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Kim Bhasin

Desperate Aeropostale Turns To Former Cupcake CEO For Help | Kim Bhasin | Posted 08.19.2014 | Business

Since chief executive Thomas Johnson took over Aeropostale in 2010, the company's stock has tanked by an astonishing 86 percent. The CEO had "poss...

The Faithful Shopper: Best for Back to School

Faith Hope Consolo | Posted 10.14.2013 | New York
Faith Hope Consolo

It's that time of year, when parents rejoice, children lament, and we all spend money to get our youngsters Back to School! Reports are that skinny je...

PHOTO: Finally, A Celebrity-Brand Partnership That Makes Perfect Sense

Posted 07.09.2012 | Style

Celebrity brand endorsements are a dime a dozen, but we can actually muster some excitement when the brand-celeb pairing makes perfect sense (see: Kir...

Teens Collect 1 Million Jeans For Homeless

Posted 03.06.2012 | Impact

Teens across the country collected a record-breaking 1 million jeans for homeless youth in just one month. For the fifth year running, DoSomething....

Teens for Jeans: It's Better to Give Than to Receive

Tamar Abrams | Posted 05.25.2011 | Impact
Tamar Abrams

In addition to collecting the badly needed jeans, the campaign also hopes to raise awareness among teens about the one-third of homeless people who are under the age of 18.