As we glance at the independent cinema that broke out this year, we notice a disturbing trend. Pretty much every major arthouse hit this summer is something that would have been a mainstream release ten or even five years ago.
Talk to Pharrell Williams for five minutes, and you'll instantly understand his need to work with others, push himself and expand his repertoire. It all comes down to his perception of the American Dream, and how he chooses to lives it.
By owning the day to day computing experience of so many people Apple is looking to lock down how people expect technology to work, and in doing so limit where their competitors can make headway in nearly every market.