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The Blog
Why did the Chrysler Super Bowl ad so affect Karl Rove that he felt he must speak out against it? The answer to this question reveals more about Rove and the Republican party than it does about Chrysler or its two minutes of heart-warming, pro-industry salesmanship.
President Obama's (non-coordinated) "Priorities USA Action" is the latest Super PAC whose organizers have to used the phrase "unilateral disarmament" ...
At CES this year, with WPP's chief Sir Martin Sorrell flying in from London and Publicis' chairman Maurice Levy in from Paris, along with hundreds of...
Can alcohol fuel humor creation? To investigate, we cooked up a little experiment involving advertising creatives, a funny marketing campaign and alcohol -- with an emphasis on the alcohol.
While some of us are pushing our way in by employing the same 1-way mass tactics used in TV and print, others have swung too far the other way, blindly chasing likes and fan counts. Both approaches miss out on social media's true potential.
However, I am not one of those commentators who preach all day without providing a solution -- I think Twitter should simply charge for its service and become totally advertising-free; it is true that countries will still ban it but people will find a way to connect.
The Hollywood unions largely formed in the 1930s are actually one of the last thriving representatives of that historic surge of working class power. The danger is that a Googlization of the television industry could mean the end of a living wage industry there as well.
If you're an airline, January 26, 2012 is a day that will go down in infamy.
All those poor advertisers are trying so hard to get our attention and make us buy more stuff, but it's just not working any more!
... how supposed news reporters can get away with being advertising spokespeople. Lots of our local (San Francisco) radio people -- for example, spor...
Originally published on Youthradio.org, the premier source for youth generated news throughout the globe. By: Rayana Godfrey This week as tech ge...
Why do some negative attacks stick -- even when they're dishonest -- and others roll off even when they're largely accurate?
Advertising is by its nature, a probabilistic, risk-based exercise. Some of just-in-time manufacturing's benefits are applicable to problems faced today in the advertising industry.
When LEGO announced that after four years of marketing research, the best they could come up with was a thinner, pinker version of their product, I laughed. My first reaction wasn't outrage, but incredulity. A billion dollars of marketing research bought you... LEGO Barbie?
Given advertisers' complete willingness to exploit women's fears and insecurities whenever necessary to promote a product, I wasn't terribly surprised this morning when I saw this ad.
Just how dedicated are you to your job ... on a scale of 1 to 100? This was the scale on which one post-WWII era, working woman was rated. And apparently her penchant for the occasional love story docked her a whole lot of dedication points.
