08/01/2009 05:12 am ET | Updated May 25, 2011

Do You Use a Vibrator?

Apparently half of adult Americans use vibrators, according to a new study. That does not mean that women use vibrators and men don't. Rather it's 50% of women and 45% of men. Although, according to the study, "most" heterosexual men use a vibrator on women, who one might suppose are already in that slightly more than 50% category. Only 17% of men use it on themselves for "solo masturbation," according to the report, which is more or less what masturbation is.

The vibrator survey was underwritten by Church and Dwight Co. Inc., who I would have sworn made a fine gentleman's shoe, but who make Trojan condoms, which now seem to be called "sexual health products." Church and Dwight, which, in addition to manufacturing Arm & Hammer (the company is the leader in bicarbonate technologies) and Aim toothpaste (which I use), also makes vibrating cock rings, which perhaps explains why the vibrator usage numbers among men are so surprising. Of further note, infomercial king Billy Mays was Church and Dwight's main pitchman, though I don't know if he ever pitched a cock ring -- and both his death, this week, and the vibrator use survey made it to Newser's most popular story list.

The report on the study -- which is published by the Journal of Sexual Medicine, which may be a fine publication but whose link is currently broken -- comes via the website LiveScience and is sketchy about the exact universe here.

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