If you have something to say...
Say it on the Huffington Post
If you have something to say...
Say it on the Huffington Post
The Blog
In the end, the future of advertising and marketing is much less about technology and platforms and much more about the talent and the mindset in the industry.
Advertising could be considered an art of grand hyperbole, but are new car ads the latest brushstrokes on this fanciful canvas or truthful commentary on how far down the road car companies have come to lower pollution?
Last November, I wrote about a new law in Baltimore that created the first anti-animal abuse commission of its kind. This law and the commission it created are the legacy of a dog who became known as Phoenix.
Research has shown that advertising to very young children is harmful. Until age 7 or 8, children do not have the cognitive capacity to understand that advertising presents a biased point-of-view.
The messages sent out in the media to women through television shows and advertising, what they present as good and bad for us, shapes not just our buying habits and self-image but also how we see each other.
Perhaps it's an overdue acknowledgment from the corporate and advertising worlds of something we all already know.
Originally published on Turnstylenews.com, a digital information service surfacing emerging stories in news, entertainment, art and culture; powered ...
As if the development and implications of Watson weren't enough to win our affections for IBM, their new THINK exhibit at Lincoln Center may do the trick.
Branding consultant Simon Mainwaring was an agency star, but his work as worldwide creative director for Motorola at Ogilvy and other agencies didn't exactly point to his latest venture -- a book and social branding firm that aim to help create a more equitable world.
I distinctly remembered we all threw our bodies on top of each other. We were making a mountain of bodies. We were all laughing and wrestling to see w...
Stream reinforced my belief that the linkage between creativity and innovation has to be organic and integrated and authentic. It has to feel inevitable -- that one can't live without the other, that the technology isn't gratuitous, an add-on or a conspicuous bow to fashion.
Although I'm sure Mick Jones and the late Joe Strummer would cringe at the thought of having their punk anthem reinterpreted for a corporate event, I must admit that these are the types of questions marketing managers are facing these days.
I'm part of a start-up that's growing at break-neck speed. We spend long days trying to solve the simple, human problem we have set ourselves: how can we find better ways to help people share the sounds they've created with one another?
Thesis We live in a fragmented society. We are overwhelmed. Influtrol (a word I will be explaining) is a major cause. Influtrol has become endemic in ...
While there are well under a billion PCs in use in emerging markets today, there are 3.8 billion mobile phones. There is a huge opportunity to use the mobile channel to connect emerging consumers to the brands so eager to know them.
