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Ad Council

Video Of A Strawberry's Journey From The Farm Is Surprisingly Moving

The Huffington Post | Casey Williams | Posted 07.06.2016 | Green

Every strawberry has a story. Often, it’s a tragic one. A recent video from the Natural Resources Defense Council tells the story of one strawberry...

Furry Celebs in the Spotlight for National Campaign to Promote Pet Adoption

Wayne Pacelle | Posted 01.29.2016 | Green
Wayne Pacelle

They are serving as ambassadors for us in our quest to connect people with homeless animals and to save millions of lives.

How A Powerful Anti-Bullying Message Became One Simple Emoji

The Huffington Post | Damon Beres | Posted 11.04.2015 | Technology

There's no need to explain that bullying is horrible, but the problem might be worse than you realize. Kids who witness bullying are more likely to st...

Breaking the Code: How the Ad Council Uses Tech for Social Good

Saeed Jabbar | Posted 05.12.2015 | Home
Saeed Jabbar

Chances are you've come across a public service announcement (PSA) from the Ad Council, such as their recent "Love Has No Labels" campaign that went viral with over 86 million views. I interviewed Laurie Keith, Director of National Media Accounts at the Ad Council, to shed some light on how technology is used to empower their campaigns.

Getting Real about 'Unconscious Bias' at IAB 2015

Shelley Zalis | Posted 04.21.2015 | Women
Shelley Zalis

Change won't happen if we just talk about it, it will only happen if we do something about it. Here are some key takeaways to bring to your workplace:

Women Can Do Anything Men Can Do, But Here's One Surprising Thing They're Even Better At

Mary Ann Bauman, M.D. | Posted 01.12.2015 | Healthy Living
Mary Ann Bauman, M.D.

Who would have thought that these catchy lyrics from the 1946 Broadway musical Annie Get Your Gun would fit so perfectly into a conversation today about women and heart disease?

Let's Make Sure Our Kids Have Healthy Smiles

Kristina Guerrero | Posted 12.10.2014 | Impact
Kristina Guerrero

I have been lucky in my life. I have been lucky in ways that I could not have imagined. I grew up in Sunnyside, a small town in south-eastern Washingt...

The Most Overlooked Opportunity in American Business Today

Paul Kendrick | Posted 11.24.2014 | Business
Paul Kendrick

More than four million positions are vacant right now in the United States. Businesses are looking at a future where their need for qualified people is only growing. The problem is, we're thinking about qualifications in the wrong way.

Take Time to Be a Dad

Titus O'Neil | Posted 08.11.2014 | Impact
Titus O'Neil

While my fans may know me as a larger-than-life WWE superstar who takes no mercy in the ring, one thing they may not know about me is that outside the ring, I am a loving, proud, hands-on father of two wonderful sons.

Why We Must Support Caregivers

Debra B. Whitman, Ph.D. | Posted 05.26.2014 | Fifty
Debra B. Whitman, Ph.D.

Imagine your day goes something like this: You get up, get dressed, cook breakfast, make bag lunches for the kids, drop the kids off at school, rush...

Review: How McGruff and the Crying Indian Changed America

Fern Siegel | Posted 01.23.2014 | Books
Fern Siegel

If you watch Mad Men for the campaigns, as much as the back-room machinations, Wendy Melillo's new book, How McGruff and the Crying Indian Changed America - A History of Iconic Ad Council Campaigns, is an intriguing read.

Billboards That Do Damage

Robert Shireman | Posted 11.24.2013 | Impact
Robert Shireman

This billboard looms ominously over a busy thoroughfare in a troubled neighborhood. A creation of the Ad Council, it is designed to reduce school truancy. In fact, it is more likely to have the opposite effect by making dropping out seem acceptable.

Closer Than You Think: The Story of Hunger in America

Chuck McBride | Posted 10.27.2013 | Media
Chuck McBride

Many Americans think hunger is an issue that affects "someone else." It does not affect anyone other than the homeless or the extremely poor. The truth is over 50 million people in the United States quietly struggle with hunger. As a child, I was one of those people.

WATCH: Matt Lauer's Sneaky PSA

Posted 02.11.2013 | Media

The "Today" show's Matt Lauer shot a public service announcement on a social issue near to his heart: fatherhood. The 30-second spot follows a snea...

Sustainability Marketing Needs 'Here's How' Not 'Just Say No'

John Friedman | Posted 06.23.2012 | Business
John Friedman

Because balancing the issues around climate, health, wellness, societal 'good' and cost are interrelated, the question is far more complex than a simple Boolean (yes/no) choice.

Rosie The Riveter! Smokey The Bear!: Best Advocacy Ads Ever

Peggy Conlon | Posted 04.14.2012 | Impact
Peggy Conlon

Seventy years ago, Americans were trying to crawl out of the Depression, facing unemployment, poverty, war. I won't try to compare the two times -- it's impossible. But what strikes me is the Ad Council had its roots in helping America face adversity and we're still doing it today.

WATCH: LeBron James Addresses High School Dropout Crisis In New PSA

Posted 01.10.2012 | Black Voices

One high school student drops out every twenty-six seconds, a statistic LeBron James says he was determined not to be a part of in a new public servic...

Christiane Amanpour, Brian Williams, Charles Osgood and Me!

April Rudin | Posted 12.17.2011 | Media
April Rudin

I scanned the room quickly to get a sense of who was there. Immediately, I noticed Christiane Amanpour talking quietly with Charles Osgood. I walked over and began listening as Christine told Charles of their first meeting.

The State Department and USAID Get It

Alex Wirth | Posted 11.28.2011 | Education
Alex Wirth

This weekend I was in New York for a State Department Panel entitled, "Youth Driving Change: Global Youth and Civic Engagement." The event itself was just as amazing as the story behind it -- one that is still developing.

Fight Arthritis - Keep Moving!

Billie Jean King | Posted 11.01.2011 | Impact
Billie Jean King

If you have arthritis like me, you know that sometimes the pain can feel unmanageable. But I am here to tell you there are ways to manage it. The key is to keep moving and take part in some form of physical activity every day.

Learn to Save a Loved One With CPR -- It's Not Rocket Science

Debra Bader | Posted 08.22.2011 | Healthy Living
Debra Bader

My advice to you: Learn Hands-Only CPR. It only takes a minute to learn how to help save someone's life. And it could be the life of the person you cherish most in the world.

10 Classic Public Service Ads that Changed a Nation (PHOTOS)

Posted 08.20.2011 | Impact

Since 1942, the non-profit Ad Council has been using the power of advertising for social good, educating Americans on important topics, and along the ...

The 8 Most Iconic Public Service Ads

Posted 05.28.2011 | Media

Everyone knows that advertising has long been used to influence society -- particularly around consumption of goods. But advertising has also been use...

Going Hungry In An Obese Nation

Peggy Conlon | Posted 05.25.2011 | Impact
Peggy Conlon

How is it that 17 million children in the U.S. live on the brink of hunger while, at the same time, 9 million American children are obese? It's certainly a troubling paradox.

Devastating Spill, Devastating Feelings

Peggy Conlon | Posted 05.25.2011 | Impact
Peggy Conlon

"I didn't know what to do with myself" "I have to make house payments and boat payments" "I worry about myself and my wife. I don't know how we can ...