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The Wrath Of Grapes: Oklahoma City MAPS Its Future

Posted: 06/29/2012 2:05 pm

While we see the national economic numbers like everyone else and understand the challenges facing many American cities, these are good days in Oklahoma City. We found a concept that works here: investing in ourselves.

The Oklahoma City Thunder reached the NBA Finals. We hosted Olympic kayaking trials on the Oklahoma River this spring. On any given weekend, the Bricktown entertainment district is packed with people who are dining, enjoying canal boat rides, taking in movies or attending a baseball game in our downtown ballpark. People passing through Oklahoma City on I-40 drive under the iconic Oklahoma City SkyDance Bridge sculpture and have a dynamic view of the state's largest building, the Devon Energy Center.

None of that existed 20 years ago. No NBA franchise or arena. No state's tallest building or downtown ballpark or movies. I-40 was several blocks north and crumbling. There wasn't an Olympic rowing/kayaking training center. Heck, there wasn't even a river.

What happened?

Twenty-five years ago, Oklahoma City was competing for businesses with a toolbox full of attractive financial incentives and we were coming up short. We asked for a candid appraisal from a notable business we didn't get and were told that our incentives were as good, or better, than the competition. They simply didn't think their employees would want to live here.

Naturally, this came as a shock to us. We knew we had great people. We had a low cost of living, good schools and were considered a great place to raise a family. But we lacked the quality-of-life amenities that separate good cities from great cities.

Oklahoma City decided to change that.

An innovative new program, Metropolitan Area Projects (MAPS), was developed through which we could invest in our community. The program featured defined capital projects that would be funded by a penny sales tax. The tax would have a start date and an end date and the projects would be paid for in cash, without incurring debt.

In 1993, the first MAPS vote proposed the construction of a 20,000-seat, indoor sports arena; construction of a 15,000-seat downtown ballpark; construction of a new downtown library; construction of the Bricktown Canal; development of a trolley transit system; development along the North Canadian River; and renovations to the Civic Center Music Hall, Cox Convention Center and Oklahoma State Fairgrounds.

It was an unprecedented endeavor for the community and many didn't know what to make of it. While it narrowly passed, it was ultimately a huge success that paved the way for Oklahoma City's current renaissance.

As a result of the original proposal, Oklahoma City's Bricktown, with its canals, restaurants and hotels, is the most popular and lively entertainment district in the region. The river -- formerly a ditch that we had to mow from time to time -- is now filled with water and hosts a world-class, U.S. Olympic rowing training center. The ballpark is home to the Houston Astros' AAA team and the indoor sports arena is home to the Oklahoma City Thunder, one of the most successful franchises in the NBA and certainly the hottest ticket in town.

MAPS 2 went before voters in 2001. Dubbed "MAPS for Kids," the $700-million initiative includes more than 100 Oklahoma City-area school projects, from extensive renovations to new school construction, as well as technology upgrades, new school busses and other improvements. With the addition of a $180-million bond issue and an eye on addressing childhood obesity issues, new gymnasiums were added to all of the Oklahoma City elementary schools.

In 2009, the people of Oklahoma City chose, once again, to invest in their city through MAPS 3, an ambitious $777-million plan that dramatically changes the face of downtown Oklahoma City.

The third MAPS program features a 70-acre central park linking the core of downtown with the Oklahoma River; a modern streetcar system; a new convention center; miles of new sidewalks and hike-and-bike trails; river improvements, including a public whitewater kayaking facility; senior health and wellness centers throughout the city; and improvements to the State Fair Park public buildings, meeting halls and exhibit spaces. All of these projects are moving forward. Several are in design phase. Funding is in place and all will be completed.

At the same time, we are wrapping up Project 180, a three-year, $140-million redesign of 180 acres of downtown streets, sidewalks, parks and plazas to improve appearances and make the central core more pedestrian-friendly.

The bottom line is that we have entered an age when local communities need to invest in themselves. Federal and state dollars are becoming more and more scarce for American cities. Political and civic leaders in local communities need to make a compelling case for this investment.

The will to invest in our community was born of a need to attract and retain talent that is drawn to urban areas with a quality of place. As Oklahoma City maps its future, creating an urban core that attracts this young, mobile, creative and highly educated talent pool is top of mind. It's our belief that jobs follow this talent pool and we are certainly seeing evidence of that in Oklahoma City, where in addition to a growing number of corporate career opportunities, we have also been named by the Kauffman Foundation as the most entrepreneurial city in the country, with the most start-ups per capita. Oklahoma City currently has the nation's lowest unemployment rate (4.5 percent) among cities of more than one million people.

At the same time, we are seeing evidence that the erosion of talent has stopped. According to Census numbers, for the first time we can recall, more people from Texas and California are moving to Oklahoma City than vice versa. John Steinbeck famously chronicled the migration of Oklahomans to California during the Depression-era Dust Bowl in The Grapes of Wrath. What we are seeing now is the wrath of grapes.

In a decade, downtown Oklahoma City is going to look remarkably different than it does today. Through three MAPS programs, the people of Oklahoma City have embraced the value of investing in their community and are creating a city of the future that works, in every sense.

 
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MSROADKILL612
love auto biographys. any appS to write mine?
09:52 PM on 07/03/2012
Or the gripes of wasps?
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MSROADKILL612
love auto biographys. any appS to write mine?
09:51 PM on 07/03/2012
Isnt it the gripes of fracks?
09:17 PM on 07/03/2012
We came here with the Air Force 17 years ago and here we are still. I have to say as a liberal I am always quick to criticize the "Okies" when it comes to politics. Yet, this Republican Mayor of OKC is somehow very likeable. (I think he used to be in radio.). Every time they vote to extend the penny tax to do another MAPS project the local AM stations sound like Glen Beck. But the tax always passes and each time it passes with a little wider margin. This place really is a contradiction. They finally elected a governor who brought the lottery to the state, (Governor Henry a Democrat, not Fallin a Republican), but still you cannot buy wine in grocery stores (although I think that may be on the ballot in November). It seems like although some people still fight to keep progress at bay the city has decided that in order to attract business it has to keep moving forward. The ultra right wingnuts in state government get to vote against Sharia law but all the saber rattling over things like abortion ultimately get voted down because that isn't the way to attract and hold on to young entrepreneurs. It's not talked about but they even included sexual preference as a protected right in hiring. Unemployment is low here but wages aren't necessarily high. There seems to be a lot of new construction here but the roads are still in pretty bad shape. Now with
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moroccantreasures
12:48 PM on 07/03/2012
We decided to NOT move anywhere near OK City because of all the missing and murdered women. Oklahoma city is going to crap and quickly! If you are not into conceal and carry better make the change its one nasty dangerous place.
09:25 PM on 07/03/2012
I don't see this. Maybe you had a bad experience?
05:27 PM on 07/02/2012
I'm a native of Oklahoma City and lived there until I was forty. I would never move back unless and until the dismal arts scene changes. Most natives of OKC only care about sports so naturally things like having an NBA franchise is an incredibly big deal. I'm not discounting the financial implications of having a successful sports franchise but in terms of attracting well educated people from other parts of the country, having a thriving, vital arts community is indispensable. The orchestra in OKC has been third rate (to be charitable) since the late eighties and the art gallery, while improved, is far from world class. Community leaders and businessmen, including the mayor, need to learn from Ft. Worth. Leaders there, primarily the Bass family, stepped up to the plate and developed a first class orchestra and a thriving arts community. The Kimbell Art Museum is world class and has several incredible exhibitions every year. Oklahoma City needs to wake up and develop something to make the city a desirable place to live other than professional sports and skyscrapers.
10:52 AM on 07/02/2012
I've lived here all my life and the changes we are undergoing are amazing. While we still have our redneck population I am finding more and more diverse people living here every time I go out. When I'm out-of-state and people ask about OKC I have always told them in the past that we all live in teepees and ride horses, hoping no one would want to move here and fill the place up. It's getting harder and harder to convince people of that now, so I just hope we don't become too overgrown. But thanks Mitt, this is going to be a great place to grow old in.
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BLKinNV
10:35 AM on 07/02/2012
This is the same town where in the 90's myself and an african-american woman were glared at by the majority of the restaurant we were in. Oklahoma City might shine itself up, but underneath it all is still a bigotry and ignorance like none I've ever seen anywhere else in the US.

This is a city that had its police force go out and confiscate videos from rental places because they deemed it obscene. Imagine that for a moment, You've rented an award winning movie, and the POLICE show up on your door to confiscate it. The funny part was one of the people they tried to confiscate it from was an ACLU lawyer.

My decision to leave Oklahoma in 1998 was one of the best decisions in my life, and no amount of fresh paint slapped over it could ever convince me to move back to that red-mudded hell-hole.
10:59 AM on 07/10/2012
It's good to see you're keeping an open mind about OKC, that's very forward thinking of you.
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BLKinNV
11:14 AM on 07/10/2012
I left for a reason. Its entirely possible that the most conservative district in the nation has changed the way it bows down to OCAFA, but I don't intend to return there to find out.If oakies put half as much effort into protecting the 1st ammendment as they did then into protecting their 2nd ammendment rights it' would have been a far better place to live.
09:35 AM on 07/02/2012
OKC had best take major steps to get it's gang problems under control before it becomes another Los Angeles or Detroit.
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KarmaPatrol
Riverboat Gambler, satellite whisperer. Independe
01:17 AM on 07/02/2012
Natural gas fueled good times and I've met various professionals from OKC who are upbeat on their city in terms of infrastructure improvements. Hopefully it's more than just looks and addresses the mayor's concern about obesity. Talking about safe walking and biking trails to burn those calories off, especially from a night at the Brickyard ... those barmaids are irresistible, forcing me to drink and buying them sugary concoctions.
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jeffrey678
You don't happen to make it. You make it happen.
08:08 PM on 07/01/2012
Oklahoma City is at the heart of the country’s energy belt. When oil prices dropped in the 1980s, the region suffered through stagnant growth. Now, as petroleum spurts as a hot commodity, the energy business is fueling a steady employment environment. Two of the companies atop the Fortune list, Chesapeake Energy and Devon Energy, are major contributors to the 1,300 new energy jobs birthed in the city in 2010 alone. The number of oil and gas rotary drill operates in the metropolitan region is 14 times the national average. Whether or not the “creative class” is truly behind the city’s prowess is a disputable question.

http://www.forbes.com/sites/markbergen/2012/01/23/thunder-in-oklahoma-city-creative-class-or-oil-and-gas/
06:22 PM on 07/01/2012
Progressives and conservatives do agree on a lot. Fiscal conservatism is not anti progressive.

Too few on this thread noted the bigger issue. Paying cash. Paying up front saves massively. Cutting lenders out of the loop is not Wall Street conservatism.

Funding wars and tax cuts on the credit card is not conservative either.

Real conservatives and progressives need to work together. We're on the same side often.

I love the idea of tax increases that expire and are dedicated to specific projects with close oversight.
11:42 PM on 06/30/2012
I was in OKC a few weeks and the City's rebirth is both real and visible. It's surprising it occurred at all given the state's adversity to government and taxes.

The interstate system in an around the state has been completely rebuilt - with Federal Funds. Sound barriers that border the highway are not your run of the mill sound barriers. They are etched with scenes of buffaloes, cowboys, and other western scenes as are the highway overpasses. They look fantastic, but I'm sure it came with a premium price tag that tax payers across the country will be paying. The term "extravagant" comes to mind.

The local government built 2 facilities for the professional sports teams to use. The Government paid for it. This is something that did not happen in my adopted home state of Massachusett when it came time to build a new Boston Garden and a new Football stadium for the New England Patriots. In liberal Massachusetts, those sports facilities were built with private funds.

And let's not discuss how a firm that receives subsidies from the Federal Government owns the OKC Thunder.

I don't begrudge Oklahoma for tapping into Federal funds or for building facilities for the local sports teams. Just don't act like you'd prefer to go it alone. Just don't act like you aren't firmly attached to the Federal teat.
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11:32 PM on 06/30/2012
I am in Oklahoma City at the moment on the way across country in a moving truck. HOW ABOUT YOU FIX YOUR HIGHWAYS!!!!! I don't think I have ever driven on worse highways and now I bet i have a bunch of broken stuff in my truck. How about infrastructure? you save money on taxes but I bet you have to spend more in car repair!
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BLKinNV
10:38 AM on 07/02/2012
for the longest time, a lot of their highways around OKC did not have on-ramps. The turn near the WR airport was banked in the opposite direction it should have been and was a site of more truck overturnings in two years that I've seen in 30 years in other locations.
11:49 AM on 07/03/2012
You realize that is a state issue and has nothing to do with Oklahoma City, right?
01:23 PM on 07/06/2012
good to see you on here casey... i was surprised at the level of intelligence in the comments section. i always thought the huff post brought in better...
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FloaterBall
The future ain't what it used to be
10:34 PM on 06/30/2012
I've been working in OK the last five months (construction)....the people are super-friendly if a bit conservative... but it's the BUGS that drive me crazy!!! I hadn't realized how heavenly Colorado was 'til now. Bugs don't live at altitude!!! My dog never got fleas in Denver! I never had a scorpion scurry across my living room floor before! But I love my Okie compadres...Good on you OKC, I'll b e visiting Remington Park soon to spread my "wealth'' around.
10:05 PM on 06/30/2012
Smart government?

Just one example

Here in Oklahoma the right spent I don't know how much taxpayer money to make sure we never have SHARIA law while at the same time spending I don't know how much taxpayer money suing against Obama care that all the lawyers say is just a waste of money because they have no chance, it will have to be done in congress.