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Mike Lux

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Bringing It All Home

Posted: 10/28/2012 9:28 am

I am a huge fan of the idea of the Obama campaign closing with putting out an economic plan for the next four years. This is something I have been urging on them not only them but a number of other candidates in tough races for quite a while. I really believe that voters have a deep innate understanding that the economy came off the rails four years ago in a more serious way than usual, that it was due to some big structural problems that had been building for a long time, and that we needed some big, comprehensive ideas to revive the middle class and get the economy back on the right road. I think a great many Americans understand this deep in their bones, far better than the elites in DC who are in too much of a bubble, and are doing too well, to get it. Because of this, voters have been hungry for a serious plan, for big ideas on how to deal with what ails us.

So I am very glad that the plan is the central part of Obama's final message, and I think it is working: Obama remains ahead in the all-important swing states. I would have opted for a bigger and bolder plan if I were writing it, both for political and policy reasons, but having this plan be at the heart of the closing argument is a great thing. But there are two other pieces to the message that I think should be part of the entire Democratic party's end game message, and their progressive allies as well. These campaigns have a lot of ads running, and a lot of speeches being given, and there can be more than one element to the message.

The first is to bring the 47% video back to the table. That video came out shortly after the Democrats cleaned the clocks of the Republicans in terms of convention messaging. Voters had moved decisively toward Democrats, in races up and down the ticket, after hearing the two parties contrasting messages of "you're on your own" vs. "we're all in this together" -- and then the 47% video reinforced and hardened voters' rejection of Republican values. We had them on the run with a gap that was widening and solidifying. In the aftermath of the first debate, where Romney acted like he was a Democrat and the president failed to make a strong values argument, and worst of all failed to make the contrast between the ideas Romney discussed in the 47% video and Obama's "we're all in this together" values, the race returned to the deadlocked election it had been before the conventions. Worse, the Obama team and the many Democratic outside groups doing ads didn't go back to that values argument which the 47% video invoked, and voters stopped thinking about it. I hope that both the progressive groups doing ads and mail and calls in the final days of the campaign and the Obama campaign make the 47% part of the closing argument.

Here's the other thing I hope the president, vice president, and Democrats in general do in these closing days: remind voters that this is not just about Romney but about the entire philosophy and values of the Republican Party. One of the things that is absolutely clear in the polling reports I am reading is that the reason the president remains ahead in the swing states is that the brand of the entire Republican party, including Mitt Romney but not exclusively him for sure, is dragging them down. Congressional Republicans, whose intellectual leader is their VP nominee, is the most unpopular institution in American politics.

It's been interesting to me throughout the campaign that Obama has run pretty much exclusively against Romney and to a lesser extent Ryan, and have never chosen to run against the far more unpopular Republican Congress the way we did in the 1996 Clinton re-elect, and the way Harry Truman did in his 1948 campaign -- the last two Democrats to run for re-election with Republicans in control of the House. In our 1996 race, we made the decision early on to make the race not against Bob Dole but far more against Newt Gingrich -- we ran far more attack ads against Newt than we ever did against Dole.

There are some differences between this year and '96, of course. Boehner never made himself into the polarizing figure that Gingrich did early in '95, and Romney has had far more vulnerabilities (the appalling things he did at Bain Capital and the 47% video among them) to exploit than Dole, who was, well, dull. But I hope we close this campaign by reminding voters that the values of the 47% video and the Republican convention are not just Romney's values, but his party's values, and that putting them in charge of the country would be a disaster. It would also be a big boost to all these House and Senate Democrats running with Obama, which they need given the fire hose of nasty ads Karl Rove and his big money boys are spewing out. When George W. Bush ran for re-election in 2004, his campaign made it a point to run on an anti-Democratic party message because they wanted to sweep more Republicans in with them, and it worked. In the closing days of this campaign, Obama should be doing the same.

None of this contradicts promoting the president's plan. In fact, the contrast between Obama's pro-middle class, we're all in this together plan, and the values of a Republican party who believes that 47% of Americans are lazy welchers could not be a stronger end game message.

 

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BuckCarson
Life outside the ObamaSphere
05:45 AM on 10/29/2012
There is no good plan. It is a comic book of fantasy.

47% Video. It just reminds people we are headed for Greece. You see when 51% receive more than they give, the economy falls. I assume this is obvious, but wouldn't be surprised if you did not understand.

If Obama promotes the plan, he loses. It is an impossible plan, intended only for the most insular of the democrat mindset.
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LiberalDemIda
You can't spell "Conservative" without Con.
03:45 AM on 10/29/2012
Very good post, Luke. Yes, the president and his team should pound Romney's 47% tirade over and over again. This was the REAL Romney; the one behind closed doors among his peers. This is what Romney really thinks of the unwashed masses, and the American people, with their propensity to forget what happened 48hrs ago, need to be reminded that if they vote for him and he carries out his war on the middle class, they have no one else to blame than themselves.
12:36 AM on 10/29/2012
The irony of this whole 47% statistic, is it is wrong, and Romney screwed up when he used it. Sure there is a portion of our population who have lived off their family, friends and or welfare for various reasons who have never paid federal taxes. But to group 75 year old people like my parents who worked 50 years of their life paying income taxes, who are now retired, and living off less money than is required to pay taxes on, in a huge insult.
I'm 52, and originally lost my job in the internet bubble of 2001. Since then I have been self employed, and evidently handled my house hold budget better than our House of Representatives handles Americas budget. There have been several years I did not make enough to pay federal taxes, but I had to pay $2,400.00 in property taxes. Good thing I planned ahead.
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Jay Daterman
Dump The Teapot
05:00 PM on 10/28/2012
If RomRy are elected we can consider ourselves denizens of the Koch economic plantation with the teagop as the overseers.
03:02 PM on 10/28/2012
Let's hope Axelrod knows that the Romney campaign's closing strategy is to innundate the media with Romney.
05:32 PM on 10/28/2012
They know this and are asking for contributions. I just sent one and encourage everyone who can to donate whatever they can.
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09:39 AM on 10/29/2012
Obama campaign specially Axelrod, sucks in taking advantage of these opportunities. To me it looks like they've already forgotten about 47%. No TV ads, nothing.
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Earl King
I intend to live forever, or die trying
02:05 PM on 10/28/2012
Your philosophy would create a country of whiners who complain somebody made my life awful so gimmie money. A party who sees no problem with ignoring the life of the unborn children. A party who's roots are not in opportunity but in the corruption of Unions and Politicians. A party believes Govt. is a better guarantor of your destiny than yourself. A party who has no problem with being $20 Trillion in debt and borrowing so much money it'll bankrupt our country. You jeopardize my children's future to borrow money fund your pet projects....solar panels, turtle crossings and Big Bird. A Big Bird who has a net wealth of $400 million and makes millions ever year selling toys. You sir have no heart. You would let Medicare go broke....not one solution to its fiscal problems. Yea, you really are special. A party who sees a war on women in America but refuses to declare a War on Women by people who actually kill them....A party who has a problem with a football praying before a game. A party who thinks its ok for non citizens to vote....a party who thinks its ok for its presidential nominee to spend over $1 Billion and throw out 30 years of public financing of presidential campaigns....wonderful
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Jay Daterman
Dump The Teapot
05:02 PM on 10/28/2012
Bet you loved it when Cheney said "deficits don't matter".
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09:39 AM on 10/29/2012
They suffer from selective amnesia.
07:01 PM on 10/28/2012
Your libertarian diatribe works beautifully inside the make believe world inside your head. Back in the real world, any objective analysis of historical precedent (including a comparison of the last 4 years to the preceeding 8) demonstrates that America is always better under Democratic presidents.

If you are worried about women, deficit reduction, and saving Medicare, voting for the Democratic candidate is the only intelligent option.
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Earl King
I intend to live forever, or die trying
12:55 PM on 10/29/2012
LOL...so yes if you like unfettered growth of government entitlement programs..more welfare, more dependence on Govt..then yes Democrats are best. If you a more socially liberal society that makes drug use acceptable, champion out of wed lock births which then make single moms more dependent on Govt then yes. Democrats are best. If you like our society and are not concerned that we are losing some values that create a cohesive country then yes Democrats are best. If you believe that Govt. jobs and union jobs create wealth...then yes Democrats are best. If you want $5.00 gasoline because it forces the poor in to public transit then yes...Democrats are best. If you want cars, utilities, houses, appliances to all cost more....Vote in Democrats. If you want your property taxes to keep rising higher and higher..because every problem with our schools must be able to be sovled by more and more money.....a bottomless pit...vote Democratic. If you want your city taxes to be higher so they are able to afford to give better benefits and salaries and pensions then you'll ever dream about to city employees...Vote Democratic. In fact they need higher salaries...so the Union dues can be higher to give to Democrats for their campaign funding....yep Vote Democratic.
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chergoyle3
God's Not Stupid...
01:01 PM on 10/28/2012
The 47% concept is hurtful because it relegates me to that segment of the American pie that is unimportant and a hindrance to the progress of my nation. Even though I have never been on welfare, worked my whole life, cared for two elderly parents and a husband. The only job I ever created was when I hired the youngster next door to cut my lawn. I gave him a bonus so that he could take a little girl on his first date. Still, I am made to feel inconsequential because I am not wealthy enough to be considered an asset of my country and because I cannot make the Romneys of the world even wealthier.
05:34 PM on 10/28/2012
Excellent and insightful comment! Faved by a fan.
12:37 PM on 10/28/2012
Like in 2008, the left wing media is doing all it can to hide the truth about the Obama administration from the Lemmings that vote for him.
Not a word from the H Post about the Benghazi investigations. The death of 4 Americans through the criminal negligence of the administration in not providing help before and during the attack , the subsequent snafu of the Obama press corp and then a cover up for 7 or more days blaming a "film" when real time commucations indicated a planned and organized terrorist attack.
05:39 PM on 10/28/2012
How about remembering the 3000 plus who were killed on 9/11 and the incompetent dolt of a president who had a warning and ignored it. How about his unholy war of choice with Iraq, predicated by trumped up lies about WMD? How about all the Iraqi innocent citizens who have been killed? Benghazi was a tragedy, but all the facts aren't in yet. Why don't you wait for the findings before rounding up a posse?
04:03 PM on 10/30/2012
LYNN_  The 9/11/01 was planned, prepared, trained, and set in place during Bil C. The implementation was under Bush at the very begining.
"The unholy war" was backed by most demos in Congress. They too believed the WMD (which by the way, Saddam did have about 500 of them in 2003)
Iraqi innocents continue to be killed with Obama. violence has increased since 2008. Over 1500 Americans killed during Obama's term  in Afgha. 1000 more than with Bush.
 
A lot of the facts on Benghazi are in. You do not know because you are an information challenged lefty. 
I feel good after my charity work of enlightening dumbos.
11:55 AM on 10/28/2012
Exactly backwards. Those are the values that will save what's left of our economy and morality. The Democratic party has dragged us down down down in all areas of progress, hope, honor and patriotism. Go MITT! Clearly a resurgence of all that is great and wonderful about America is embodied in this man.
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lhoffman5
72 yr old,Eisenhower Rep. Retired history Teacher
11:01 AM on 10/28/2012
First, I'd like to say that I agree with the article above. It is just good old fashioned common sense! I do hope that the President's Campaign has someone scouring pages like this looking for come good ideas. (like that would ever really happen)
Second: Undecided Voters: I do not think at this time that there really are as many as the pollsters tell us there are. I guess is that by this time most of them have made up their minds. Although, I do know of some people who actually make up their minds when the get to the polling station!
I really think that those " undecided" just like ALL the attention they get from the pollsters and the media.
Because, as old as I am, not counting the silly forms that the campaign send out, you know the ones with the answers printed on them that are designed to get the answer the campaign wants, I have NEVER been sent or called by a major polling organization for anything! I bet that goes for mega millions more of you out there as well!
10:56 AM on 10/28/2012
Good points made here.
CynH
Sometimes silence is just plain yellow
10:52 AM on 10/28/2012
I also wish the President would point out that it is the growing number of Republicans who are religious extremists who have had made this campaign about social issues despite the claims that it is about the economy. The democrats didn't dig this stuff up, the Republicans put it out there as a fundamental part of the their message, using the word Rape more times than I have ever heard in a Presidential race. I wish the President would point out that if the election was about the economy, the hard and soft sciences of math and economics would be the focus and Romney should be putting forth a plan that integrates the use of these basic tools in his plan.

Lastly, I will say it, but the President can't, there is an irrationality beyond the usual flip/flopping we often see in politics in Mitt's continuous shape shifting that is truly disturbing. I think people should really take note that Mitt's own wife has expressed concerns about his mental state and the Salt Lake City Tribune does not endorse him because of his erratic behavior during this campaign.
11:58 AM on 10/28/2012
IT is the Democrats who focus on social issue. Republicans have always focused on economic ones. That is the major difference between parties. Democrats love the entitlements, the liberal social and moral stuff and especially like to dived people into little groups based on those things and throw in race as well. Republicans on the other hand are interested in improving the economy first and foremost because they know we all do better when we are financially secure no matter who we are. In fact social issues begin to resolve themself when people are happily employed and their lives are ticking along nicely. They have less time to worry about being miserable. Democrats on the other hand thrive when people are unhappy and thus the focus is on nitpicking social issues.
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Bart DePalma
Bart DePalma
10:47 AM on 10/28/2012
The only significance of the figure 47% (and what Romney was referring to in that video) is that this is basically the ceiling of voter support for Obama.
10:57 AM on 10/28/2012
And the percentage of America that rich Republicans hate.
CynH
Sometimes silence is just plain yellow
11:32 AM on 10/28/2012
The 47% comment is significant in another way. It represents the spreadsheet mentality of CEOs who run companies to obtain short term gains for stock holders and private equity owners. It demonstrated a lack of knowledge about who the people were in that 47%, working poor, veterans, elderly, etc., many of whom were (and unbelievable still are) Romney supporters. CEOs are no longer capable to run companies without having all the cards stacked in their favor, and even then, with record profiles for many of them, they still find reasons to lay off workers.
12:00 PM on 10/28/2012
The 47% are those who are dragged along by the rest of society, and society is getting worn out with the effort. When capitalism is dead and gone and everybody is living like Greece and Iceland, then will you finally be happy?
10:31 AM on 10/28/2012
Based on the early voting in Ohio, and the long lines in Florida yesterday on the first day of early voting, I don't think that anyone is listening to Obama or Romney anymore. That 6-8% "undecided" are not, in my opinion, going to be swayed by anything either candidate says now; they're keeping quiet about who they will vote for, or maybe won't vote at all.

Also, where I went to vote yesterday it was a consistent 3 hour wait, from 7 AM through 7 PM, and everyone had the same opinion: I know who I want to win, and I just want to get this over with and not hear one more "ad" or speech or get any more polling phone calls.

Note to Obama Campaign for Florida Voter Turnout: They do not have enough special machines for people eyesight issues. The paper ballot they send you says that they have machines for special needs. At my polling place, a woman waited in line for 2 hours and then found out that if she had to use the special needs machine she would have to wait an additional 3 hours because they only had one of those machines and it was very busy. I don't know what kind of machine was involved. She brought her completed absentee ballot but wanted to vote "in person." They said she could (1) mail it or (2) void it and come back another day. She chose to void the absentee ballot.
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02:27 AM on 10/29/2012
What on earth is wrong with the dept of elections in your area? I've never had to wait more than a few minutes to vote in my life - some forty years of voting...
06:20 PM on 10/31/2012
Have you kept current with what has happened in some GOP-controlled states, especially Florida?
Florida reduced early voting days from 14 days in 2008 to just 8 days this year.  Florida eliminated the last Sunday right before general election Tuesday, the Sunday that has been a Souls to the Polls African American tradition for a while now.  And, also a general "go vote after Sunday church tradition"...not just for African Americans but for multitudes of churchgoers.  Therefore, hundreds of thousands of people had 8 days to early vote when 4 years' ago they had 14 days.  That is an enormous difference.  The length of time waiting in line (2-5 hours, depending on where you go to vote) has dissuaded many seniors.   They are asking for absentee ballots NOW, less than a week before the election day, because they heard about how long it takes to stand in line and they cannot do it physically.   Hooray.  The GOP wins.   Seniors are giving up.  They cannot handle those long lines.  None of their votes will count, even if they send them in.  There is no way they can receive those absentee ballots at this late date and mail them and have them received and counted, before a winner is announced in Florida.   Even my own mother asked for an absentee ballot just yesterday, even though I offered to go to the polling place with her and be her placeholder in line, because she cannot stand in line for
01:27 PM on 11/03/2012
It is Florida.  That alone, should provide an answer for you, but I will elaborate.  Think about 2000.   Palm Beach County.  The recount.  The butterfly ballot.   The hanging chads.   All blamed on seniors when truth is that the ballot was entirely confusing to people of all ages and bore no semblance to the sample ballot that had been sent to all of us in the mail.  And, then, the United States Supreme Court, effectively, deciding the election. 
In the 2008 primary, because the GOP decided to hold the primary earlier than the big RNC power-brokers wanted, only half of our delegates ended up being counted.   In the 2008 general election when there were 14 days for early voting, the lines were still between 2-4 hours, because there were not that many polling places in any county for early voting.  So, what did they do for the 2012 election? Expand opportunities?   No.  They reduced the early voting days from 14 days to 8 days and eliminated the Sunday immediately before Election Day.   Hours are 7 AM to 7 PM.  Overall, 3 weekend days for early voting (October 27 and 28, and November 3); the other 5 days were during the week, when most people cannot vote because they need to be at work.  Yes, if you were in line when the clock rang 7 PM, you could stay there and vote.  For many people, that would mean, in most cases, rushing to the polls after
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janmB
loves life
10:27 AM on 10/28/2012
Some people who think Romney is a "job creator" haven't gotten the full details and it's not only about the death of the company or sending the people's jobs to China . The connection between the families involved with Bain's founding (ROMNEY) and those who financed death squads in S.A. was made by the Boston Globe in 1994 and the Salt Lake Tribune in 1999. This election cycle, Salon first raised the issue in January, and the Los Angeles Times filled out more of the record.