is called "genius", if anyone else tried to enforce a Jobsian level of conformity on any other area of our lives it would be called "communism".

Jobs is the communist of technology ... let him disappear into the trash bin of history where he belongs.
11:01 PM on 08/25/2011
Steve Jobs has had zero impact on my life, so please don't use "we".
HUFFPOST SUPER USER
JHuff68
10:30 PM on 10/05/2011
really? you never owned or used any apple product EVER? no ipod, never used itunes, etc, etc? doubt that
06:59 PM on 08/25/2011
Great writing Michael Seitzman. This is the kind of writing that has just enough intrigue to keep you reading and isn't heavy handed. Nice.
01:06 PM on 08/25/2011
We are steve jobs sheep
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Eris23
Justice is in indefinite detention.
12:26 PM on 08/25/2011
"He said "point and click" and we all did."

Actually, Xerox said that with the Alto. He ran with it, as did many others.

"He said we will carry our music in one place, and we did."

Not really. In fact, Apple was pretty late in the game on that.

"We've evolved because of Steve Jobs."

That's pushing it.
12:13 PM on 08/25/2011
Steve Jobs started a revolution that changed the way the average person discovers music and the way it is delivered to them. iTunes turned the music industry upsidedown, in fact.

The iTunes store equalled the playing field for many artists and I have discovered amazing musicians I never would have been aware of. Music was made accessible and easy to explore.

I think the most important contribution Steve made is inspiring the ordinary person to participate in the tech revolution. Before he came along things were done a certain way in IT and many talented people felt locked out of the industry.

He infused energy into the tech world and inspired an entrepreneurial spirit in people who probably would have only seen the high walls around the giant tech companies and no way in. He showed everyone that ideas count.

Hats off to you Mr. Jobs.

http://Thebigapp.tumblr.com
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Eris23
Justice is in indefinite detention.
12:33 PM on 08/25/2011
"iTunes turned the music industry upsidedown­, in fact. The iTunes store equalled the playing field for many artists and I have discovered amazing musicians I never would have been aware of. Music was made accessible and easy to explore."

Actually, the MP3 codec did that, particularly via the distribution network of Napster, Morpheus and Kazaa. Jobs merely capitalized on it after the fact. If anything, MP3.com set up what iTunes actually became (and was more artist friendly), particularly for independent artists. http://en.wikipedia.org/wiki/Mp3.com#Original_version
05:21 PM on 08/25/2011
True. I think Jobs had a talent for taking an idea and bringing it to another level. I hated the original mp3 stuff. And became more interested in music with iTunes. I will check out mp3.com, thanks.
HUFFPOST SUPER USER
Jarhead Vet
Eliot Spitzer for President!!!
10:42 AM on 08/25/2011
It would be a hell of a thing if the richest, most profitable AND one of the most powerful AMERICAN companies actually had the capacity to manufacture domestically. They can't even be bothered to build one token iPod plant here in the states, but they sure can sit and do nothing with the $78 Billion in cash (more money than the federal govt. has on hand right now).

Tell me gentle snowflakes, if a corporation doesn't hire people when it's at it's most profitable and successful, then when IS it supposed to hire?

Apple has abused the tax code for decades, done nothing but send your jobs to China and you sit there and praise and reward them.

And before you jump on your soap-box and start screaming, "BUT everyone makes their product in China". This is true... But not everyone is claiming to be the most profitable and successful AMERICAN company ever.

Sacrifice... you people cry when American Idol gets interrupted. If you gave up your precious iPhone the world would probably end for you... But you should think about it.
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HUFFPOST SUPER USER
Rita Khanna
Social liberal but fiscal conservative
07:29 AM on 08/25/2011
Have not bought one apple product but still admire Steve Jobs. More than the product he sold ideas, and design. product everyone had but ideas and breakthrough designs only him.
Great chap.
07:13 AM on 08/25/2011
We are Human.
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04:45 AM on 08/25/2011
He said "confine yourself to a narrow corporate vision of how media products should be delivered over the Internet" and we said .... "Hm, Android, looks interesting."
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04:28 AM on 08/25/2011
Much though I admire some of what Steve Jobs has done, there are a lot of less admirable things, such as children in China building the products.

In any even, this particular article about him assumes that everybody is a Mac-head, which is absolutely not true, even for some graphic artists. I have never been able to figure out how to work a Mac, though I am a Dos/PC/Windows whiz.
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HUFFPOST SUPER USER
WebCommoner
01:51 AM on 08/25/2011
It is no coincidence that most touch screen phones available on the market today resemble the iPhone. Unfortunately, without Steve's vision, I see Apple going the way of Microsoft. It's already happening. Just look at the Lion "upgrade" for Mac.
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01:46 AM on 08/25/2011
Great guy-BUT! He copied others. He was no original and sure did not start anything like Steve Gates ofr thousands of others.
02:34 AM on 08/25/2011
you got it totally backwards - what a DB
10:06 AM on 08/25/2011
Youre joking, right?
01:21 AM on 08/25/2011
I'm not steve jobs, i'm unemployed and broke.