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Advertising Business

Measurable Advertising Is Key to Growth and Profits

Frank Farwell | Posted 10.21.2012 | Small Business
Frank Farwell

Whether your business is a restaurant, small manufacturer, sporting goods retailer or day care center, measurable advertising works the same. Here's the blueprint.

Corporate America Needs to Get Out of Its Own Way

Joan Michelson | Posted 04.22.2012 | Business
Joan Michelson

Corporate America has an innovation problem. Obsessed with controlling and measuring, corporate executives often forget that employees are people too. Here are some suggestions for affecting what happens in the room

Capturing the Spirit of Advertising Week

Nancy Hill | Posted 12.02.2011 | Business
Nancy Hill

While you're racing around New York City for the many events, I want you stop and, pardon me, remember to smell the roses.

Mad Men: "The Color Blue" -- HuffPost Review

William Bradley | Posted 05.25.2011 | Entertainment
William Bradley

Last night's "The Color Blue" was a cracking good episode that, after last week's rushed and rather arbitrary plot developments, returned Mad Men to its strongest ground.