The deals are popping this week, and publishing is not immune. On the basis of a 4-page proposal, Alfred Knopf's Sonny Mehta has paid $2.5 million for...
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I decided to look for concrete examples of social media success in book publishing. I interviewed two different publishers to get their take on how engaging on Twitter has benefited them.
Books make great gifts and I am in a unique position-- editor, publisher, reader -- to come up with something special for each person on my list.
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