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The New DNC Ad

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Have you seen the new ad the DNC is going to run against McCain? Apparently the Democrats are calling McCain out and they may be doing it today in order to take advantage of network and cable news coverage of the Pennsylvania Primary. It doesn't sound like the DNC has the coin to run it across the country but some of us will be able to enjoy it from the comfort of our own airport gate on a ceiling-hung television.

I have to say, it does a good job of showing John McCain to be out of touch and will try to position him early in voters' minds. I think it will be hard to paint John McCain as dishonest or to be of ill character, despite his temper. In the ad I don't see a John McCain who is misleading anyone on purpose. I see a well-intentioned McCain either not knowing the facts (big problem) or forgetting them (another big problem).

It will be interesting to see how other audiences will react to this.