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Is The Push-Up Bra Dead?

The Huffington Post | Jenna Amatulli | Posted 07.20.2016 | Style

We’ve been living in the era of the bralette for quite a while now. The non-wired undergarment has popped up in every damn store in the mall and eve...

Aerie Ditched Photoshopped Ads 2 Years Ago. Here's What Happened Next..

The Huffington Post | Dominique Mosbergen | Posted 05.19.2016 | Style

In 2014, American Eagle’s Aerie launched a game-changing campaign. The lingerie brand decided to feature only unairbrushed models in its ads, a move...

Model Has A+ Response To A Hater Who Called Her A 'Fat Cow'

The Huffington Post | Taylor Pittman | Posted 09.12.2016 | Women

Attention, haters. Iskra Lawrence has no time for you. On April 1, the model, who has appeared in American Eagle's unretouched Aerie Real campaign, sh...

Aerie Removed Photoshop From Ads And Sales Went Way Up

Teen Vogue | Posted 08.03.2016 | Style
Teen Vogue

This is what girls want.

Spoof Or Not, The #AerieMen Campaign Is Pretty Great

The Huffington Post | Jamie Feldman | Posted 03.24.2016 | Style

Underwear brand Aerie, a champion of body positivity and rejector of retouched photos, launched a campaign for its brand new line of men's underwear T...

Yes, Body Acceptance Is Profitable. Just Ask American Eagle's Aerie

The Huffington Post | Cavan Sieczkowski | Posted 03.09.2016 | Style

American Eagle is seeing noteworthy sales, and its body-positive Aerie is partly to thank. “Initiatives to strengthen our merchandise and improve op...

Teen Lingerie Brand Celebrated for Featuring Non-Skinny Teen

The Cut | Posted 02.17.2016 | Style
The Cut

Barbie Ferreira. By Jessica Roy Aerie, American Eagle's loungewear brand for teens, has done something revolutionary: used a non-skinny teen ...

The World's Biggest Unretouched Selfie Is Here

The Huffington Post | Jamie Feldman | Posted 03.07.2015 | Style

Move over, Kim Kardashian. You just got out-selfied. American Eagle, Aerie and famed photographer Gray Malin recruited over 1,000 women, including...

These Awesome Underwear Ads Are 'Challenging Supermodel Standards'

The Huffington Post | Ellie Krupnick | Posted 01.25.2014 | Style

Looks like aerie is ready for its closeup -- its unretouched closeup. aerie, American Eagle's sister store for lingerie, has launched aerie Real, a...