THE BLOG

Strip Down for Summer: The Minimalist Approach to Makeup

06/10/2013 12:13 pm ET | Updated Aug 10, 2013

If you have any doubt that minimal makeup is the look for the northern hemisphere summer 2013, take a look at Gisele on the cover of this month's Vogue Brazil. Sporting a healthy glow and very little else, she exemplifies the free-spirited beauty many women aim to channel when the mercury rises. Supermodels aside, every girl can benefit from a pared-back approach to makeup during the summer months. It can be difficult to abandon your go-to makeup statement, so here are my tips for downsizing.

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Go-to Look: A melt-proof smoky eye.
When you've become accustomed to seeing yourself with heavily lined eyes it can be a bit confronting to dial down your eye makeup. Of course anyone who's suffered through a humid day, constantly cleaning up wayward liner knows it's worth the effort. To make eyes pop without the smudge factor, line the lower inner rim with a flesh toned liner (my new Eye Bright Inner Rim Eyeliner won't budge even in the steamiest conditions) and apply a waterproof mascara to top lashes only. Blink a few times and in doing so, you'll coat bottom lashes with just the right amount of mascara and zero risk of migration.

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Backstage at Talulah, Mercedes Benz Fashion Week Australia 2012

Go-to Look: Full-Coverage Foundation
As BB creams and CC creams continue to take the beauty world by storm, there are still plenty of women who won't leave the house without full-coverage foundation. If you're trying to lighten up for summer, remember that foundation doesn't have to be an all-or-nothing proposition. A good BB cream or tinted moisturizer will give you just enough color and coverage and in these formulas, decent sun protection. If you can't let go of your favorite foundation -- even for a season -- then apply a little to what I call the feature focus area of the face (around the eyes, nose and mouth) and blend blend blend outwards so that it's virtually undetectable.

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On the runway at Karla Spetic, Mercedes Benz Fashion Week Australia 2013

Go-to Look: Bold Matte Lip
There are few things I love more than a strong lip, and a signature matte shade is an easy way to make a sophisticated statement that works beautifully throughout most of the year. That said, it can look a bit heavy handed during low-fi summer days. Try swapping your lipstick for a brightly colored gloss in coral, fuchsia or cherry red, or create a stain by pressing your favorite lipstick (or even blush) with your fingers onto the lips, building the voltage in doses. You get just enough of a color payoff minus the maintenance!

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A look from Mercedes Benz Fashion Festival in Brisbane